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For Companies At a Glance
- Tasks: Lead marketing strategies for major retailers to boost sales and store traffic.
- Company: Join a cutting-edge athleisure brand that's outpacing global sports giants.
- Benefits: Enjoy 26 days holiday, free gym access, and free parking.
- Why this job: Be part of a high-growth team with limitless progression opportunities and a creative culture.
- Qualifications: Experience in retail marketing, strong analytical skills, and a passion for sport required.
- Other info: Work alongside a best-in-class marketing team, including an ex-adidas leader.
The predicted salary is between 43200 - 72000 £ per year.
Forward Role are working with one of the most exciting athleisure brands on the market right now to recruit a Wholesale Marketing Manager. They are a cutting edge, fashion forward brand that covers fashion, sport and outdoor wear.
A few reasons why you should apply:
- Outselling one of the most well-known, global sports brands, in apparel, week on week
- High growth – achieved what one of their competitors did in 10 months, in 2 months
- Opportunity to work with a best-in-class marketing team including a senior leader who is ex adidas
- Progression opportunities - If you’re ambitious, then sky is the limit in this business!
- Fantastic benefits including 26 days holidays, free onsite gym & free parking
What you will be doing:
- Working with 2 major retailers to develop and execute retail marketing strategies and tactics to drive store traffic, rate of sale and grow revenue
- Managing the creation of marketing collateral, including signage, displays, digital screens, POS and promotional materials
- Overseeing digital marketing initiatives, including social media and email marketing campaigns, to drive online and offline traffic
- Collaborating with cross functional teams internally and with wholesale accounts to create powerful and compelling instore displays and retail campaigns
- Conducting market research to understand consumer behaviour, sector trends and the competitive landscape
- Planning and implementing seasonal and new product launches ensuring effective communications and promotions
- Analysing sales data and customer insights to optimise marketing strategies and improve campaign performance
What you will need:
- Proven experience in Retail Marketing and working with wholesale accounts
- Strong understanding of retail operations, merchandising and consumer behaviour
- Excellent strategic thinking and analytical skills
- Creative mindset with the ability to develop innovative and effective marketing campaigns
- Strong project management skills, with the ability to multitask and meet deadlines
- Excellent communication and interpersonal skills
- Proficiency in digital marketing tools and platforms
- Familiarity with retail software and analytics tools
- Passion for sport and retail with a customer-centric mindset
Wholesale Marketing Manager employer: Forward Role Recruitment
Contact Detail:
Forward Role Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Wholesale Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in athleisure and retail marketing. Understanding what makes this brand stand out will help you articulate your passion and knowledge during interviews.
✨Tip Number 2
Network with professionals in the industry, especially those who have experience with wholesale accounts. Engaging with them can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've managed. Highlight your strategic thinking and how you used data to drive decisions, as these are key skills for the role.
✨Tip Number 4
Showcase your creativity by thinking of innovative marketing ideas tailored to the brand's ethos. Being able to present fresh concepts can set you apart from other candidates.
We think you need these skills to ace Wholesale Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in retail marketing and working with wholesale accounts. Use specific examples that demonstrate your strategic thinking, project management skills, and creativity in developing marketing campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the athleisure industry and how your background aligns with the company's goals. Mention your understanding of consumer behaviour and how you can contribute to driving store traffic and revenue.
Showcase Your Digital Marketing Skills: Since the role involves overseeing digital marketing initiatives, be sure to include any relevant experience with social media, email marketing campaigns, and digital tools. Highlight successful campaigns you've managed and their impact on sales.
Prepare for Potential Questions: Think about how you would approach market research and the development of retail marketing strategies. Be ready to discuss your analytical skills and how you've used data to optimise marketing efforts in previous roles.
How to prepare for a job interview at Forward Role Recruitment
✨Showcase Your Retail Marketing Experience
Make sure to highlight your previous experience in retail marketing, especially any work with wholesale accounts. Be prepared to discuss specific campaigns you've managed and the results they achieved.
✨Demonstrate Strategic Thinking
Prepare examples that showcase your strategic thinking and analytical skills. Discuss how you've used data to inform marketing strategies and improve campaign performance in past roles.
✨Emphasise Your Creative Mindset
Since the role requires a creative approach, come ready with ideas for innovative marketing campaigns. Think about how you can apply your creativity to drive store traffic and enhance customer engagement.
✨Know the Brand and Its Competitors
Research the athleisure brand and its competitors thoroughly. Understand their market position, recent campaigns, and consumer behaviour trends to demonstrate your passion and knowledge during the interview.
