At a Glance
- Tasks: Run CRM and email campaigns, turning data into actionable insights.
- Company: Join a leading international brand in fashion accessories with a people-focused culture.
- Benefits: Competitive salary, career development, and a chance to shape digital marketing strategies.
- Other info: Dynamic role with opportunities for creativity and ownership in a fast-paced environment.
- Why this job: Be at the forefront of digital growth and make a real impact on customer engagement.
- Qualifications: 2-3 years in digital marketing with strong CRM skills and data analysis experience.
The predicted salary is between 30000 - 40000 £ per year.
Forward Role are partnering with a well-established international business that’s built a fantastic reputation within the fashion accessories and personalisation space. With a portfolio of recognised brands sold across Europe, they combine creativity, innovation and sustainability with a people-focused culture. The business is going through an exciting phase of digital growth, investing heavily in ecommerce, CRM, marketing automation and performance marketing, so it’s a brilliant time to join.
This is a hands-on role at the heart of the action. You’ll run CRM, email and customer journeys day to day, working closely with the Digital Lead and agency partners to deliver, measure and continuously improve performance. You’ll build reporting, dig into the data, and turn insight into clear actions that shape what happens next. It’s a great opportunity for someone who enjoys being close to the data, likes seeing the impact of their work, and wants the freedom to take ownership while continuing to develop their career in digital marketing.
Responsibilities:- Own and deliver CRM, email campaigns and customer journeys through Zoho
- Turn digital and customer data into clear insights and performance reports the business can action
- Help grow customer engagement and first-party data through targeted lifecycle marketing activity
- Work with SEO and paid media agencies to support high-performing, commercially focused campaigns
- Continuously test, optimise and improve website journeys, campaign performance and conversion opportunities
- 2–3 years’ experience in digital, CRM or customer marketing, with hands-on campaign and journey execution
- Strong CRM/marketing automation skills (e.g. Zoho, HubSpot or Mailchimp), including building and managing segments and journeys
- Confident with email marketing and performance data, using insights to continuously improve results
- Comfortable working with data and Excel, turning analysis into clear, actionable recommendations
- Well-rounded digital understanding (CRM, website, paid, SEO), with a curious, test-and-learn mindset and strong communication skills
CRM & Digital Marketing Executive (B2B) in Manchester employer: Forward Role Recruitment
Join a dynamic and innovative international business that prioritises creativity, sustainability, and a people-focused culture. As a CRM & Digital Marketing Executive, you'll thrive in a collaborative environment that encourages ownership and personal growth, while being at the forefront of exciting digital transformation initiatives. With ample opportunities for professional development and a commitment to employee well-being, this role offers a rewarding career path in the fast-paced world of fashion accessories and personalisation.
StudySmarter Expert Advice🤫
We think this is how you could land CRM & Digital Marketing Executive (B2B) in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Forward Role Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Forward Role Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Forward Role Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Forward Role Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM & Digital Marketing Executive (B2B) in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Forward Role Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Forward Role Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about Forward Role Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Forward Role Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Forward Role Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Forward Role Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
