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- Tasks: Build and qualify sales leads while collaborating with marketing and sales teams.
- Company: Join an award-winning cloud software platform in the food industry.
- Benefits: Enjoy a competitive salary, generous holiday package, and private healthcare.
- Why this job: Make a real impact in the food industry while developing your skills.
- Qualifications: Experience with CRM systems like HubSpot and a passion for sales.
- Other info: Dynamic team environment with opportunities for personal and professional growth.
The predicted salary is between 30000 - 42000 £ per year.
Foods Connected is an award-winning cloud-based software platform that helps retailers and food companies across the world manage their supply chain, quality control, and trading and planning management. Our software solutions are currently utilised by 10 of the largest food retailers in the world. As a team, we provide tools that help our customers manage their processes in a fast and efficient way and provide real-time visibility and reporting on what is happening in their business.
At Foods Connected, we recognise that our employees are our most important asset and we value creating a great working environment to ensure our team enjoy coming into the office every day working together and solving problems for our customers. Whether we are in the middle of a fast and intense development sprint, on a Teams call discussing our project statuses or enjoying a game of ping-pong or pool in the office, it is important to us that our employees are happy and delivering the best possible result for our customers. We’re always keen to welcome talented individuals to join our expanding team. So if you’re driven, with a passion for developing simple software solutions, creating great user experiences, designing scalable solutions for real business challenges and ensuring customer happiness then we’re looking for you!
The Business Development Representative (BDR) will play a key role in building and qualifying the sales pipeline for Foods Connected. This role involves managing Marketing Qualified Leads (MQLs), nurturing them to Sales Qualified Leads (SQLs), and performing initial qualification of SQLs before handoff to the Business Development team. The BDR will work closely with Sales & Marketing to execute campaigns, maintain data hygiene in HubSpot, and support reporting on sales metrics. A strong understanding of HubSpot lifecycle stages and CRM best practices is essential. The ideal candidate will also have knowledge of buyer intent signals and, ideally, experience developing outbound strategies based on intent data.
The Business Development Representative will become an instrumental part of the Sales & Marketing function and will report into the Head of Sales. A strong interest and curiosity of the Food Industry is beneficial as well as an ability to build a strong understanding of systems and solutions that we offer. Through utilisation of tools such as LinkedIn Sales Navigator and our CRM platform (HubSpot), you will be responsible for the successful conversion of prospects to qualified leads and work closely with the Business Development team to progress these conversations with target clients through the sales life cycle. You will be an outgoing individual with a determination to succeed, with a pre-disposition to stay positive. The role will require excellent communication skills and prior experience with campaign management and CRM systems and information systems. The BDR will also be expected to leverage AI capabilities within current and future tools to enhance lead qualification, intent-based outreach, and overall efficiency in the BDR process.
RESPONSIBILITIES:
- Lead Management & Qualification - 50%
- Developing a pipeline of qualified campaign leads generated through strategies led by the Foods Connected Marketing team.
- Own the process of engaging MQLs, nurturing them to SQLs, and conducting initial qualification of SQLs.
- Understand and apply HubSpot lifecycle stages to ensure accurate lead progression and reporting.
- Monitor buyer intent signals and prioritise outreach based on engagement and readiness to buy.
- Collaborate with Marketing to optimise lead handoff and campaign follow-up.
- Utilisation of tools to manage campaign effectiveness and track progress via CRM (HubSpot, ZoomInfo and LinkedIn Sales Navigator).
- Research prospective accounts in targeted markets, including but not limited to retailers, food manufacturers and food service businesses.
- Fully understand the Foods Connected software solutions to a high level which allows initial engagement with prospective customers.
- Sales Operations & Data Hygiene – 20%
- Maintain accurate and complete data in HubSpot, ensuring compliance with SOPs.
- Support reporting on key sales metrics, including lead conversion rates, pipeline velocity and campaign performance.
- Assist in identifying process improvements for CRM usage and lead management workflows.
- Utilise AI-driven features in HubSpot and other platforms to improve lead scoring, intent detection and workflow automation.
- Outbound Strategy & Business Development – 30%
- Ability to qualify and prioritise prospects by working across our Business Development and Marketing teams.
- Follow SOPs in relation to updating our CRM platform HubSpot and managing the sales lifecycle from initial outreach to engagement with the Business Development team.
- Research prospective accounts in targeted markets (retailers, food manufacturers, food service businesses).
- Where possible, leverage buyer intent data to develop targeted outbound strategies.
- Partner with senior Business Development team members to prepare demos and progress qualified opportunities.
- Work toward KPIs related to lead generation, engagement and conversion.
EXPERIENCE REQUIRED:
- High level of proficiency in HubSpot or similar CRM system, including:
- Logging activities
- Managing leads, contacts and opportunities
- Using views, reports and dashboards
- Understanding lead routing and scoring
- Knowledge of prospecting and research tools e.g. LinkedIn Sales Navigator and ZoomInfo
- Knowledge of sales engagement platforms and tools e.g. HubSpot sequences
QUALIFICATIONS REQUIRED:
- 2+ years’ experience in a similar role interacting with a CRM system such as HubSpot, as well as experience with LinkedIn Sales Navigator
- Experience using a contact database such as ZoomInfo to build lists in the CRM.
- Prior experience with the Software or Food industry.
- Familiarity with AI-powered sales enablement tools and ability to apply AI insights to outbound strategies.
BENEFITS:
- Competitive
- Generous Holiday Package - 25 Days + 10 Public Holidays
- Secure Company Hardware
- Private Healthcare & Employee Wellness Classes
Locations
Business Development Representative in Derry, Londonderry employer: Foods Connected Ltd
Contact Detail:
Foods Connected Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Representative in Derry, Londonderry
✨Tip Number 1
Get your networking game on! Connect with people in the food industry on LinkedIn and engage with their content. This not only helps you learn more about the sector but also puts you on their radar when opportunities arise.
✨Tip Number 2
Practice your pitch! Whether it's a casual chat or a formal interview, being able to clearly articulate your skills and how they align with Foods Connected's mission is key. Keep it concise and focus on how you can help solve their challenges.
✨Tip Number 3
Show your enthusiasm for the role! When you get the chance to speak with someone from the team, let your passion for developing software solutions shine through. A positive attitude can make a huge difference in how you're perceived.
✨Tip Number 4
Don’t forget to follow up! After any interaction, drop a quick thank-you note or message. It shows your appreciation and keeps you fresh in their minds as they consider candidates for the Business Development Representative role.
We think you need these skills to ace Business Development Representative in Derry, Londonderry
Some tips for your application 🫡
Show Your Passion for Food: When you're writing your application, let your love for the food industry shine through! Mention any relevant experiences or interests that connect you to the sector. We want to see that you're genuinely excited about what we do at Foods Connected.
Highlight Your CRM Skills: Make sure to showcase your experience with HubSpot or similar CRM systems in your application. We’re looking for someone who knows their way around lead management and can keep our data squeaky clean, so don’t hold back on those details!
Be Clear and Concise: Keep your application straightforward and to the point. Use bullet points if it helps, and make sure to clearly outline your relevant skills and experiences. We appreciate clarity, and it makes it easier for us to see how you fit into our team.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team at Foods Connected!
How to prepare for a job interview at Foods Connected Ltd
✨Know Your Stuff
Before the interview, make sure you have a solid understanding of Foods Connected and its software solutions. Familiarise yourself with how their platform helps retailers and food companies manage their supply chains. This knowledge will not only impress your interviewers but also help you answer questions more confidently.
✨Show Off Your CRM Skills
Since the role requires proficiency in HubSpot and similar CRM systems, be prepared to discuss your experience with these tools. Bring examples of how you've used CRM systems to manage leads and improve sales processes. Highlight any specific metrics or successes you've achieved through your CRM expertise.
✨Demonstrate Your Outbound Strategy Knowledge
The interviewers will want to see that you understand how to develop outbound strategies based on buyer intent signals. Be ready to share your thoughts on how you would approach lead qualification and nurturing. Discuss any past experiences where you've successfully converted MQLs to SQLs.
✨Be Enthusiastic About the Food Industry
A genuine interest in the food industry can set you apart from other candidates. Share any relevant experiences or insights you have about the sector. Whether it's a personal passion or professional experience, showing enthusiasm for the industry will resonate well with the team at Foods Connected.