Marketing Manager (Sales Support)
Marketing Manager (Sales Support)

Marketing Manager (Sales Support)

London Full-Time 28800 - 48000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Join our team as a Marketing Manager, focusing on audience engagement and lead generation.
  • Company: Fortune Media is a global leader in business storytelling and community building.
  • Benefits: Enjoy a dynamic office environment with opportunities for creativity and innovation.
  • Why this job: Be part of a mission-driven company that values transparency and creativity in marketing.
  • Qualifications: 3-4 years of marketing experience, proficiency in digital tools, and a degree in marketing or communications.
  • Other info: This is a full-time office role based in the Bank, UK.

The predicted salary is between 28800 - 48000 £ per year.

Fortune is seeking a proactive, creative, and tech-driven Marketing Manager to join our UK/European Sales & Marketing team. This role will focus on audience nurturing, account communications, lead generation, demand generation, and commercial product developments, playing a crucial role in driving revenue across our global media platforms, including digital, conferences, video, podcast, print, and social media. We’re looking for a motivated Marketing Manager with a commercial mindset to develop and execute strategic marketing initiatives that engage prospects, nurture existing audiences, and support revenue growth.

The ideal candidate will have experience in full-funnel marketing activations, including newsletter/email marketing, Canva/design skills, coding experience, and lead generation programs. Success in this position will be measured by the effectiveness of marketing campaigns, audience engagement, and the ability to drive commercial outcomes.

Primary Responsibilities

  • Creative Marketing Strategy & Execution: Develop and implement audience-nurturing strategies, ensuring consistent and impactful communications across multiple touchpoints. Lead the creation and execution of lead generation and demand generation programs, leveraging digital channels to drive high-quality prospects into the sales pipeline. Collaborate with the Senior Marketing Manager and Commercial team to create compelling marketing collateral, including sales presentations, email campaigns, and promotional content. Optimize marketing efforts through data-driven insights, tracking campaign performance, and refining strategies accordingly.
  • Account & Audience Engagement: Build and maintain effective account-based marketing (ABM) strategies to enhance client engagement and retention. Oversee email marketing initiatives, crafting compelling messaging and ensuring best practices in segmentation and automation. Utilize CRM tools to track audience interactions, refine engagement strategies, and personalize marketing efforts. Ensure consistency in messaging and branding across all client and internal communications.
  • Creative & Digital Innovation: Leverage Canva and other design tools to create visually compelling marketing materials that enhance audience engagement. Identify and implement innovative digital marketing strategies to enhance lead generation and audience nurturing. Stay up to date with industry trends and emerging marketing technologies to keep Fortune at the forefront of digital engagement.
  • Event & Commercial Product Support: Provide marketing support for events, ensuring strong pre-event promotion, seamless execution, and impactful post-event follow-ups. Work closely with the commercial team to develop go-to-market strategies for new media products and advertising solutions. Assist in the development of post-event recap decks, performance reports, and key learnings for internal and client review.

Competencies

  • Strategic thinker: You excel at developing and executing innovative marketing campaigns that drive engagement and revenue growth.
  • Problem solver: You bring fresh, engaging ideas to the table and adapt quickly to new challenges.
  • Tech-Savvy Marketer: You leverage digital tools and platforms to enhance marketing effectiveness and audience engagement.
  • Detail-Oriented & Organized: You manage multiple projects efficiently, maintaining accuracy and quality under tight deadlines.
  • Strong Communicator: You craft compelling narratives and clear messaging through exceptional written and verbal communication skills.

Professional/Personal Qualifications

  • Relevant Work Experience: 3-4 years of marketing experience, preferably in a creative media organization or agency.
  • Skills: Proficiency in Salesforce, Marketing Cloud, Cvent, Canva, HTML/CSS (basic coding), PowerPoint, Excel, and email marketing platforms. Strong copywriting and analytical skills.
  • Education: Bachelor’s degree in marketing, communications, or a related field.
  • Personal Attributes: Creative, proactive, adaptable, and data-driven with a strong commercial mindset.

Note: This is a 5-day-a-week office role, and we are based in the Bank. Unfortunately, this position is not eligible for work sponsorship. To apply, you will need a valid UK work permit. This role requires someone with prior experience in supporting the Media Sales team and working on pitch decks.

About Fortune

At Fortune Media, our mission is to change the world by making business better. We achieve that by providing trusted information, great storytelling, rigorous benchmarking, and world-class community building. Our key values are humility, ownership, and transparency. Fortune Media is a global media organization dedicated to helping its readers, viewers, and attendees succeed in business through unrivaled access and best-in-class storytelling. With a global perspective, the guiding wisdom of history, and an unflinching eye to the future, we report and reveal the stories that matter today—and that will matter even more tomorrow. Our values inform our mission: business can be a powerful platform for good, and we are committed to holding it to that standard.

Equal Opportunity Employer

The policy of Fortune Media is to provide equal employment opportunities to all applicants and employees without regard to race, color, caste, creed, religion, sex, sexual orientation, gender identity or expression, marital status, citizenship status, age, national origin, ancestry, disability, or any other characteristic protected by applicable law. Fortune Media affirmatively seeks to advance the principles of equal employment opportunity and values diversity and inclusion.

Marketing Manager (Sales Support) employer: Fortune

Fortune Media is an exceptional employer, offering a dynamic work environment in the heart of the Bank, where creativity and innovation thrive. With a strong focus on employee growth, we provide opportunities for professional development and encourage a collaborative culture that values diverse perspectives. Our commitment to transparency and ownership ensures that every team member can contribute meaningfully to our mission of making business better, while enjoying the benefits of working within a global media organisation dedicated to impactful storytelling.
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Contact Detail:

Fortune Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Manager (Sales Support)

✨Tip Number 1

Familiarise yourself with the latest trends in digital marketing and audience engagement. This will not only help you understand the role better but also allow you to discuss innovative ideas during your interview.

✨Tip Number 2

Showcase your experience with full-funnel marketing activations by preparing examples of past campaigns you've worked on. Be ready to discuss how these campaigns drove engagement and revenue growth.

✨Tip Number 3

Brush up on your skills with tools like Salesforce, Marketing Cloud, and Canva. Being able to demonstrate proficiency in these platforms can set you apart from other candidates.

✨Tip Number 4

Prepare to discuss your approach to account-based marketing (ABM) strategies. Think about how you would enhance client engagement and retention, as this is a key focus for the role.

We think you need these skills to ace Marketing Manager (Sales Support)

Full-Funnel Marketing Activations
Lead Generation Programs
Email Marketing
Account-Based Marketing (ABM)
Data-Driven Insights
CRM Tools Proficiency
Canva Design Skills
Basic HTML/CSS Coding
Salesforce Proficiency
Marketing Cloud Experience
Event Marketing Support
Strong Copywriting Skills
Analytical Skills
Project Management
Communication Skills
Strategic Thinking
Problem-Solving Skills
Detail-Oriented
Adaptability
Commercial Mindset

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in full-funnel marketing activations. Emphasise your skills in email marketing, design tools like Canva, and any coding experience you have.

Craft a Compelling Cover Letter: Your cover letter should reflect your understanding of the role and the company. Discuss how your strategic thinking and problem-solving abilities can contribute to Fortune's marketing initiatives and revenue growth.

Showcase Your Creativity: Include examples of past marketing campaigns you've executed. If possible, provide links or attachments to your work that demonstrate your ability to create engaging content and innovative strategies.

Highlight Relevant Tools and Skills: Mention your proficiency in tools like Salesforce, Marketing Cloud, and email marketing platforms. Be specific about your experience with data-driven insights and how you've used them to optimise marketing efforts.

How to prepare for a job interview at Fortune

✨Showcase Your Creative Marketing Strategies

Prepare to discuss specific marketing campaigns you've developed or executed in the past. Highlight your ability to create audience-nurturing strategies and how they contributed to revenue growth.

✨Demonstrate Your Tech-Savvy Skills

Be ready to talk about your experience with digital tools like Salesforce, Marketing Cloud, and Canva. Mention any coding skills you have, especially in HTML/CSS, as this role requires a tech-driven approach.

✨Emphasise Your Problem-Solving Abilities

Think of examples where you've faced challenges in marketing and how you overcame them. This will show your adaptability and innovative thinking, which are key competencies for the role.

✨Prepare for Audience Engagement Discussions

Since account-based marketing is crucial for this position, be prepared to discuss how you've successfully engaged and retained clients in previous roles. Share insights on email marketing initiatives and CRM tools you've used.

Marketing Manager (Sales Support)
Fortune
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