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- Tasks: Lead marketing effectiveness strategies and turn data into impactful insights.
- Company: Globally recognised consumer brand with a focus on innovation.
- Benefits: Competitive salary, hybrid working, and extensive employee perks.
- Why this job: Shape marketing impact and influence senior leadership decisions.
- Qualifications: Experience in marketing analytics and strong BI tool skills.
- Other info: Opportunity for genuine ownership and long-term career growth.
The predicted salary is between 36000 - 60000 £ per year.
We’ve partnered with a globally recognised, consumer-facing organisation to hire a Senior Marketing Effectiveness Manager who will sit at the heart of strategic decision-making. This is a high-impact role for someone who thrives at turning complex marketing data into clear, commercial insight and influencing senior stakeholders.
You’ll be owning how marketing performance is measured across multiple markets, designing frameworks, dashboards, and reporting that shape investment decisions and growth.
What you’ll be doing as a Senior Marketing Effectiveness Manager:
- Owning and evolving marketing effectiveness frameworks across channels and regions
- Designing dashboards and performance reviews that track tangible insights
- Translating data into compelling narratives for senior leadership
- Partnering closely with Marketing, Finance, Data and Tech teams
- Ensuring data accuracy by integrating internal and external sources
Key Requirements for a Senior Marketing Effectiveness Manager:
- Experience in marketing effectiveness, analytics, strategy or consulting
- Solid understanding of media performance, ROI, CAC and related metrics
- Skilled in BI tools, Excel and automated reporting
This is an unparalleled opportunity for a Senior Marketing Effectiveness Manager who wants their work and insight to shape investment decisions, influence senior leadership, and drive measurable commercial impact within a well-respected business.
Senior Marketing Effectiveness Manager in London employer: Formula Recruitment
Contact Detail:
Formula Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Effectiveness Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by practising common questions and scenarios related to marketing effectiveness. We want you to feel confident when discussing how you can turn data into actionable insights!
✨Tip Number 3
Showcase your skills with a portfolio! Create case studies or examples of your past work that highlight your ability to measure marketing performance and influence decisions.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Marketing Effectiveness Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Effectiveness Manager. Highlight your experience in marketing effectiveness, analytics, and any relevant metrics like ROI and CAC. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can turn complex data into clear insights. Show us your personality and how you can influence senior stakeholders.
Showcase Your Technical Skills: Since this role involves designing dashboards and using BI tools, make sure to mention your proficiency in these areas. If you've got experience with Excel and automated reporting, let us know! We love seeing those skills in action.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it's super easy!
How to prepare for a job interview at Formula Recruitment
✨Know Your Metrics
Make sure you’re well-versed in key marketing metrics like ROI, CAC, and media performance. Be ready to discuss how these metrics influence strategic decisions and how you've used them in past roles.
✨Showcase Your Analytical Skills
Prepare examples of how you've turned complex data into actionable insights. Think about specific dashboards or reports you've designed that had a significant impact on marketing effectiveness.
✨Engage with Stakeholders
Demonstrate your ability to partner with various teams like Marketing, Finance, and Tech. Share experiences where you’ve successfully collaborated to drive results and how you communicated insights to senior leadership.
✨Be Ready for Scenario Questions
Expect questions that ask how you would approach measuring marketing effectiveness across different channels. Prepare to outline your thought process and the frameworks you would implement to ensure data accuracy and relevance.
