At a Glance
- Tasks: Plan and execute exciting marketing events to boost our brand and customer engagement.
- Company: Join Forter, a leading tech company trusted by global brands like Adidas and ASOS.
- Benefits: Enjoy a hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make a real impact in the fast-paced world of digital commerce and marketing.
- Qualifications: 5+ years in B2B marketing with a focus on events and account-based strategies.
- Other info: Be part of a diverse team that values unique perspectives and fosters innovation.
The predicted salary is between 36000 - 60000 £ per year.
EMEA is one of Forter’s key markets which is rapidly growing. We have an established sales team in the region and a strong client base, including globally recognized brands like Adidas and ASOS. We’re seeking a full-time Marketing & Events Manager to help elevate our profile and grow our pipeline and customer base in the UK. Reporting to the EMEA Marketing Director, this role will work closely with Sales and Marketing teams across Forter to plan and execute field marketing initiatives, including events, customer advocacy programs, account-based marketing, and partner activities.
What you'll be doing:
- Plan, design, and execute field marketing activities to drive pipeline growth, including trade show sponsorships, hosted events, event experiences, and digital events.
- Develop and execute account-based marketing plans to engage target accounts and accelerate pipeline growth for key prospects.
- Collaborate with external suppliers and partners, as well as Forter’s global and local teams to implement marketing strategies.
- Identify opportunities to raise awareness and differentiate Forter’s offerings in the market (e.g., developing customer case studies, working with local partners, etc.).
- Track performance and report on key marketing metrics to internal stakeholders.
- Build strong relationships and become a trusted partner to the European Sales team.
- Stay informed on industry trends and developments in the EMEA market.
What you'll need:
- 5+ years of B2B marketing experience, with a focus on event planning and account-based marketing (experience in eCommerce or payments is a plus).
- A results-driven mindset and a proven track record of working closely with sales teams to drive pipeline and revenue.
- A broad marketing skill set, including vast expertise in event management, account-based marketing, digital marketing, and content creation.
- Excellent communication skills and a hands-on, execution-focused approach.
- An entrepreneurial spirit and the ability to initiate new projects and take existing initiatives to the next level.
- Experience with SaaS marketing tools such as HubSpot, Salesforce, 6Sense, and Outreach is a plus, but not required.
- Native-level proficiency in English, with additional language skills considered a plus.
At Forter, we believe unique people create unique ideas, and valuable experience comes in many forms. So, even if your background doesn't match everything we have listed in the job description, we still encourage you to apply and tell us why your skills and values could be an asset to us. By welcoming different perspectives, we grow together as humans and as a company.
Forter is an Equal Employment Opportunity employer that will consider all qualified applicants, regardless of race, color, religion, gender, sexual orientation, marital status, gender identity or expression, national origin, genetics, age, disability status, protected veteran status, or any other characteristic protected by applicable law.
If you need assistance or an accommodation due to a disability, please email us at interviewaccommodation@forter.com. This information will be treated as confidential and used only for the purpose of determining an appropriate accommodation for the interview process.
At Forter, we embrace a hybrid work model that blends in-person connection with the flexibility of remote work. Team members based near our key hubs are expected to work from the office at least three days per week. We believe that regular face-to-face collaboration fuels professional development, strengthens our culture, and builds the relationships that help teams thrive.
EMEA Events Associate in London employer: Forter
Contact Detail:
Forter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land EMEA Events Associate in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show up prepared! When you land an interview, do your homework on the company and its culture. Be ready to discuss how your skills can help them grow, especially in areas like event planning and marketing strategies.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great chance to reiterate why you’re the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! We love seeing applications come directly from candidates who are excited about joining us. It shows initiative and gives you a better chance of standing out in the crowd.
We think you need these skills to ace EMEA Events Associate in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the EMEA Events Associate role. Highlight your B2B marketing experience, especially in event planning and account-based marketing. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your previous experiences can help elevate our profile at Forter. Keep it engaging and relevant!
Showcase Your Results: We love numbers! When detailing your past roles, include specific metrics or achievements that demonstrate your impact on pipeline growth and revenue. This will help us see your results-driven mindset in action.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we love seeing candidates who follow our process!
How to prepare for a job interview at Forter
✨Know Your Events Inside Out
Make sure you research the events Forter has been involved in, especially those in the EMEA region. Be ready to discuss how you can elevate their profile through innovative event planning and execution.
✨Showcase Your B2B Marketing Experience
Prepare examples from your past roles that highlight your B2B marketing experience, particularly in event management and account-based marketing. Use metrics to demonstrate how your efforts have driven pipeline growth.
✨Understand the Sales Perspective
Since this role involves close collaboration with the sales team, be prepared to discuss how you can support their goals. Think about how your marketing strategies can align with their sales objectives and drive revenue.
✨Stay Current on Industry Trends
Familiarise yourself with the latest trends in eCommerce and digital marketing, especially within the EMEA market. Being able to discuss these trends will show your passion for the industry and your proactive approach to staying informed.