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For Companies At a Glance
- Tasks: Convert warm leads into new business and guide clients through the sales journey.
- Company: Join a leading food certification services provider in the UK and Ireland.
- Benefits: Competitive salary, flexible hours, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on collaboration and success.
- Why this job: Make a real impact in food safety while developing your sales skills.
- Qualifications: Sales experience and strong communication skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
Job Purpose
You’ll be responsible for converting qualified opportunities into new business across the UK and Ireland, focusing on FoodChain ID’s food safety certification and related services. This role is centred on managing and closing warm, qualified leads generated by marketing and BDRs as well as sourcing new clients. You’ll guide prospective clients through the full sales journey, with a particular focus on BRCGS schemes, training services, and supporting and advising businesses on the best fit certification pathways to meet their objectives (e.g. SALSA → START! → BRCGS Food Safety). Working closely with Marketing, Client Services and the UK General Manager, you’ll help deliver a responsive, professional and seamless customer experience from first enquiry through to handover.
Key Responsibilities
- Source, qualify and onboard new client logos for the Food Certification business across the UK and Ireland
- Convert inbound and qualified leads into new business revenue, managing the full sales cycle from initial enquiry through to close
- Respond quickly to opportunities, run effective discovery conversations, and assess customer needs, fit and route to conversion
- Prepare and manage proposals, quotations and commercial follow-up for certification, training and related services
- Collaborate with operational and technical teams to ensure accurate scoping, audit duration calculation, pricing and a smooth transition to service delivery
- Maintain strong pipeline discipline, including CRM accuracy, follow-up cadence, forecasting and contribution to marketing-driven activity
What You’ll Bring
Experience- Experience working in a sales environment
- Experience handling inbound or marketing-generated leads
- Proven experience of lead sourcing, pipeline building and onboarding new client work, through cold outreach, networking and campaigns.
- Proven track record of working to sales targets and KPIs
- Ideally, experience selling professional services (e.g. certification, training, testing, or inspection)
- Strong communication and relationship-building skills
- Confident in running discovery calls and handling objections
- Well organised, with the ability to manage multiple opportunities at once
- Commercially aware, with a focus on conversion and customer outcomes
- Comfortable using CRM systems and standard business tools
- Knowledge of food safety, certification standards, or supply chains
- Experience identifying upsell or cross-sell opportunities
- Experience presenting to clients
How You’ll Work
This is primarily an inside sales role focused on converting existing pipeline as well as sourcing new logos. You’ll work closely with Marketing and BDR teams for lead generation.
Success Measures
- New business revenue against target
- Conversion rates across the sales funnel
- Speed and quality of response to new opportunities
- Pipeline accuracy and follow-up discipline
Working Hours
Standard business hours with some flexibility. Occasional evening work may be required, along with limited travel for meetings or events.
Inside Sales Executive in Lichfield employer: FoodChain ID
Contact Detail:
FoodChain ID Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Inside Sales Executive in Lichfield
✨Tip Number 1
Get to know the company inside out! Research FoodChain ID and their food safety certification services. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Practice your discovery calls! Role-play with a friend or use our resources to get comfortable asking questions and handling objections. The more confident you are, the better you'll connect with potential clients.
✨Tip Number 3
Network like a pro! Attend industry events or join online forums related to food safety and certification. Building relationships can lead to warm leads and new opportunities that might not be advertised.
✨Tip Number 4
Don’t forget to follow up! After your initial conversations, send a quick email to thank them for their time and reiterate your interest. Keeping the lines of communication open can make all the difference in closing a deal.
We think you need these skills to ace Inside Sales Executive in Lichfield
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Inside Sales Executive role. Highlight your experience in sales, especially with inbound leads and client onboarding. We want to see how your skills align with our focus on food safety certification services!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about food safety and how your background makes you a great fit for our team. We love seeing enthusiasm and a personal touch!
Showcase Your Achievements: When detailing your experience, don’t just list responsibilities—show us your achievements! Include specific examples of how you've met or exceeded sales targets. Numbers speak volumes, and we’re all about results!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to showcase your application in the best light. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at FoodChain ID
✨Know Your Stuff
Familiarise yourself with FoodChain ID’s food safety certification services and BRCGS schemes. Understanding the specifics of what you’ll be selling will not only boost your confidence but also impress the interviewers with your knowledge.
✨Showcase Your Sales Skills
Prepare to discuss your previous sales experiences, especially how you've converted leads into business. Be ready to share specific examples of your success in managing the sales cycle and achieving targets, as this role is all about closing deals.
✨Practice Discovery Calls
Since you'll be running discovery conversations, practice how you would assess customer needs and handle objections. Role-playing these scenarios can help you articulate your approach clearly during the interview.
✨Highlight Team Collaboration
This position involves working closely with various teams. Be prepared to discuss how you’ve successfully collaborated with marketing or client services in the past to enhance customer experience and drive sales.