Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Dive into customer behaviour data to uncover insights and drive strategic decisions.
- Company: Join a dynamic, insight-driven digital business in South Manchester.
- Benefits: Enjoy hybrid work flexibility and collaborate with diverse teams.
- Why this job: Make a real impact on customer engagement and retention strategies.
- Qualifications: SQL skills and experience with data visualisation tools like Power BI required.
- Other info: Opportunity to work on A/B testing and predictive modelling for growth.
The predicted salary is between 36000 - 60000 £ per year.
Forward Role are excited to be working with a customer focused business in South Manchester, who are looking for a commercially minded Customer Insight Analyst with a strong focus on customer behaviour and churn analysis to join a growing, insight-driven digital business. This is a unique opportunity to use data to genuinely shape and influence strategic decisions across a diverse product portfolio.
As the Customer Insight Analyst, your core focus will be digging into customer behaviours, what drives them, what keeps them engaged, and what makes them leave. You’ll turn this data into practical, actionable insights that can be clearly communicated to a range of stakeholders across marketing, product, and leadership teams. Your work will directly inform initiatives to boost customer engagement, improve retention, and optimise overall business performance.
- Analyse performance and customer behaviour data to uncover actionable insights.
- Identify churn patterns and provide data-backed recommendations for improving retention.
- Bring data together from various sources to provide a holistic view covering CRM, Digital Platforms etc.
- Partner with cross-functional teams to drive data-led decisions across marketing, product, and customer success.
- Design and execute A/B tests to evaluate new initiatives and use statistical analysis and predictive models to forecast trends and identify growth opportunities.
- Ability to interpret complex data, identify trends/opportunities and communicate practical and actionable recommendations.
- SQL skills and comfort working with large datasets from varied sources.
- Data visualisation experience - Power BI or other tools.
- Familiarity with churn analysis, customer lifecycle metrics, and retention strategy.
- Strong communication skills – you can explain data insights to both technical and non-technical audiences.
Insight Analyst - Hybrid employer: Forward Role Recruitment
Contact Detail:
Forward Role Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Insight Analyst - Hybrid
✨Tip Number 1
Familiarise yourself with the specific tools and technologies mentioned in the job description, such as SQL and Power BI. Being able to demonstrate your proficiency in these areas during interviews can set you apart from other candidates.
✨Tip Number 2
Prepare examples of how you've previously analysed customer behaviour and churn. Be ready to discuss specific projects where your insights led to actionable recommendations that improved retention or engagement.
✨Tip Number 3
Network with professionals in the industry, especially those who work in customer insight roles. Engaging with them on platforms like LinkedIn can provide valuable insights into the role and may even lead to referrals.
✨Tip Number 4
Stay updated on the latest trends in customer analytics and retention strategies. Being knowledgeable about current best practices will not only help you in interviews but also show your genuine interest in the field.
We think you need these skills to ace Insight Analyst - Hybrid
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in customer behaviour analysis, churn analysis, and data visualisation. Use specific examples that demonstrate your ability to turn data into actionable insights.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills in SQL and data analysis can contribute to improving customer engagement and retention strategies.
Showcase Your Analytical Skills: Provide examples of past projects where you analysed customer data or conducted A/B tests. Highlight any successful outcomes that resulted from your insights, especially those that improved business performance.
Prepare for Potential Questions: Anticipate questions related to your experience with data interpretation and communication. Be ready to discuss how you would approach analysing customer behaviour and presenting your findings to different stakeholders.
How to prepare for a job interview at Forward Role Recruitment
✨Showcase Your Analytical Skills
Be prepared to discuss your experience with data analysis, particularly in relation to customer behaviour and churn. Highlight specific examples where you've successfully identified trends or provided actionable insights that influenced business decisions.
✨Demonstrate Your Communication Abilities
Since the role requires explaining complex data to various stakeholders, practice articulating your insights clearly. Use simple language to explain technical concepts, ensuring you can engage both technical and non-technical audiences effectively.
✨Familiarise Yourself with Relevant Tools
Brush up on your SQL skills and any data visualisation tools like Power BI. Be ready to discuss how you've used these tools in past roles to analyse large datasets and present findings in a visually appealing way.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities, such as how you would approach a specific churn analysis case. Think through potential scenarios and be ready to outline your thought process and the steps you would take to derive insights.
