Search Marketing Manager

Search Marketing Manager

Liverpool Full-Time 36000 - 60000 £ / year (est.) No home office possible
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Forward Role Recruitment

At a Glance

  • Tasks: Lead paid search strategy and manage multi-market PPC campaigns for a dynamic retail brand.
  • Company: Join one of the UK's most innovative retail brands undergoing digital transformation.
  • Benefits: 25 days holiday, birthday leave, industry-leading bonuses, and flexible working hours.
  • Other info: Career acceleration opportunities with a clear path to Head of Search/PPC.
  • Why this job: Shape impactful strategies and drive international growth in a pivotal role.
  • Qualifications: 3+ years in PPC management with eCommerce expertise and strong platform knowledge.

The predicted salary is between 36000 - 60000 £ per year.

This is a unique opportunity to lead paid search strategy for one of the UK\’s most dynamic retail brands as they embark on an ambitious digital transformation.

The Mission: Take full ownership of their PPC function, transitioning multi-market campaigns in-house from agency management, then architect, build and scale strategies that will fuel their next phase of international growth.

The Opportunity: As PPC Lead, you\’ll command paid media operations across Google, Bing, and Criteo, driving performance across multiple territories. This is a pivotal hire at a pivotal moment—with a clear trajectory to Head of Search/PPC mapped out from day one.

You\’ll have the autonomy to shape strategy from the ground up, the resources to execute at scale, and the executive backing to make real impact. As soon as this hire is in place, you will have the opportunity to start to build this team around you.

Responsibilities

  • Design and execute high-performance campaigns spanning search, shopping, display, remarketing and video
  • Architect budget allocation strategies across international markets to maximise commercial return
  • Define the roadmap for paid search excellence as the business scales globally

Requirements

  • 3+ years managing PPC (in-house experience would be amazing but agency also considered)
  • eCommerce expertise—you understand the nuances of online retail and conversion optimisation
  • Proven success managing substantial marketing budgets with measurable ROI
  • Deep platform knowledge: Google Ads, Bing Ads, Google Analytics, Google Tag Manager

What We Offer

  • Career Acceleration Join during a transformational growth phase with direct line of sight to Head of Search/PPC position
  • World-Class Environment Collaborate with elite digital and retail specialists who are redefining what\’s possible
  • Exceptional Benefits
  • 25 days holiday + birthday leave + 8 bank holidays
  • Industry leading bonus structure
  • Dynamic culture where your expertise drives genuine impact
  • Flexi-hours – start times & finish times to work around you

Ready to Lead? If you\’re a strategic PPC professional ready to step up, take ownership, and drive results at scale—this is your moment.

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Search Marketing Manager employer: Forward Role Recruitment

Join one of the UK's most dynamic retail brands as a Search Marketing Manager, where you'll lead the charge in transforming their paid search strategy during an exciting digital evolution. With a focus on career acceleration and a world-class environment, you'll enjoy exceptional benefits, including flexible working hours and a culture that values your expertise and impact. This role not only offers the chance to shape strategies from the ground up but also provides a clear pathway to advance to Head of Search/PPC, making it an ideal opportunity for ambitious professionals looking to make a meaningful contribution.
Forward Role Recruitment

Contact Detail:

Forward Role Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Search Marketing Manager

✨Tip Number 1

Network like a pro! Reach out to industry contacts on LinkedIn or attend local meetups. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.

✨Tip Number 2

Prepare for interviews by researching the company and its competitors. We want you to walk in with insights that show you’re not just another candidate, but someone who’s genuinely interested in their growth and success.

✨Tip Number 3

Showcase your skills through real-life examples. When discussing your PPC experience, we suggest using specific metrics and results to demonstrate how you’ve driven performance in past roles. Numbers speak louder than words!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to connect directly with us.

We think you need these skills to ace Search Marketing Manager

PPC Management
eCommerce Expertise
Campaign Design and Execution
Budget Allocation Strategies
Google Ads
Bing Ads
Google Analytics
Google Tag Manager
Conversion Optimisation
Performance Analysis
International Market Strategy
Team Building
Strategic Thinking
Results-Driven Approach

Some tips for your application 🫡

Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Search Marketing Manager role. Highlight your PPC management experience and any eCommerce expertise you have, as these are key for us.

Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share specific examples of how you've successfully managed PPC campaigns and driven results in previous positions.

Showcase Your Achievements: Quantify your successes! Whether it’s managing substantial marketing budgets or achieving measurable ROI, we want to see the impact you've made in your past roles. Numbers speak volumes!

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to lead our PPC function.

How to prepare for a job interview at Forward Role Recruitment

✨Know Your PPC Inside Out

Make sure you brush up on your knowledge of Google Ads, Bing Ads, and other platforms mentioned in the job description. Be ready to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will show that you not only understand the tools but also how to leverage them effectively.

✨Showcase Your eCommerce Expertise

Since the role requires a solid understanding of eCommerce, prepare examples that highlight your experience in online retail and conversion optimisation. Discuss how you've successfully driven sales through PPC campaigns and any unique challenges you've faced in this space.

✨Prepare for Strategic Discussions

This position is all about taking ownership and shaping strategy. Think about how you would architect budget allocation strategies across international markets. Be ready to share your thoughts on what makes a high-performance campaign and how you would define the roadmap for paid search excellence.

✨Demonstrate Your Leadership Potential

As this role has a clear trajectory to Head of Search/PPC, it's important to convey your leadership skills. Share experiences where you've led projects or teams, even if informally. Highlight your ability to collaborate with others and drive results, as this will resonate well with their vision of building a team around you.

Search Marketing Manager
Forward Role Recruitment
Location: Liverpool
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