PPC Manager 12 month FTC

PPC Manager 12 month FTC Salary up to £50k Preston – Hybrid Location: Lancashire (Hybrid) | £50k | E-commerce | Digital Growth | Performance Marketing Are you a PPC specialist looking for your next challenge? Do you thrive on data-driven decision-making and love crafting high-performing paid search campaigns? Forward Role may have just the opportunity for you! As the PPC Manager, you will take the lead in driving growth through Google Ads, Bing Ads, and other PPC channels over the next 12 months, to cover a period of maternity. You will own the strategy, execution, and optimisation of paid media campaigns, ensuring the team get the best possible return on investment while staying ahead of the competition! Your day to day: You will manage end-to-end paid search campaigns, from keyword research and ad copy creation to bidding strategies and daily optimisation. Budget management will be key, ensuring all paid activity delivers strong ROI while staying cost-effective. You will also oversee Meta ad spend for brand building and lead generation, plus explore opportunities on platforms like LinkedIn, Pinterest, and Reddit. Tracking and analysing performance will be a crucial part of the role, with a focus on key metrics like ROAS, conversion rates, and CTRs to optimise campaign success. You will conduc…