At a Glance
- Tasks: Bring brands to life through innovative marketing campaigns and creative strategies.
- Company: Join Footasylum, a leading UK retailer in streetwear and sportswear.
- Benefits: Enjoy a supportive environment with opportunities for growth and skill development.
- Other info: Collaborative team atmosphere with diverse perspectives and exciting career paths.
- Why this job: Be at the forefront of brand marketing and make an impact in youth culture.
- Qualifications: Passion for street fashion and understanding of UK youth culture is essential.
The predicted salary is between 40500 - 49500 £ per year.
Description
Footasylum is a leading UK-based retailer specialising in streetwear and sportswear, committed to delivering innovative and trend-setting products to our customers, with a strong focus on digital transformation and data-driven decision-making.
We are looking for an ambitious Brand Marketing Executive to join the well-established Footasylum Marketing team.
In this role you’ll be front & centre, bringing both our internal brands such as Monterrain & third-party brands such as Nike & Adidas to life across every marketing touchpoint.
From campaign strategies & briefing disruptive creative concepts to managing budgets & owning full campaign rollouts.
The Team
The brand marketing team functions as a part of the larger marketing department and we work extremely closely with creative, ecomm and the studio team to bring brands/campaigns to market, in line with the individual consumer groups.
Reporting into the Brand Marketing Manager, you will have weekly meetings to discuss ongoing workload and goal setting.
Our goal is to create an environment in which you can learn new skills, gain experience in existing ones and improve your knowledge of the consumer continually.
You will be supported in your journey and will be pushed to take on new challenges and expand your knowledge of the brand marketing team.
About You
We are looking for someone who embodies the Footasylum values – Community, Collaborate and Challenge. You will be an expert in UK culture and a brand fanatic.
You will be trend & culture obsessed - You live & breathe streetwear, social media trends & cultural moments. You know the Footasylum customer inside out.
You will be eager to learn - High energy, adaptable & genuinely excited to develop your skills in a fast-paced retail environment.
You will have a good understanding of UK youth culture, including music, gaming, internet trends & social media.
- Along with;
- A great multi-tasker who stays on top of details, keeps projects moving & isn't afraid to ask questions to solve problems.
- Great Communicator: Friendly, clear & confident when liaising with internal teams & external brand contacts.
- Clear, confident & professional written & verbal communication skills.
- Highly organised with the ability to manage multiple tasks, stay on top of details & keep projects moving.
- Passionate about street fashion & well-tuned to the Footasylum consumer.
- Experience within fashion marketing or brand roles would be preferable.
Responsibilities
- You will support Internal & Partner Brands
- You will help execute day-to-day marketing plans for our own brands alongside major third-party brands, catering to our different consumer groups.
- You will be assisting in taking campaigns from concept to launch, drafting creative briefs and updating project timelines.
- You will be tracking budgets & following the GTM process.
- You will work collaboratively across Buying, Merchandising, E-commerce, Studio & Retail to help make sure launches run smoothly.
- You will be reporting into the Brand Marketing Manager to review tasks & goals, with opportunities in quarterly meetings to learn more about the broader strategy.
Why Footasylum?
We are one of the UK’s leading omni channel retailers, but as well as that, we’re a genuinely great place to work.
We value you and your development.
Our people across the business have taken on new opportunities, whether that’s stepping into a new role, moving into a different department, or building new skills through the support and training we offer.
Our goal is to create a fun, supportive environment where your success matters just as much as ours, and where you have the tools, encouragement, and opportunities to achieve your goals.
Diversity
We recognise and value the importance of diversity to help make sure we have a diverse perspective when we are building services to customers and the wider business.
This is great news for us.
But for us, diversity is also about, building happy energised teams full of people who want to learn and want to be inspired by each other's different backgrounds and experiences.
Recruitment Process
We review applications on an individual basis, and if we feel you would be a good fit we’ll invite you for a call or Teams video for an informal chat about the role, and to see if we’re a good fit for you.
We value open and honest conversations and collaboration, giving you a chance to learn about what we are doing in an informal and friendly environment.
We want to know about you and why you feel that this is the opportunity for you.
Please note, this is not a remote role and our expectation is that you will be able to attend Head Office in a hybrid way, in Greater Manchester.
Brand Marketing Executive in Rochdale employer: Footasylum
Footasylum is an excellent employer that prioritises the growth and development of its employees, particularly in the vibrant retail environment of Merry Hill. With a strong focus on training, support, and progression opportunities, you will be empowered to thrive in your role as Assistant Store Manager while contributing to a dynamic team dedicated to delivering exceptional customer experiences. Our inclusive work culture celebrates diversity and innovation, ensuring that every team member can influence our retail standards and enjoy a fulfilling career journey.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Executive in Rochdale
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Footasylum and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Footasylum are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Footasylum on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Footasylum. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Brand Marketing Executive in Rochdale
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Footasylum. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Footasylum:Show us that you’ve done your homework! In your application, briefly mention what you admire about Footasylum’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Footasylum
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Footasylum will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Footasylum, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
