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- Tasks: Plan and execute engaging digital marketing campaigns across various platforms.
- Company: Dynamic advertising agency focused on impactful media campaigns and employee well-being.
- Benefits: 25 days holiday, year-end bonuses, birthday off, and wellness perks.
- Other info: Opportunities for career growth and a supportive work environment.
- Why this job: Join a creative team and make a real impact in the digital marketing space.
- Qualifications: Experience in paid media, strong analytical skills, and proficiency in data reporting tools.
The predicted salary is between 30000 - 40000 £ per year.
Company Overview
Forward & Thinking Ltd is a dynamic advertising agency dedicated to delivering impactful, multi-channel media campaigns that engage audiences and generate results. Our team values honesty, care and a commitment to excellence, striving to deliver the best outcomes for both our clients and our employees.
We are part of the SAAS Global EOT Group, meaning employees can benefit from year-end bonuses after just one year of employment.
We are seeking a performance-driven Senior Paid Media Executive with 23 years of hands-on experience to plan, execute, optimise and report on paid media campaigns across multiple platforms.
Campaign Planning & Execution
- Work from briefs to plan online paid media campaigns across paid search, social, video and display
- Allocate and manage budgets effectively to achieve performance targets
- Build, UTM-tag and launch campaigns using provided assets, supporting copy development where required
Optimisation & Performance Management
- Conduct A/B testing to iterate and enhance performance
- Identify performance trends and provide actionable recommendations
- Troubleshoot performance issues and implement solutions promptly
Tracking & Technical Implementation
- Debug and quality-assure tracking using appropriate tools
- Collaborate with developers where necessary to support more complex implementations
Reporting & Data Analysis
- Build and maintain performance dashboards
- Analyse campaign data and deliver clear, insight-driven reports
- Translate data into meaningful insights and strategic recommendations
- Ensure data accuracy and consistency across platforms
- Act as a day-to-day point of contact for account managers and clients
- Present performance updates, insights and recommendations clearly and confidently
- Manage expectations and explain performance fluctuations where necessary
23 years experience in paid media or performance marketing, with hands-on experience managing accounts on platforms such as Google Ads and Meta Ads.
Confident using Microsoft Office and Google Workspace to create documents, spreadsheets and presentations.
Strong analytical skills and confidence working with data.
Experience building dashboards and reports (e.g. Looker Studio, Excel or similar tools).
Campaigns consistently meet or exceed performance targets.
Accurate and reliable tracking across all accounts.
25 days holiday (increasing to 28 days after 3 years service).
Employee Ownership Trust year-end profit bonus (after 1 years service).
Birthday off.
Bupa Employee Assistance Programme for you and your family, available 24/7.
£250 employee referral bonus.
YuLife discounts, offering 24/7 access to over 4,000 perks and benefits, plus mindfulness, meditation, easy-to-follow HIIT and fitness videos, and free online GP appointments for you and your family.
Entry into a quarterly prize draw to win a long weekend in Portugal, plus three additional days holiday (after 1 years service).
Digital Marketing Executive (SEO & Social-Media) employer: Forward And Thinking Limited
Contact Detail:
Forward And Thinking Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive (SEO & Social-Media)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in digital marketing. This is your chance to shine and demonstrate what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. Research the company and be ready to discuss how your experience aligns with their goals—especially in SEO and social media!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Digital Marketing Executive (SEO & Social-Media)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Executive role. Highlight your experience with SEO and social media, and don’t forget to showcase any successful campaigns you've managed!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital marketing and how your skills align with our values at Forward & Thinking Ltd. Keep it engaging and personal.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, be sure to mention any tools or methods you’ve used to track and report on campaign performance. We love seeing how you turn data into actionable insights!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Forward And Thinking Limited
✨Know Your Stuff
Make sure you brush up on the latest trends in digital marketing, especially SEO and social media. Familiarise yourself with Forward & Thinking Ltd's recent campaigns and be ready to discuss how you can contribute to their success.
✨Showcase Your Analytical Skills
Since the role requires strong analytical skills, prepare to discuss specific examples of how you've used data to drive campaign performance. Bring along any dashboards or reports you've created to demonstrate your expertise.
✨Be Ready for A/B Testing Questions
Expect questions about A/B testing and optimisation strategies. Think of a few scenarios where you've successfully implemented these techniques and be prepared to explain your thought process and the results achieved.
✨Communicate Clearly and Confidently
As you'll be presenting performance updates and insights, practice articulating your thoughts clearly. Use simple language to explain complex data, and don’t shy away from showcasing your confidence during the interview.