Strategic Off-Trade Sales Controller - Retail & E-Com

Strategic Off-Trade Sales Controller - Retail & E-Com

Full-Time 60000 - 75000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Lead off-trade sales and develop strategic account plans for major retailers and e-commerce.
  • Company: Fortitude Drinks UK, a dynamic player in the FMCG sector.
  • Benefits: Competitive salary, travel opportunities, and a chance to shape brand growth.
  • Other info: Opportunity for career advancement and collaboration with a passionate team.
  • Why this job: Drive growth and make an impact in a fast-paced retail environment.
  • Qualifications: Strong FMCG background and experience in sales leadership.

The predicted salary is between 60000 - 75000 £ per year.

Fortitude Drinks UK is seeking a Sales Controller to lead off-trade sales across major retailers and e-commerce.

You will provide commercial leadership, develop strategic account plans, drive growth, and manage NAMs, aligning with brand and mission.

You will own forecasting, budgeting, and performance reviews; lead negotiations, oversee stock planning, and deliver monthly reviews.

Travel to customer sites and London/Middlesbrough offices is required; ideal candidate has strong FMCG background

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Strategic Off-Trade Sales Controller - Retail & E-Com employer: Fortitude Drinks UK

Fortitude Drinks UK is an exceptional employer that fosters a dynamic and entrepreneurial work culture, perfect for those looking to make a significant impact in the wholesale sector. With a strong focus on employee growth and development, we offer unique opportunities to shape your career while working collaboratively across functions to drive our brands forward. Join us in a vibrant environment where your contributions are valued and rewarded, making every day meaningful.

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Contact Details:

Fortitude Drinks UK Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Strategic Off-Trade Sales Controller - Retail & E-Com

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Strategic Off-Trade Sales Controller - Retail & E-Com at Fortitude Drinks UK, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Fortitude Drinks UK. Tailor your message to explain why you’re drawn to them and how you can contribute as a Strategic Off-Trade Sales Controller - Retail & E-Com. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Strategic Off-Trade Sales Controller - Retail & E-Com

Commercial Leadership
Strategic Account Planning
Sales Management
Forecasting
Budgeting
Performance Review
Negotiation Skills

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Fortitude Drinks UK:When writing your cover letter, make sure to tailor your message specifically for Fortitude Drinks UK. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Fortitude Drinks UK

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Fortitude Drinks UK that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Fortitude Drinks UK that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Fortitude Drinks UK’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.