At a Glance
- Tasks: Manage key grocery accounts and drive sustainable growth in a competitive protein category.
- Company: Join For Goodness Shakes, a leading UK protein brand with over 20 years of heritage.
- Benefits: Hybrid working model, entrepreneurial team, and opportunities for personal impact.
- Why this job: Take ownership of accounts and be part of an ambitious growth journey.
- Qualifications: Experience in National Account Management within FMCG and strong commercial skills.
- Other info: Supportive recruitment process focused on accessibility and feedback.
The predicted salary is between 36000 - 60000 £ per year.
Marvel FMCG are delighted to be exclusively partnered with For Goodness Shakes, a well-established, high-quality FMCG brand with over 20 years of heritage and a clear mission to make protein accessible for all. As part of their next phase of growth, they are now looking for a Senior National Account Manager to take ownership of key grocery customers and play a central role in driving commercial performance.
Ways of working: Hybrid - Tuesdays, Wednesdays & Thursdays in the office, with two days from home.
Why this role?
- Join a respected FMCG brand with strong heritage and ambitious growth plans.
- Take ownership of key grocery accounts with real visibility and responsibility.
- Work within a small, entrepreneurial team where your impact is seen and felt.
- Be heavily involved across the wider business, including innovation and flavour extension projects.
The job… As Senior National Account Manager, you will be responsible for managing and developing relationships with For Goodness Shakes’ key grocery customers, driving sustainable growth across a competitive protein category. You’ll lead the end-to-end commercial agenda across your accounts, including strategic account planning, JBPs, negotiations, forecasting, and performance delivery. Working closely with internal teams across marketing, supply chain, and product development, you’ll ensure alignment and flawless execution of account initiatives.
Operating within a high-growth environment, this role requires a proactive, commercially astute approach - quickly understanding the trading landscape, identifying opportunities, and developing plans that deliver outperformance. Reporting into the Head of Commercial, you’ll also play a key role in mentoring junior team members and supporting the continued evolution of the commercial function.
The Company… For Goodness Shakes is a leading UK protein brand, established over 20 years ago and recognised for delivering great-tasting, high-quality products. With a clear protein for all philosophy, they operate in an exciting, competitive category while maintaining a strong focus on quality, collaboration, and long-term growth. They are an entrepreneurial, close-knit team where accountability, integrity, and results matter.
You… what are we looking for?
- Experience in National Account Management within the FMCG industry.
- Proven experience managing large UK grocery retail accounts.
- Strong commercial capability across JBPs, terms negotiations, forecasting, and delivery of KPIs.
- Confident relationship builder, able to influence internal and external stakeholders.
- Highly organised, analytically strong, and comfortable operating in a fast-paced environment.
How can we make our recruitment process more accessible for you? You can always talk to us about any adjustments you need to make your life easier. We’re always open to your thoughts and suggestions to make what we do more accessible. Get in touch and let’s work together to make recruitment fair for everyone. Feedback is extremely important, not only is it common courtesy, but we know it can help improve mental health, provide clarity, and help you improve. We will aim to respond to all applications within 2 working days. Responding makes us human.
Senior National Account Manager (Grocery) in City of London employer: For Goodness Shakes
Contact Detail:
For Goodness Shakes Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior National Account Manager (Grocery) in City of London
✨Tip Number 1
Network like a pro! Reach out to your connections in the FMCG industry, especially those who might know someone at For Goodness Shakes. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Prepare for the interview by researching the company and its products. Understand their mission to make protein accessible for all, and think about how your experience aligns with their goals. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! Be ready to discuss your experience managing large grocery accounts and how you've driven commercial performance in the past. Confidence is key, so rehearse until it feels natural.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it’s a great chance to reiterate why you’re the perfect fit for their team.
We think you need these skills to ace Senior National Account Manager (Grocery) in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior National Account Manager role. Highlight your experience in managing large grocery accounts and any relevant achievements that showcase your commercial capabilities.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for For Goodness Shakes. Share your passion for the FMCG industry and how your skills align with our mission to make protein accessible for all.
Showcase Your Achievements: When detailing your experience, focus on specific achievements related to JBPs, negotiations, and KPIs. Use numbers and examples to illustrate your impact in previous roles – we love seeing results!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity with For Goodness Shakes.
How to prepare for a job interview at For Goodness Shakes
✨Know Your Accounts Inside Out
Before the interview, dive deep into For Goodness Shakes and their key grocery customers. Understand their product range, recent innovations, and market positioning. This knowledge will help you demonstrate your commercial acumen and show that you're genuinely interested in the role.
✨Prepare for Strategic Discussions
Given the focus on JBPs and negotiations, be ready to discuss your past experiences with strategic account planning. Think of specific examples where you've successfully driven growth or navigated challenges with large accounts. This will showcase your ability to deliver results in a competitive environment.
✨Showcase Your Relationship-Building Skills
As a Senior National Account Manager, building relationships is key. Prepare to share stories about how you've influenced stakeholders and fostered collaboration in previous roles. Highlight your communication style and how it aligns with the company's values of accountability and integrity.
✨Demonstrate Your Analytical Strengths
In a fast-paced FMCG environment, being organised and analytically strong is crucial. Be prepared to discuss how you've used data to inform decisions, forecast performance, and achieve KPIs. Bring examples of how your analytical skills have led to successful outcomes in your previous positions.