At a Glance
- Tasks: Lead digital marketing strategies and manage social media for two dynamic brands.
- Company: Join a forward-thinking company focused on digital growth in both B2B and B2C sectors.
- Benefits: Enjoy hybrid working, competitive salary, and opportunities for career growth.
- Why this job: Be part of a friendly team and make a real impact on digital marketing.
- Qualifications: Proven experience in digital marketing with a strong grasp of SEO, PPC, and analytics.
- Other info: This role offers hands-on execution combined with strategic planning.
The predicted salary is between 36000 - 60000 £ per year.
Location: Bolton – Hybrid (2/3 Days in Office per week)
Salary: £45,000 – £50,000 per annum
Are you a strategic thinker who’s not afraid to get hands-on? We’re looking for an experienced Digital Marketing Manager to lead and deliver digital growth across two exciting brands - one B2B and one B2C in an ever expanding company. This is a hybrid role based in Bolton, combining high-level planning with hands-on execution across a broad digital remit.
Key Responsibilities:- Develop and implement digital marketing strategy across both brands.
- Lead in-house social media strategy and content delivery.
- Oversee website management, content optimisation, and UX improvements.
- Use data and analytics to measure performance and refine campaigns.
- Collaborate with digital agencies on Paid Social, PPC, SEO, and display.
- Manage digital marketing budgets and track ROI.
- Support and mentor a Digital Marketing Executive.
- Work closely with internal stakeholders to align digital with broader business goals.
- Proven experience in a digital marketing leadership role.
- Strong understanding of the digital marketing mix: SEO, PPC, paid social, email, content, and analytics.
- Experience across both B2B and B2C sectors.
- Hands-on approach with a strategic mindset.
- Confident managing external agencies and internal resources.
- Skilled in using digital tools such as Google Analytics, AdWords, and CMS platforms.
- Hybrid working: 2–3 days per week in the Bolton office.
- Competitive salary between £45,000 – £50,000.
- The opportunity to shape and lead digital across two brands.
- Friendly, collaborative team environment.
- Room to grow within a forward-thinking organisation.
Ready to take your digital marketing career to the next level? Apply now or call 07514950292 or email elliott@forwardrole.com
Digital Marketing Manager (Bolton) employer: Forward Role Recruitment
Contact Detail:
Forward Role Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager (Bolton)
✨Tip Number 1
Familiarise yourself with the specific brands you'll be working with. Research their current digital presence, target audience, and competitors. This knowledge will help you demonstrate your strategic thinking during interviews.
✨Tip Number 2
Showcase your hands-on experience by preparing examples of successful campaigns you've led in both B2B and B2C sectors. Be ready to discuss the strategies you implemented and the results achieved.
✨Tip Number 3
Brush up on your knowledge of digital tools like Google Analytics and AdWords. Being able to speak confidently about how you've used these tools to measure performance and refine campaigns will set you apart.
✨Tip Number 4
Network with professionals in the digital marketing field, especially those who have experience in agency collaboration. This can provide insights into best practices and may even lead to referrals for the position.
We think you need these skills to ace Digital Marketing Manager (Bolton)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, especially in leadership roles. Emphasise your skills in SEO, PPC, and social media management, as these are crucial for the position.
Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic thinking and hands-on approach. Mention specific examples of how you've successfully implemented digital marketing strategies in previous roles, particularly in B2B and B2C contexts.
Showcase Your Analytical Skills: In your application, include examples of how you've used data and analytics to measure performance and refine campaigns. This will demonstrate your ability to drive results and make informed decisions.
Highlight Collaboration Experience: Since the role involves working closely with internal stakeholders and external agencies, mention any past experiences where you successfully collaborated with teams or managed agency relationships to achieve marketing goals.
How to prepare for a job interview at Forward Role Recruitment
✨Showcase Your Strategic Thinking
Prepare to discuss your approach to developing and implementing digital marketing strategies. Be ready to share specific examples of how you've successfully led campaigns in both B2B and B2C environments.
✨Demonstrate Hands-On Experience
Highlight your hands-on experience with digital tools like Google Analytics, AdWords, and CMS platforms. Discuss how you've used these tools to optimise content and improve user experience on websites.
✨Discuss Collaboration Skills
Emphasise your ability to work closely with internal stakeholders and external agencies. Prepare examples of how you've managed relationships and collaborated on projects to achieve broader business goals.
✨Be Data-Driven
Show that you understand the importance of data in digital marketing. Be prepared to talk about how you've used analytics to measure performance, refine campaigns, and track ROI in previous roles.