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- Tasks: Lead PPC campaigns and manage multiple accounts to achieve performance goals.
- Company: Forbes Advisor helps readers make informed decisions with trusted advice across various industries.
- Benefits: Enjoy competitive salary, 35 days PTO, medical coverage, and a day off every third Friday!
- Why this job: Join a dynamic team in a start-up-like environment within an established company, perfect for growth.
- Qualifications: 4-5 years of PPC management experience; analytical mindset and team player attitude required.
- Other info: Equal opportunity employer committed to diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
At Forbes Advisor, our mission is to help readers turn their aspirations into reality. We arm people with trusted advice and guidance, so they can make informed decisions they feel confident in and get back to doing the things they care about most. We are an experienced team of industry experts dedicated to helping readers make smart decisions and choose the right products with ease.
Forbes Advisor boasts decades of experience across dozens of geographies and teams, including Content, SEO, Business Intelligence, Finance, HR, Marketing, Production, Technology and Sales. The team brings rich industry knowledge to Forbes Advisor’s global coverage of consumer credit, debt, health, home improvement, banking, investing, credit cards, small business, education, insurance, loans, real estate and travel.
Forbes Advisor is looking for an SEM Campaign Manager to join the Forbes Advisor Performance Marketing team. The position, reporting to the SEM Lead, will help lead our paid marketing program across multiple verticals. Proven account management and leadership experience are essential to be successful in this role. If you’re looking for challenges and opportunities similar to those of a start-up, with the benefits of an established, successful company read on!
Responsibilities:- Work within our in-house PPC team to deliver performance goals.
- Daily duties include ensuring best practice PPC strategies are executed to high standards to deliver business goals.
- You will need to demonstrate you can leverage automated bidding to deliver business goals.
- You will be responsible for managing the growth of several PPC accounts under a business vertical.
- You must demonstrate you can analyse data and explain PPC performance.
- You must show you can communicate well with multiple stakeholders in the business to deliver performance goals (Business Development, Data, Engineering, SEO, Compliance & Finance).
- You must demonstrate you can work with our Google and Microsoft account managers to deliver performance goals.
- You must be able to demonstrate you can accelerate account performance by effective use of Beta’s and testing.
- You must be able to demonstrate you can generate ideas to strengthen account performance.
- You must be able to delegate tasks effectively to ensure deadlines are delivered.
- Highly motivated individual with a proven track record for exceeding expectations.
- Proven 4/5+ years’ experience in PPC campaign management (Google & Microsoft ads).
- You are enthusiastic about search marketing and are looking forward to new opportunities to develop your PPC skills and people management skills while growing and developing as a person.
- You are an analytical-minded person, and you enjoy complex problem-solving.
- You enjoy working in a team environment and look forward to supporting the team and business to meet required goals.
- Experience in affiliate marketing - a plus.
- Experience in running Display or YouTube for performance marketing - a plus.
- Competitive salary
- Medical, dental, and vision coverage
- 35 Days of PTO (Including Bank Holidays)
- Day off the 3rd Friday of every month
- Disability coverage
- Employee assistance program
- Paid parental leave program
Forbes Advisor provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Seniority level: Mid-Senior levelEmployment type: Full-time
Job function: Marketing
Industries: Consumer Services
SEM Campaign Manager (Remote) employer: Forbes Advisor
Contact Detail:
Forbes Advisor Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEM Campaign Manager (Remote)
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and SEM. Stay updated on industry news, tools, and best practices to demonstrate your knowledge during interviews. This will show that you're proactive and passionate about search marketing.
✨Tip Number 2
Network with professionals in the SEM field. Join relevant online communities or attend webinars and conferences. Building connections can lead to valuable insights and potential referrals for the SEM Campaign Manager position.
✨Tip Number 3
Prepare to discuss specific examples of your past PPC campaign successes. Be ready to explain how you used data analysis to drive performance and how you collaborated with different teams to achieve business goals.
✨Tip Number 4
Showcase your analytical skills by preparing a case study or presentation on a previous campaign you've managed. Highlight your approach to problem-solving and how you leveraged automated bidding strategies to meet objectives.
We think you need these skills to ace SEM Campaign Manager (Remote)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the SEM Campaign Manager position. Familiarise yourself with PPC strategies, account management, and the specific tools mentioned in the job description.
Tailor Your CV: Customise your CV to highlight relevant experience in PPC campaign management, particularly with Google and Microsoft ads. Emphasise any achievements that demonstrate your ability to exceed performance goals and manage multiple accounts.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for search marketing and your analytical skills. Mention specific examples of how you've successfully managed PPC campaigns and collaborated with stakeholders to achieve business objectives.
Highlight Teamwork and Leadership Skills: In your application, emphasise your ability to work in a team environment and your experience in leading projects or delegating tasks. This is crucial for the role, as it involves collaboration with various departments.
How to prepare for a job interview at Forbes Advisor
✨Showcase Your PPC Expertise
Make sure to highlight your experience with Google and Microsoft ads during the interview. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your capability in PPC campaign management.
✨Demonstrate Analytical Skills
Since the role requires strong analytical abilities, come ready to discuss how you've used data to inform your decisions in past campaigns. Bring examples of how you've analysed PPC performance and what adjustments you made based on your findings.
✨Communicate Effectively
As the position involves liaising with multiple stakeholders, practice articulating your thoughts clearly. Prepare to explain complex PPC concepts in simple terms, showcasing your ability to communicate effectively with both technical and non-technical team members.
✨Prepare for Problem-Solving Scenarios
Expect to face questions that assess your problem-solving skills. Think of specific challenges you've encountered in PPC management and how you overcame them. This will illustrate your critical thinking and adaptability in a fast-paced environment.
