At a Glance
- Tasks: Create engaging social content for UK women's football fans across multiple platforms.
- Company: Join Footballco, a next-gen football media company focused on community and innovation.
- Benefits: Flexible working hours, creative environment, and opportunities to grow your skills.
- Other info: Collaborative team culture with exciting projects around major football events.
- Why this job: Shape the future of women's football media and connect with passionate fans.
- Qualifications: Experience in social media management and a deep passion for women's football.
The predicted salary is between 36000 - 44000 £ per year.
Footballco is building a next-generation football media company: one that goes deeper into distinct communities, develops original formats and intellectual property, and creates strong brands that can travel across platforms and markets.
Our multi-brand, multi-platform approach places us at the intersection of what audiences, commercial partners and traditional media companies increasingly want.
We combine global scale with a deep understanding of individual fan communities and create entertainment and experiences that others cannot.
INDIVISA is central to that ambition, and we are now expanding our portfolio with a new culture-first brand designed to connect broader female audiences with sport.
This is an opportunity to shape two distinct but complementary brands, and help define how the next generation of audiences discovers, experiences and connects with women’s football and sport
About the role
Footballco is looking for a
Social Media Manager to join our INDIVISA team, creating social content for UK women’s football fans.
You’ll be involved in INDIVISA’s daily social output and work closely with other teams (e. g. production, design, post-production) to create compelling content in INDIVISA’s tone of voice.
This role is ideal for someone with experience in social publishing and an enormous passion for women’s football.
Once set up, you’ll work independently to post on our social feeds throughout the day.
You’ll become an expert in best practices across different platforms, with an attention to detail and a creative streak.
What you'll be doing
- Execute INDIVISA’s social media strategy across platforms.
Instagram and Tik Tok have been the primary focus in recent years, though we’re looking to establish a regular cadence of short-form and longer-form You Tube content in 2026/27 too.
- Daily social publishing, community management and audience engagement; editing images, creating graphics and writing social copy
- Arm the production team with questions, insights and assets to support shoots.
- Planning and scripting long-form and short-form video content, ensuring that the post-production team is given detailed briefs for process efficiency.
- Support content ideation and ensure editorial output is on-brand, innovative, and platform-native.
- Take advice on social captions, thumbnails and content flow to optimise storytelling and maximise reach for a UK audience.
- Monitor performance, analyse data and absorb actionable insights to refine future publishing plans on Footballco’s portfolio of social channels.
- Share social trends, platform updates and emerging formats to push forwards INDIVISA in how it engages core women’s football fans.
- Action instructions for commercial partner posts, and an openness to learn how to integrate brands effectively within INDIVISA’s audience-first content
- Willingness and availability to work around big football moments and shoots, which will require evening and weekend work.
What you have
- Passion for football and strong depth of knowledge of the women’s game in the UK.
- Excellent written English skills and ability to write compelling, accurate copy under pressure while adhering to INDIVISA’s tone and brand voice.
- Minimum three years’ experience planning and publishing audience-driven content on social media channels.
- Proven track record of growing audiences and engagement across major social platforms.
- Experience of writing video scripts and content plans, as well as providing astute and actionable feedback for others within the team and in other departments would be ideal, would be advantageous.
- Good editorial judgement and creative ability to react to breaking news and viral opportunities.
- Willingness to become proficient in using social analytics tools.
- Ability to juggle multiple tasks in a fast-paced, deadline-driven environment, with a problem-solving mindset and calmness under pressure.
- A collaborative attitude and strong communication, taking on board recommendations from more senior colleagues to develop their own skills.
Footballco is proud to be an equal opportunity workplace.
All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.
Social Media Manager - Women's Football in City of London employer: Footballco
Footballco is an exceptional employer, offering a dynamic work environment that champions creativity and innovation in the realm of women's football. With a strong focus on employee growth, team collaboration, and a culture that values diverse perspectives, you will have the opportunity to shape engaging content for a passionate audience while working alongside industry experts. Located at the heart of the football community, this role not only allows you to contribute to meaningful projects but also provides unique access to major football events and insights into the evolving landscape of women's sports.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager - Women's Football in City of London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Footballco and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Footballco are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Footballco on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Footballco. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Manager - Women's Football in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Footballco. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Footballco:Show us that you’ve done your homework! In your application, briefly mention what you admire about Footballco’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Footballco
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Footballco will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Footballco, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.