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- Tasks: Lead marketing effectiveness strategies and create impactful dashboards for decision-making.
- Company: Globally recognised consumer brand with a focus on innovation.
- Benefits: Competitive salary, hybrid working, and extensive employee discounts.
- Why this job: Shape marketing impact and influence senior leadership in a high-stakes role.
- Qualifications: Experience in marketing analytics and proficiency in BI tools.
- Other info: Opportunity for genuine ownership and long-term career progression.
The predicted salary is between 43200 - 72000 £ per year.
We’ve partnered with a globally recognised, consumer-facing organisation to hire a Senior Marketing Effectiveness Manager who will sit at the heart of strategic decision-making. This is a high-impact role for someone who thrives at turning complex marketing data into clear, commercial insight and influencing senior stakeholders. You’ll be owning how marketing performance is measured across multiple markets, designing frameworks, dashboards, and reporting that shape investment decisions and growth.
What you’ll be doing as a Senior Marketing Effectiveness Manager:
- Owning and evolving marketing effectiveness frameworks across channels and regions
- Designing dashboards and performance reviews that track tangible insights
- Translating data into compelling narratives for senior leadership
- Partnering closely with Marketing, Finance, Data and Tech teams
- Ensuring data accuracy by integrating internal and external sources
Key Requirements for a Senior Marketing Effectiveness Manager:
- Experience in marketing effectiveness, analytics, strategy or consulting
- Solid understanding of media performance, ROI, CAC and related metrics
- Skilled in BI tools, Excel and automated reporting
Competitive salary and benefits package
Hybrid working in London
Access to wide-ranging employee discounts and perks
Genuine ownership and visibility at senior level, alongside long-term career progression
Opportunities to shape how a major consumer brand measures and scales marketing impact
This is an unparalleled opportunity for a Senior Marketing Effectiveness Manager who wants their work and insight to shape investment decisions, influence senior leadership, and drive measurable commercial impact within a well-respected business. Unfortunately, due to the high volume of applications, not all applicants will receive feedback.
Senior Marketing Effectiveness Manager employer: Formula Recruitment
Contact Detail:
Formula Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Effectiveness Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by practising your storytelling skills. Be ready to share how you've turned complex data into actionable insights in past roles. This will show you're not just about numbers but also about making an impact.
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, drop a quick thank-you email to express your appreciation and reiterate your enthusiasm for the role. It keeps you fresh in their minds.
✨Tip Number 4
Apply through our website! We want to see your application directly, and it gives you a better chance to stand out. Plus, you’ll get access to all the latest opportunities tailored for you.
We think you need these skills to ace Senior Marketing Effectiveness Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Effectiveness Manager. Highlight your experience in marketing effectiveness and analytics, and don’t forget to showcase your skills with BI tools and Excel!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us how you’ve turned complex data into clear insights before. Make it personal and show us why you’re the perfect fit for this high-impact role.
Showcase Your Data Skills: Since this role involves a lot of data, be sure to mention specific examples where you've designed dashboards or frameworks that influenced decision-making. We love seeing how you’ve made an impact!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any updates from us!
How to prepare for a job interview at Formula Recruitment
✨Know Your Metrics
Make sure you’re well-versed in key marketing metrics like ROI, CAC, and media performance. Be ready to discuss how you've used these metrics in past roles to drive decisions and influence stakeholders.
✨Showcase Your Analytical Skills
Prepare examples of how you've turned complex data into clear insights. Think about specific dashboards or reports you've designed that had a tangible impact on marketing strategies.
✨Understand the Business
Research the company’s market position and recent marketing initiatives. This will help you tailor your responses and demonstrate your understanding of how your role can shape their marketing effectiveness.
✨Engage with Stakeholders
Be ready to discuss how you’ve partnered with different teams, like Marketing, Finance, and Tech. Highlight your communication skills and how you’ve influenced senior leadership through your insights.
