Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create engaging content that drives sales and supports menstrual health awareness.
- Company: Join a fast-growing, VC-backed startup focused on redefining menstrual wellbeing.
- Benefits: Competitive salary, dynamic work environment, and the chance to make a real impact.
- Other info: Opportunity to thrive in a purpose-led, innovative startup culture.
- Why this job: Combine creativity and data to transform menstrual health narratives and empower others.
- Qualifications: Experience in performance marketing and a passion for women's health.
The predicted salary is between 50000 - 65000 £ per year.
About DITTO
DITTO is a science-led brand redefining menstrual health. As a fast-growing, VC-backed business, we're scaling a new standard in menstrual wellbeing — empowering anyone with cycle symptoms to understand, support and optimise their health every day, not just during their period. Developed by female scientists and powered by biotechnology, the Cycle Supplement is backed by over 100 clinical trials and validated in its own clinical trial. Beyond the capsule, DITTO is building a movement — combining credible science, thoughtful design, and inclusive storytelling to change how menstrual health is perceived and supported. As we grow, performance creative will be central to how we convert attention into action.
About the role
You will sit at the intersection of data and creativity — turning science into content that stops the scroll and drives sales. This is a hands-on, high-ownership role. You will define what makes a potential customer stop, engage, and convert — and then build the systems to do it at scale. You are not just briefing others. You are embedded in the work from the first concept through to post-production feedback and the next iteration. If you are equally energised by diving into data and dreaming up ideas, this role was built for you.
Performance creative strategy
- Own creative strategy across Meta, TikTok and YouTube with clear KPIs across ROAS, conversion and scalable growth.
- Develop creative frameworks that harness DITTO's scientific credibility to build trust and drive purchase decisions.
- Analyse performance data to surface winning signals, identify trends and shape the next generation of assets.
- Build and own a structured testing roadmap — challenging creative hypotheses, running experiments and scaling what works.
- Track and report on hook rate, watch time, CTR, CVR, and ROAS — using data to drive every creative decision.
Hands-on execution
- Lead end-to-end creative development: concepting, scripting, storyboarding, briefing, and post-production feedback.
- Develop high-performing short-form content with a relentless focus on hooks, retention and shareability.
- Identify repeatable formats and frameworks that can be systematically tested and scaled.
- Ensure all output balances performance intent with DITTO's brand identity — science-led, design-forward and inclusive.
What we're looking for
- Extensive experience in performance marketing or creative strategy, ideally within D2C or the wellness space.
- Thinks in data and dreams in concepts — equally comfortable interpreting performance metrics as developing bold creative ideas.
- Deep understanding of Meta & TikTok — the nuances, the algorithms and what actually makes content perform.
- Can translate complex science into consumer messaging that earns trust and drives action.
- Proactive, highly organised and thrives in a fast-moving environment where you own your output.
- Cares about purpose-led brands, women's health and reshaping the conversation around menstrual wellbeing.
Bonus points if you:
- Have experience in a high-growth startup environment.
- Have a personal interest in health, nutrition, or scientific innovation.
- Are familiar with motion design or video editing tools.
On-site London, England, United Kingdom
Senior Performance Creative Strategist (gn) @ Female Health Consumer Startup, London employer: FoodLabs & Atlantic
Contact Detail:
FoodLabs & Atlantic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Creative Strategist (gn) @ Female Health Consumer Startup, London
✨Tip Number 1
Get to know the company inside out! Research DITTO's mission, values, and products. This will help you tailor your conversations and show that you're genuinely interested in their work.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral.
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Be ready to share how your experience aligns with DITTO's goals, especially around performance marketing and creative strategy.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar!
We think you need these skills to ace Senior Performance Creative Strategist (gn) @ Female Health Consumer Startup, London
Some tips for your application 🫡
Show Your Passion for Menstrual Health: When you're writing your application, let your enthusiasm for menstrual health shine through. We want to see how much you care about reshaping the conversation around this topic and how your experience aligns with our mission at DITTO.
Be Data-Driven Yet Creative: Since this role is all about balancing data and creativity, make sure to highlight your experience in both areas. We love seeing examples of how you've used data to inform creative strategies or how you've turned insights into compelling content.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences that match the job description. We appreciate when candidates show they’ve done their homework on us and understand what we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to keep track of your application and ensures you don’t miss out on any updates. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at FoodLabs & Atlantic
✨Know Your Data
Before the interview, dive deep into performance metrics related to social media platforms like Meta and TikTok. Be ready to discuss how you’ve used data to inform creative strategies in the past. This will show that you can think analytically while also being creative.
✨Showcase Your Creative Process
Prepare to walk through your creative process from concept to execution. Bring examples of past projects where you’ve developed content that not only engages but also converts. Highlight how you balance creativity with performance metrics.
✨Understand DITTO's Mission
Familiarise yourself with DITTO’s brand values and mission in menstrual health. Be prepared to discuss how your personal values align with theirs and how you can contribute to reshaping the conversation around menstrual wellbeing.
✨Ask Insightful Questions
Prepare thoughtful questions about DITTO’s current marketing strategies and future goals. This shows your genuine interest in the role and helps you understand how you can make a meaningful impact within the company.