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For Companies At a Glance
- Tasks: Lead and execute innovative marketing campaigns that drive brand awareness and customer engagement.
- Company: Join a dynamic team at a forward-thinking tech company.
- Benefits: Enjoy flexible working, generous leave, and wellness initiatives.
- Why this job: Make a real impact with data-driven strategies in a collaborative environment.
- Qualifications: Experience in campaign marketing, strong analytical skills, and a passion for innovation.
- Other info: Great opportunities for career growth and community engagement.
The predicted salary is between 36000 - 60000 £ per year.
Our client is seeking an experienced Campaign Marketing Manager to their dynamic team and play a pivotal role in developing and delivering strategic, data-driven marketing campaigns that build brand awareness, drive customer acquisition, and strengthen market positioning. This role requires a highly organised, commercially minded professional who can work collaboratively across functions - including marketing, product, sales, content, account management, and customer experience - to deliver measurable business results.
Responsibilities
- Develop and execute integrated marketing campaigns
- Collaborate cross-functionally with internal stakeholders
- Establish clear performance metrics, continuously monitor outcomes, and optimise campaigns based on data insights to maximise effectiveness and return on investment
- Manage the full campaign lifecycle
- Oversee campaign budgets and forecasting performance
- Utilise data and analytics to inform audience segmentation, targeting strategies, and message development
- Lead, coach, and mentor a Campaign Executive
- Champion innovation, incorporating automation, AI, and emerging technologies to enhance campaign impact and efficiency
- Safeguard brand integrity across all marketing communications, maintaining consistency in tone
- Support PR and communications activities
- Manage customer journey mapping, ensuring seamless omnichannel experiences and alignment with the organisation's strategic objectives
Qualifications
- Demonstrable experience in campaign or demand generation marketing, ideally within a SaaS, technology, or B2B environment
- Proven ability to plan, implement, and optimise multi-channel marketing campaigns with measurable outcomes
- Strong copywriting and communication skills
- Highly analytical and data-driven
- Proficiency in marketing automation and analytics platforms, such as Pardot, Salesforce, Google Analytics, and WordPress (desirable)
- Strong budget management and commercial acumen, with experience delivering campaigns against defined KPIs
- Excellent project management and organisational skills, with meticulous attention to detail
- Collaborative, proactive, and adaptable
- Staff management experience
Benefits and Rewards
- Flexible working arrangements, including the option to work from home
- 29 days of annual leave, plus access to Perkbox benefits and wellbeing initiatives
- Three annual charity days to support community engagement
- Discretionary annual bonus aligned with individual and company performance
- Life insurance provided following completion of probation
- A professional and collaborative environment that values innovation, excellence, and career development
Campaign Marketing Manager employer: Focus Resourcing
Contact Detail:
Focus Resourcing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who work in SaaS or B2B. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This will give potential employers a taste of what you can bring to the table, especially when it comes to data-driven strategies.
✨Tip Number 3
Prepare for interviews by practising common questions related to campaign management and analytics. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Campaign Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Campaign Marketing Manager role. Highlight your experience in developing and executing marketing campaigns, and don’t forget to showcase your analytical skills and any relevant tools you’ve used.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how your previous experiences align with our needs. Be sure to mention any innovative strategies you've implemented in past roles.
Showcase Your Data Skills: Since this role is all about data-driven decisions, make sure to include examples of how you've used analytics to optimise campaigns. We love seeing numbers that demonstrate your impact!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Focus Resourcing
✨Know Your Campaigns
Before the interview, brush up on your past campaign experiences. Be ready to discuss specific campaigns you've managed, the strategies you employed, and the results achieved. This will show your potential employer that you have hands-on experience and can deliver measurable outcomes.
✨Data-Driven Mindset
Since this role is highly analytical, come prepared with examples of how you've used data to inform your marketing decisions. Discuss any tools you've used, like Google Analytics or Pardot, and how they helped optimise your campaigns. This will demonstrate your ability to leverage data for better performance.
✨Collaboration is Key
Highlight your experience working cross-functionally. Prepare anecdotes that showcase your ability to collaborate with different teams, such as sales or product management. This will illustrate your teamwork skills and how you can contribute to a cohesive marketing strategy.
✨Budget Savvy
Be ready to talk about your experience managing campaign budgets. Share how you've forecasted performance and ensured campaigns stayed within budget while still achieving their goals. This will reflect your commercial acumen and ability to deliver results without overspending.
