At a Glance
- Tasks: Lead sales across Europe and drive sustainable motorsport innovation.
- Company: Join Formula E, the fastest-growing sport focused on sustainability.
- Benefits: Competitive salary, bonus potential, and a chance to shape the future of motorsport.
- Other info: Flexible location, dynamic role with frequent travel and diverse team management.
- Why this job: Be a key player in redefining motorsport while working with top brands like Porsche and Jaguar.
- Qualifications: Proven sales leadership experience in sports or entertainment with strong networking skills.
The predicted salary is between 85000 - 115000 € per year.
Looking to race into your next role? Strap in, we're looking for a Sales Director (Europe) to join our unique mission! Formula E is the world’s fastest‑growing sport, redefining motorsport with a bold focus on innovation and sustainability. It hosts over 100 races in iconic cities globally and works with leading manufacturers such as Porsche and Jaguar.
This position is offered on an independent‑contractor basis. The base location is flexible within the UK, Germany, Spain, and the Netherlands. Compensation is €100,000 base salary with a competitive on‑target earnings (OTE) bonus.
The Sales Director (Europe) is a high‑impact, dual‑purpose leadership role. You will not only lead a high‑performing region, you will also shape the commercial landscape of sustainable motorsport across Europe. You will act as the senior regional ambassador, bridging global strategy and local execution to ensure Formula E remains the premier platform for innovation and sport.
Responsibilities- Ensure 100% delivery of cumulative revenue targets across all European races, identifying cross‑market opportunities to scale local partners across the continent.
- Identify, negotiate, and close significant local sponsorship and trackside activation deals, representing Formula E in press interviews, industry panels, and high‑profile ticketing launches.
- Lead a diverse team of In‑Market Sales Managers (across Berlin, Madrid, the UK, and beyond), driving accountability and professional development.
- Coordinate with Global Sales, Marketing, and Media teams to ensure all local activations align with global brand standards while respecting local business cultures.
- Act as the regional conduit for global brand initiatives, ensuring operational synergy across regions.
- Significant experience in a regional sales leadership role within sports, media, or entertainment, with a proven track record of closing sponsorship or activation deals.
- Extensive network of corporate contacts across major European markets.
- Strong remote team management skills; able to motivate and coach field‑based sales teams to over‑deliver on revenue targets.
- Exceptional communication skills, able to align diverse stakeholders including team principals, C‑suite executives, government ministers, and local agencies.
- Comfortable with frequent travel and the fast‑paced, unpredictable nature of a global racing calendar.
- Confidence, personability, and articulation in front of cameras and industry audiences.
Competitive salary, on‑target earnings bonus, and the opportunity to be part of a pioneering sustainable motorsport series. We believe in attracting and retaining diverse talent and will provide equal opportunities regardless of an individual's protected characteristics. We are committed to a culture where every voice matters.
Sales Director - Europe in Burnley employer: Formula E
Formula E is an exceptional employer, offering a dynamic and innovative work environment that champions sustainability in motorsport. With a competitive salary and performance-based bonuses, employees benefit from a culture that values diversity and professional growth, while working alongside industry leaders in iconic locations across Europe. Join us to make a meaningful impact in the fast-paced world of racing, where every voice matters and opportunities for advancement are abundant.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Director - Europe in Burnley
✨Tip Number 1
Network like a pro! Reach out to your contacts in the sports and entertainment industry, especially those who have connections to Formula E. A personal introduction can make all the difference when you're aiming for that Sales Director role.
✨Tip Number 2
Showcase your expertise! Prepare a killer pitch that highlights your experience in closing sponsorship deals and leading teams. When you get the chance to chat with decision-makers, make sure you’re ready to impress them with your knowledge and passion for sustainable motorsport.
✨Tip Number 3
Stay updated on industry trends! Keep an eye on the latest developments in motorsport and sustainability. This will not only help you in interviews but also show that you’re genuinely interested in the role and the mission of Formula E.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It shows initiative and gives us a chance to see your enthusiasm for joining our unique mission at Formula E.
We think you need these skills to ace Sales Director - Europe in Burnley
Some tips for your application 🫡
Show Your Passion for Motorsport:When you're writing your application, let your love for motorsport shine through! We want to see how your enthusiasm aligns with our mission at Formula E. Share any relevant experiences or projects that highlight your commitment to innovation and sustainability in the sport.
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for the Sales Director role. Highlight your experience in regional sales leadership and any successful sponsorship deals you've closed. We’re looking for specifics, so don’t hold back on those impressive numbers!
Be Authentic and Personable:We value authenticity, so be yourself in your application. Use a conversational tone and let your personality come through. Remember, we’re not just looking for qualifications; we want to know who you are and how you can fit into our dynamic team.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our exciting journey in sustainable motorsport!
How to prepare for a job interview at Formula E
✨Know Your Numbers
As a Sales Director, you'll need to demonstrate your ability to hit revenue targets. Brush up on your past achievements and be ready to discuss specific figures and percentages that showcase your success in closing deals and driving sales growth.
✨Showcase Your Network
With an extensive network of corporate contacts being crucial for this role, prepare to talk about key relationships you've built in the industry. Highlight how these connections can benefit Formula E and help you secure sponsorships and partnerships across Europe.
✨Demonstrate Leadership Skills
You'll be leading a diverse team, so come prepared with examples of how you've motivated and developed remote teams in the past. Share specific strategies you've used to drive accountability and performance, especially in a fast-paced environment.
✨Be Ready for the Spotlight
As the face of Formula E in press interviews and industry panels, practice articulating your vision for sustainable motorsport. Be confident and personable, and think about how you can effectively communicate the brand's mission while engaging with various stakeholders.
