New Business Manager

At Fora, we’re reimagining what the workplace can be. We create inspiring, design‑led spaces that blend hospitality, community, and wellbeing—so people can work productively, creatively, and happily. From our first London workspace over 20 years ago, we’ve grown to 60+ locations across the UK supporting 30,000+ members and partnering with trailblazing brands like Ocado, The British Fashion Council, and Pangaia. Backed by The Office Group, Blackstone, and Brockton Capital, we’re growing fast and pioneering conscious design, sustainable construction, and workspaces that empower people to work in their own unique way.

As our New Business Manager, you’ll play a pivotal role in driving new business growth across our portfolio, helping us maximise occupancy, grow revenue and deliver exceptional client experiences from first viewing through to signed deal. This is a high-impact role for a commercially driven sales professional who thrives in a fast-paced environment, knows how to build strong market relationships, and brings the confidence to negotiate, influence and close.

Working closely with the Head of Portfolio Sales, you’ll take ownership of the full sales journey — developing targeted strategies, identifying opportunities, managing broker relationships and collaborating cross‑functionally to ensure every space is positioned to perform.

What you’ll be doing:

• Driving new business sales across the Fora collection, meeting and exceeding sq ft and revenue targets
• Working with senior sales leadership to develop and execute targeted strategies that maximise occupancy and premium pricing
• Managing the end-to-end sales process, from market rate planning and client viewings through to negotiation, deal completion and seamless operational handover
• Partnering closely with the Central Sales team to generate lead flow and unlock new business opportunities
• Building and nurturing strong relationships with brokers and agents to maintain a high-quality pipeline
• Keeping a close eye on market trends, competitor activity and pricing dynamics to inform strategy and strengthen our market position
• Producing accurate sales and pipeline reporting, sharing clear performance insights with senior stakeholders
• Working closely with building teams to ensure spaces are set up, presented and marketed in the most effective way possible
• Collaborating with Marketing, Operations and building teams to deliver a smooth, joined‑up customer experience
• Representing Fora at networking events, broker meetings and industry functions to build awareness and deepen market relationships

Why join Fora?

This is an opportunity to join a brand that’s redefining the future of work — and to play a central role in how we grow. You’ll be part of a collaborative, ambitious team, working across a market‑leading portfolio and contributing directly to commercial performance. If you’re energised by converting opportunities, building market presence and working in a role where you can genuinely influence outcomes, we’d love to hear from you.

Working pattern:

This is a fully office‑based role, 5 days a week, and is not a remote position. You’ll be a confident and commercially minded sales professional with a proven ability to win business, build relationships and deliver against targets.

We’d love to hear from you if you have:

• 2+ years’ sales experience, ideally within real estate or a related sector
• Strong negotiation skills and experience managing contracts through to close
• A proven track record of delivering against KPIs and revenue targets
• The ability to build credibility quickly with brokers, clients and internal stakeholders
• Excellent communication and relationship‑building skills
• A strategic mindset, with the confidence to handle objections and navigate complex conversations
• The ability to thrive in a fast‑paced, target‑driven environment with multiple priorities in play
• Strong CRM capability, ideally with Salesforce
• A collaborative, proactive and highly organised approach
• A logical, solutions‑focused mindset and sharp attention to detail

At Fora, we believe work should enhance your life—not compete with it. That’s why our benefits are designed to support your wellbeing, fuel your ambitions, and give you the freedom to live and work your way.

Work Your Way:

• Core working hours with flexibility – because life doesn’t run 9–5
• Two weeks ‘Work from Anywhere’ – swap your desk for a beach, a mountain… anywhere that inspires you

Time to Rest & Recharge:

• 28 days’ annual leave + bank holidays
• Your birthday off – celebrate you
• Buy additional annual leave to create even more time for what matters

Wellbeing & Security:

• 5% matched pension scheme – supporting your future
• Life assurance for peace of mind
• Discounted gym membership to keep you feeling your best
• Health cash plan - supporting day to day medical expenses
• Mental wellbeing support - confidential in‑person or online therapy sessions

Smarter, Greener Commuting:

• Cycle to Work Scheme
• Season Ticket Loan to make your journey easier and more affordable

Perks That Make You Smile:

• 25% off at Fora cafés – your morning coffee just got better
• 2 x volunteer days / year