At a Glance
- Tasks: Drive fan engagement campaigns and manage creative communications for F1 Unlocked.
- Company: Join the iconic Formula 1 team, a leader in sports innovation.
- Benefits: Enjoy Grand Prix passes, enhanced leave, free snacks, and training opportunities.
- Other info: Dynamic role with excellent growth potential in a fast-paced industry.
- Why this job: Be part of a thrilling environment that shapes the future of fan engagement.
- Qualifications: 2+ years in customer marketing with strong campaign management skills.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Fan Engagement Executive role at Formula 1. Are you ready to make your mark in the world of Formula 1? At Formula 1, we are passionate about delivering the world’s greatest sports and entertainment spectacle leaving a positive legacy wherever we race. Innovation has always been at the heart of what we do ever since our first Grand Prix in 1950. Now, 75 years on, the sport remains a pioneer, developing technologies that have made a significant impact on society beyond the track. Everything you see on screen or at an event comes via our passionate and dedicated people.
Responsibilities:
- Support the delivery of key campaigns for F1 Unlocked, driving database acquisition and engagement, backed up through analytics and insights - including reward strategy and competitions.
- Support with data capture & enrichment tactics to grow the F1 fanbase to deepen understanding and knowledge of the fan base through engagement mechanics, Monterosa platform and partner data sources.
- Manage the creative process for all F1 Unlocked communications including weekly fan communications, lifecycle communications, partner inclusions & rewards.
- Own the Fan Engagement Marketing Planning Calendar, ensuring it is up to date and shared with key stakeholders.
- Track and deliver all licensee and partner contractual obligations so that they are engaging and valuable for our Unlocked fanbase and meet partner needs.
- Evaluate the performance of all F1 Unlocked activities to optimise future campaigns.
- Lead on future test & learn plans to increase learnings on our fanbase and drive future growth.
- Establish effective working relationships across with creative teams and agencies as well as F1 data and product teams.
Qualifications:
- Minimum of 2 years’ in a customer marketing role – client or agency side – managing lifecycles.
- Experience delivering a high volume of insight-lead engagement campaigns from briefing through to execution and reporting.
- Able to prioritise workload in a very high output environment.
Benefits:
- 4 x Grand Prix Paddock passes per season.
- Enhanced maternity/paternity leave and other family planning policies.
- A free staff shuttle service running to and from surrounding trains stations near to Biggin Hill.
- Free healthy snacks in our offices.
- Subsidised canteen in Biggin Hill, serving breakfast and lunch.
- 25 days annual leave and 8 Bank Holiday days, plus a Christmas period closure.
- Opportunities to develop and request training for your role via our in-house Learning and Development team.
- Discount on F1 merchandise.
- Discount at F1’s experiences including F1 Arcade and F1 Drive.
- Perkbox benefit portal and more.
Additional Information:
- Seniority level: Associate.
- Employment type: Full-time.
- Job function: Marketing.
- Industries: Broadcast Media Production and Distribution.
Fan Engagement Executive in England employer: Formula 1
At Formula 1, we pride ourselves on being an exceptional employer that champions innovation and collaboration in a fast-paced environment. Our team members enjoy a range of benefits including private healthcare, generous leave policies, and opportunities for professional development, all while contributing to the thrilling world of motorsport. Located in Biggin Hill, our vibrant work culture fosters creativity and personal growth, making it an ideal place for passionate individuals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Fan Engagement Executive in England
✨Tip Number 1
Get to know the company inside out! Research Formula 1's latest campaigns and initiatives, especially around fan engagement. This will help you tailor your conversations and show that you're genuinely interested in making a difference.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn. Ask them about their experiences and any tips they might have for landing the Fan Engagement Executive role. Plus, it could lead to a referral!
✨Tip Number 3
Prepare for the interview by practising common questions related to customer marketing and engagement strategies. Think about how you can demonstrate your experience with insight-led campaigns and managing lifecycles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Fan Engagement Executive in England
Some tips for your application 🫡
Show Your Passion for F1:When you're writing your application, let your love for Formula 1 shine through! Share any experiences or moments that sparked your interest in the sport. We want to see that you’re not just applying for a job, but that you genuinely care about what we do.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight relevant experience in customer marketing and engagement campaigns. We’re looking for someone who can hit the ground running, so show us how your skills align with the Fan Engagement Executive role!
Be Data-Driven:Since this role involves analytics and insights, don’t shy away from mentioning any data-driven projects you've worked on. We love numbers, so if you’ve improved engagement rates or managed successful campaigns, make sure to include those details!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you’re proactive and ready to take the first step in joining our team!
How to prepare for a job interview at Formula 1
✨Know Your F1 Stuff
Before the interview, brush up on your knowledge of Formula 1. Familiarise yourself with recent campaigns, fan engagement strategies, and the overall brand ethos. Showing genuine passion for the sport will definitely impress the interviewers.
✨Showcase Your Campaign Experience
Be ready to discuss specific examples from your past roles where you successfully managed customer marketing campaigns. Highlight your ability to analyse data and insights to drive engagement, as this is crucial for the Fan Engagement Executive role.
✨Prepare Questions
Think of insightful questions to ask during the interview. This could be about their current fan engagement strategies or how they measure success. It shows that you're not just interested in the job, but also in contributing to their goals.
✨Demonstrate Team Spirit
Since collaboration is key in this role, be prepared to talk about how you've worked effectively with creative teams and other stakeholders in the past. Share examples that highlight your ability to build relationships and drive projects forward.
