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- Tasks: Lead innovative digital marketing campaigns and collaborate with diverse teams to drive results.
- Company: Join a dynamic tech company that values creativity and collaboration.
- Benefits: Enjoy flexible working, generous leave, and a supportive work culture.
- Why this job: Make an impact in a fast-paced environment while developing your marketing skills.
- Qualifications: Experience in digital marketing and strong analytical skills are essential.
- Other info: Opportunity for career growth and involvement in exciting projects.
The predicted salary is between 36000 - 60000 £ per year.
Our client is seeking an experienced Digital Marketing Manager to join their dynamic team and play a pivotal role in developing and delivering strategic, data-driven marketing campaigns that build brand awareness, drive customer acquisition, and strengthen market positioning. This role requires a highly organised, commercially minded professional who can work collaboratively across functions - including marketing, product, sales, content, account management, and customer experience - to deliver measurable business results. Our client requires a highly motivated, energetic candidate with the ability to thoroughly research and own the paid digital components of the role, supported by strong foundational Google expertise.
Key Responsibilities:
- Develop and execute integrated marketing campaigns
- Collaborate cross-functionally with internal stakeholders
- Establish clear performance metrics, continuously monitor outcomes, and optimise campaigns based on data insights to maximise effectiveness and return on investment
- Manage the full campaign lifecycle
- Oversee campaign budgets and forecasting performance
- Utilise data and analytics to inform audience segmentation, targeting strategies, and message development
- Lead, coach, and mentor a Campaign Executive
- Champion innovation, incorporating automation, AI, and emerging technologies to enhance campaign impact and efficiency
- Safeguard brand integrity across all marketing communications, maintaining consistency in tone
- Support PR and communications activities
- Manage customer journey mapping, ensuring seamless omnichannel experiences and alignment with the organisation's strategic objectives
The person:
- Demonstrable experience in campaign or demand generation marketing, ideally within a SaaS, technology, or B2B environment
- Proven ability to plan, implement, and optimise multi-channel marketing campaigns with measurable outcomes
- Strong copywriting and communication skills
- Highly analytical and data-driven
- Proficiency in marketing automation and analytics platforms, such as Pardot, Salesforce, Google Analytics, and WordPress (desirable)
- Strong budget management and commercial acumen, with experience delivering campaigns against defined KPIs
- Excellent project management and organisational skills, with meticulous attention to detail
- Collaborative, proactive, and adaptable
- Staff management experience
Benefits and Rewards:
- Flexible working arrangements, including the option to work from home
- 29 days of annual leave, plus access to Perkbox benefits and wellbeing initiatives
- Three annual charity days to support community engagement
- Discretionary annual bonus aligned with individual and company performance
- Life insurance provided following completion of probation
- A professional and collaborative environment that values innovation, excellence, and career development
Digital Marketing Manager employer: Focus Resourcing
Contact Detail:
Focus Resourcing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best campaigns and projects. This is your chance to demonstrate your expertise in digital marketing and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially in areas like data-driven campaigns and audience targeting. Tailor your answers to show you’re the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for talented individuals like you. Plus, it’s a great way to ensure your application gets seen by the right people. Let’s get you that dream job!
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience with campaign management, data-driven strategies, and any relevant tools like Google Analytics. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about digital marketing and how you can contribute to our team. Be sure to mention specific achievements that demonstrate your ability to drive results.
Showcase Your Analytical Skills: Since this role is highly analytical, make sure to include examples of how you've used data to inform your marketing decisions. We love seeing candidates who can optimise campaigns based on insights, so don't hold back!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it's super easy!
How to prepare for a job interview at Focus Resourcing
✨Know Your Campaigns Inside Out
Before the interview, make sure you can discuss specific campaigns you've managed. Be ready to explain your role, the strategies you implemented, and the results achieved. This shows your hands-on experience and understanding of what it takes to drive successful marketing initiatives.
✨Showcase Your Analytical Skills
Since this role is highly data-driven, prepare to talk about how you've used analytics to inform your marketing decisions. Bring examples of how you've monitored campaign performance and optimised strategies based on data insights. This will demonstrate your ability to deliver measurable business results.
✨Collaborate Like a Pro
Highlight your experience working cross-functionally with teams like sales, product, and customer experience. Share examples of how you've collaborated to achieve common goals. This will show that you're not just a lone wolf but someone who thrives in a team environment.
✨Be Ready to Discuss Budget Management
Prepare to talk about your experience managing campaign budgets. Be specific about how you've forecasted performance and ensured campaigns stay within budget while still achieving KPIs. This will illustrate your commercial acumen and attention to detail, which are crucial for this role.
