At a Glance
- Tasks: Transform complex marketing data into clear insights and influence key decisions.
- Company: Globally recognised consumer-facing organisation with a focus on strategic growth.
- Benefits: Competitive salary, hybrid working, employee discounts, and career progression.
- Why this job: Shape how a major brand measures marketing impact and drive real change.
- Qualifications: Experience in marketing effectiveness, analytics, and strong BI tool skills.
- Other info: Genuine ownership at senior level with opportunities for long-term growth.
The predicted salary is between 47000 - 63000 £ per year.
We’ve partnered with a globally recognised, consumer-facing organisation to hire a Senior Marketing Effectiveness Manager who will sit at the heart of strategic decision-making. This is a high-impact role for someone who thrives at turning complex marketing data into clear, commercial insight and influencing senior stakeholders.
You'll be owning how marketing performance is measured across multiple markets, designing frameworks, dashboards, and reporting that shape investment decisions and growth.
What you’ll be doing as a Senior Marketing Effectiveness Manager:
- Owning and evolving marketing effectiveness frameworks across channels and regions
- Designing dashboards and performance reviews that track tangible insights
- Translating data into compelling narratives for senior leadership
- Partnering closely with Marketing, Finance, Data and Tech teams
- Ensuring data accuracy by integrating internal and external sources
Key Requirements for a Senior Marketing Effectiveness Manager:
- Experience in marketing effectiveness, analytics, strategy or consulting
- Solid understanding of media performance, ROI, CAC and related metrics
- Skilled in BI tools, Excel and automated reporting
Benefits:
- Competitive salary and benefits package
- Hybrid working in London
- Access to wide-ranging employee discounts and perks
- Genuine ownership and visibility at senior level, alongside long-term career progression
- Opportunities to shape how a major consumer brand measures and scales marketing impact
This is an unparalleled opportunity for a Senior Marketing Effectiveness Manager who wants their work and insight to shape investment decisions, influence senior leadership, and drive measurable commercial impact within a well-respected business.
Senior Marketing Effectiveness Manager in City of London employer: Formula Recruitment
Contact Detail:
Formula Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Effectiveness Manager in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Marketing Effectiveness Manager role.
✨Tip Number 2
Prepare for those interviews by practising your storytelling skills. We want you to be able to translate complex marketing data into compelling narratives that will impress senior leadership. Use real examples from your experience to showcase your impact!
✨Tip Number 3
Don’t forget to research the company inside out! Understand their marketing strategies, recent campaigns, and how they measure effectiveness. This knowledge will help you tailor your approach and show them you’re the perfect fit for the role.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us. Let’s make your dream job a reality together!
We think you need these skills to ace Senior Marketing Effectiveness Manager in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Effectiveness Manager. Highlight your experience in marketing effectiveness and analytics, and don’t forget to showcase your skills with BI tools and Excel!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us how you can turn complex data into clear insights. Share specific examples of how you've influenced senior stakeholders in the past.
Showcase Your Data Skills: Since this role is all about data, make sure to emphasise your experience with dashboards and reporting. We want to see how you've used data to drive decisions and shape marketing strategies.
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at Formula Recruitment
✨Know Your Numbers
As a Senior Marketing Effectiveness Manager, you'll need to demonstrate your understanding of key metrics like ROI and CAC. Brush up on these concepts and be ready to discuss how you've used them in past roles. Bring examples of how your insights have influenced marketing strategies.
✨Craft Compelling Narratives
You’ll be translating complex data into clear narratives for senior leadership. Prepare a few stories that showcase your ability to turn data into actionable insights. Think about how you can present your findings in a way that resonates with stakeholders.
✨Familiarise Yourself with BI Tools
Since the role requires skills in BI tools and automated reporting, make sure you're comfortable discussing your experience with these technologies. If you’ve worked with specific tools, be ready to share how they helped you achieve marketing effectiveness.
✨Engage with Cross-Functional Teams
This position involves partnering closely with various teams. Be prepared to talk about your experience collaborating with Marketing, Finance, Data, and Tech teams. Highlight any successful projects where teamwork led to improved marketing performance.