At a Glance
- Tasks: Manage and optimise paid social campaigns on platforms like Meta, TikTok, and Snapchat.
- Company: Join a fast-growing D2C lifestyle brand based in Liverpool.
- Benefits: Enjoy a competitive salary, bonus scheme, 25 days holiday, and 40% staff discount.
- Why this job: Be part of a dynamic team where your work drives real business growth and progression.
- Qualifications: 2+ years of experience in paid social, with a data-driven mindset and strong organisational skills.
- Other info: Work in a buzzing environment with opportunities for creative collaboration and personal development.
The predicted salary is between 30000 - 35000 £ per year.
Senior Paid Social Executive
Liverpool £30,000–£35,000 DOE + Bonus + Perks
In-House Brand | Performance Marketing | Paid Social
Are you a paid social specialist ready to take your skills to the next level in a fast-moving, performance-led environment? Whether you’re already working in-house or looking to step out of agency life, this is an incredible opportunity to join one of the UK’s fastest lifestyle brands, based right here in Liverpool.
The Role
Reporting into the Paid Social Manager, you’ll support the execution, optimisation, and scaling of paid social campaigns across Meta, TikTok, Snapchat, and other platforms. Your work will help shape strategy across both UK and global markets, and you’ll play a vital role in creative testing, audience segmentation, and performance analysis.
Key Responsibilities
- Plan, launch, and manage paid social campaigns across Meta, TikTok, Snapchat, and more.
- Track and report on campaign performance, extracting insights to inform decisions.
- Build and refine audience segments to drive acquisition and retention.
- Support creative briefing and contribute to the development of high-performing assets.
- Collaborate with cross-functional teams to support localisation and regional rollouts.
- Apply a test-and-learn approach to optimise key KPIs like ROAS, CPA, CTR.
What You’ll Need
- 2+ years' hands-on experience running paid social campaigns (Meta is essential; TikTok/Snapchat a plus).
- Data-driven mindset with the ability to turn numbers into actionable insights.
- A passion for performance marketing and a strong grasp of audience targeting and campaign structure.
- Experience working with creative teams to deliver and iterate paid assets.
- Highly organised and comfortable managing multiple projects at once.
- Bonus if you’re familiar with GA4 or other analytics tools.
What’s In It for You?
- £30–35k salary (depending on experience)
- Company bonus scheme
- 25 days holiday + your birthday off + bank holidays
- 40% staff discount
- Free onsite parking with electric charging points
- Chance to work in a world class buzzing, fast-paced environment with clear progression potential
- Be part of a team where your work directly impacts business growth
Paid Social Executive employer: Forward Role Recruitment
Contact Detail:
Forward Role Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Executive
✨Tip Number 1
Familiarise yourself with the latest trends and updates in paid social advertising, especially on platforms like Meta, TikTok, and Snapchat. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the industry.
✨Tip Number 2
Network with professionals already working in paid social roles or within the company. Engaging with them on platforms like LinkedIn can provide valuable insights into the company culture and expectations, which can be a great advantage during your application process.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your role in optimising performance metrics like ROAS and CPA. Being able to share concrete examples of your successes will set you apart from other candidates.
✨Tip Number 4
Showcase your analytical skills by brushing up on tools like GA4 or other analytics platforms. Being able to speak confidently about how you use data to inform decisions will highlight your data-driven mindset, which is crucial for this role.
We think you need these skills to ace Paid Social Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with paid social campaigns, especially on Meta, TikTok, and Snapchat. Use specific metrics to showcase your achievements and demonstrate your data-driven mindset.
Craft a Compelling Cover Letter: In your cover letter, express your passion for performance marketing and how your skills align with the role. Mention any relevant experience in audience targeting and campaign optimisation, and explain why you want to work for this particular brand.
Showcase Relevant Skills: Emphasise your ability to manage multiple projects and collaborate with creative teams. Highlight any familiarity with analytics tools like GA4, as this could set you apart from other candidates.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Forward Role Recruitment
✨Showcase Your Paid Social Experience
Make sure to highlight your hands-on experience with paid social campaigns, especially on Meta. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved.
✨Demonstrate a Data-Driven Mindset
Since this role requires a data-driven approach, come ready to discuss how you've used data to inform your decisions in past campaigns. Share examples of how you've turned insights into actionable strategies that improved performance.
✨Prepare for Creative Collaboration
As the role involves working with creative teams, be ready to talk about your experience in briefing creatives and iterating on assets. Bring examples of successful campaigns where collaboration led to high-performing content.
✨Understand the Brand and Its Market
Research the company and its position in the market before the interview. Understanding their brand values, target audience, and recent campaigns will help you tailor your responses and show your genuine interest in the role.