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For Companies At a Glance
- Tasks: Drive revenue growth through affiliate partnerships and performance analysis in the exciting world of football.
- Company: Join Footballco, the leading football media company for the next generation of fans.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Work in a vibrant culture that values diversity and innovation.
- Why this job: Be part of a team that shapes the future of football media and engages millions of fans.
- Qualifications: Experience in affiliate marketing and strong analytical skills are essential.
The predicted salary is between 36000 - 60000 £ per year.
Footballco is the world's leading football media company, built for the next generation of fans. Our mission is to give fans more of the game by building football communities that entertain, inform, and inspire action. We cover everything in football from news and analysis, original reporting, and social media content, to web stores, video, podcasts, newsletters, and live scores. With over 1 billion video views per month, 100 million social followers globally, and a reach of 800 million across web, social, and video platforms, Footballco is the world's largest football media company and one of the largest digital media companies in sport globally.
About the Role
Reporting to the Head of Business Development, this role will play a critical part in supporting revenue growth across our affiliate partnerships. This is a commercially exposed role. While reporting, admin and commercial tracking form the operational backbone of the position, the right candidate will be comfortable engaging partners, spotting revenue opportunities and using data to unlock incremental growth. We are looking for someone who understands performance marketing and the importance that data plays in driving partnership growth.
What you’ll be doing:
- Revenue & Performance Analysis
- Own regular analysis of commercial performance across partners and campaigns
- Track CPA, EPC, CVR, AOV and LTV and performance trends across markets, vertical and partners
- Identify upsell/cross-sell opportunities from performance data
- Highlight underperforming deals that need optimisation
- Support with maintaining clean, accurate CRM data
- Reconciling month-end of all performance related revenues, ensuring billing accuracy
- Create structured reporting on how our integrations and affiliate activity perform across social, web, app
- Build and own a new business pipeline in new markets and new verticals articulating our value proposition and how we drive performance
- Negotiate improved CPAs, bounties and commercial structures with new and existing partners
- Build bespoke pitch decks tailored to market, vertical and partner to sell our value proposition using case studies and translating data into compelling narratives
- Create monthly and quarterly performance updates for key partners
- Identify upsell opportunities including increased exposure & premium placements
What you have:
- Proven experience in affiliate, performance marketing and/or digital sales
- Advanced working knowledge of CRM, revenue reporting/reconciliation and affiliate platforms (Salesforce, GA, Impact, Awin, etc.)
- Demonstrable track record of building and growing commercial partnerships to drive revenue
- Good negotiation skills with confidence pitching and agreeing commercial terms
- Experience creating bespoke, data-led proposals tied to CPA, EPC, LTV and ROI metrics
- Highly organised self-starter with the ability to prioritise multiple workstreams
- Clear understanding of affiliate marketing mechanics and the wider marketing funnel
- Confidence in analysing and interpreting performance data to unlock growth
- Problem-solving mindset with exceptional attention to detail
- Experience within sports, gaming or performance-led digital/social media publishing advantageous
Footballco is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.
Affiliate & Perfomance Partnership Manager in Leeds employer: Footballco
Contact Detail:
Footballco Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Affiliate & Perfomance Partnership Manager in Leeds
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential partners on LinkedIn. The more connections we make, the better our chances of landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your achievements in affiliate and performance marketing. Use data and case studies to highlight your successes. This will give us an edge when we’re pitching ourselves to potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its partnerships. Understand their performance metrics and be ready to discuss how we can drive revenue growth. Tailoring our approach to their specific needs will show that we’re serious about the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure our application gets seen. Plus, it shows we’re genuinely interested in being part of the Footballco team. Let’s make sure we stand out from the crowd!
We think you need these skills to ace Affiliate & Perfomance Partnership Manager in Leeds
Some tips for your application 🫡
Show Your Passion for Football: When you're writing your application, let your love for football shine through! We want to see how your passion aligns with our mission to entertain and inspire fans. Share any relevant experiences that highlight your enthusiasm for the game.
Highlight Your Data Skills: Since this role is all about performance marketing, make sure to showcase your analytical skills. Talk about your experience with data analysis and how you've used it to drive revenue growth in past roles. We love numbers, so don't hold back!
Tailor Your Application: Customise your application to fit the role perfectly. Use the job description as a guide and make sure to address the key responsibilities and qualifications. This shows us that you’ve done your homework and are genuinely interested in joining our team.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about who we are and what we do!
How to prepare for a job interview at Footballco
✨Know Your Numbers
Make sure you’re familiar with key performance metrics like CPA, EPC, and CVR. Be ready to discuss how you've used these metrics in past roles to drive revenue growth. This shows you understand the commercial side of affiliate marketing.
✨Tailor Your Pitch
Prepare a bespoke pitch deck that highlights your experience and how it aligns with Footballco's mission. Use case studies and data to back up your claims. This will demonstrate your ability to articulate value propositions effectively.
✨Showcase Your Analytical Skills
Be prepared to discuss specific examples where you’ve analysed performance data to identify upsell opportunities or optimise underperforming deals. This will highlight your problem-solving mindset and attention to detail.
✨Engage with Passion
Footballco is all about building communities around football. Show your enthusiasm for the sport and how it drives your work. Engaging with passion can set you apart from other candidates who may not share the same level of interest.