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- Tasks: Manage and grow our creator roster while executing exciting partnerships and activations.
- Company: Join Fnatic, a leading global esports brand with a vibrant culture.
- Benefits: Competitive salary, flexible work environment, and opportunities for personal growth.
- Other info: Diverse and inclusive workplace that values every voice.
- Why this job: Be at the forefront of influencer marketing in the dynamic world of esports.
- Qualifications: Experience in influencer marketing and strong people skills are essential.
The predicted salary is between 30000 - 40000 ÂŁ per year.
As Creators Coordinator at Fnatic you'll own the day-to-day execution, performance, and growth of the creator function within Fnatic. This includes our roster of always-on Fnatic core creators, Fnatic Crew - a grassroots programme in collaboration with Red Bull and our co-streamers for the games we compete in. This role sits at the intersection of influencer management, partnerships, and commercial execution. If you love to see things grow, are meticulously organised and thrive interacting with people, this could be the job for you!
What you'll do:
- Manage our retained Fnatic Core creators roster globally, as well as day-to-day management/operations of Fnatic Crew and act as their primary point of contact.
- Execute paid creator activations (“Drops”) with partners; coordinating briefs, deliverables, deadlines, and approvals.
- Track delivery status and flag risks early, and ensure contracts, disclosures, and brand guidelines are adhered to.
- Ensure all always-on talent obligations are delivered (branding, panels, overlays, disclosures).
- Be the face of Crew in our Discord server, engaging and interacting with the members on a daily basis.
- Own the Crew talent lifecycle: onboarding > activation > performance review > retention/off-boarding.
- Maintain Crew tiers, performance scoring, and progression logic; and identify high-potential talent for deeper partnership (e.g. new Core creators).
- Provide structured feedback based on performance data (not vibes).
- Work closely with Business Development/Partner Success teams help develop creator strategies aligned to new partnership projects.
- Track creator performance across key metrics (output, engagement, growth, reliability), and maintain associated dashboards and scorecards.
- Contribute insights into what content, creators, and formats are working — and why.
- Work closely with Commercial, Legal, Marketing, and Content/Social teams to bring activations to life, and support wider strategic planning.
- Lead ad-hoc creator talent projects when they arise.
We're looking for:
- Demonstrated experience in influencer marketing, creator management, or partnerships.
- Great people skills; able to manage expectations with talent and remain calm under pressure.
- Strong organisational and communication skills.
- Comfort working with data, reporting, and performance metrics.
- Strong understanding of Twitch, YouTube, and short-form content platforms.
- Initiative and comfort dealing with ambiguity.
- Ability to work independently coupled with openness to asking for help when needed.
Diversity, Equity & Inclusion: #AlwaysFnatic At Fnatic, we believe that a diverse mix of voices leads to better discussions, decisions, and outcomes for everyone. We strive to recruit and nurture an inclusive workforce who feel empowered every day to forge the future as part of the Black and Orange squad.
We know that applying for jobs can be daunting - but be assured that at Fnatic:
- Who you are, and how you identify has no impact on our selection process.
- We understand no candidate will tick 100% of what our job descriptions are seeking, so if you’re missing a point here or there, we still want to hear from you.
- We're happy to consider reasonable adjustments where needed to fully participate in Fnatic’s recruitment experience - just let us know.
About us
Fnatic is a global esports performance brand headquartered in London, laser-focused on seeking out, levelling up and amplifying gamers and creators. Our history is unparalleled. Founded in 2004, we are the most successful esports brand of the last decade, winning more than 200 championships across 30 different games. Today, driven by our ability to advance esports performance, Fnatic is the channel through which the most forward-thinking brands communicate with young people. We deliver industry-leading content, experiences and activations globally with bases in Berlin, Belgrade, Tokyo among others. Our pros and creators generate hundreds of millions of watch hours, showcasing our global partners to an audience of millions of fans across our social platforms. Forging the future is in our DNA. We pioneered the intersection of street culture and esports with merch collaborations, and continue to lead the industry with the quality of our pro wear and fan apparel. After launching in 2016, our award-winning esports equipment (comprising mice, keyboards, headsets and pads) has sold to hundreds of thousands of gaming enthusiasts who want to play better. Gaming is the place where music, fashion, sport and technology come together, and Fnatic is leading the charge.
Creators Coordinator in London employer: Fnatic
Contact Detail:
Fnatic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creators Coordinator in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry, whether it's through social media or events. The more you engage, the better your chances of landing that Creators Coordinator role at Fnatic.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that highlights your experience in influencer marketing and creator management. This will give you an edge when you apply through our website.
✨Tip Number 3
Be proactive! Don’t just wait for job openings; reach out to Fnatic directly. Express your interest in the Creators Coordinator position and share how you can contribute to the team.
✨Tip Number 4
Stay updated on trends! Keep an eye on what's happening in the gaming and content creation space. Being knowledgeable about platforms like Twitch and YouTube will show that you're passionate and ready to hit the ground running.
We think you need these skills to ace Creators Coordinator in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for gaming and creator culture shine through. We want to see that you’re not just looking for a job, but that you genuinely care about the community and the creators we work with.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience in influencer marketing or creator management. We love seeing how your skills align with what we do at Fnatic, so don’t hold back on showcasing your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is organised and easy to read. Use bullet points if it helps convey your experience better – we’re all about efficiency!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining the Fnatic family!
How to prepare for a job interview at Fnatic
✨Know Your Creators
Before the interview, dive deep into Fnatic's roster of creators. Familiarise yourself with their content styles, platforms, and recent projects. This will not only show your genuine interest but also help you discuss how you can contribute to their growth.
✨Showcase Your Organisational Skills
Prepare examples that highlight your organisational prowess. Discuss how you've managed multiple projects or teams in the past, especially in influencer marketing or partnerships. Being able to demonstrate your ability to juggle tasks while keeping everything on track is key for this role.
✨Engage with Data
Since the role involves tracking performance metrics, come prepared to discuss how you've used data in previous roles. Bring examples of how you've analysed performance and made decisions based on those insights. This will show that you're comfortable working with numbers and can contribute to Fnatic's data-driven approach.
✨Be Ready to Collaborate
Fnatic thrives on teamwork across various departments. Prepare to discuss how you've successfully collaborated with different teams in the past. Highlight your communication skills and your ability to adapt to different working styles, as this will be crucial in executing creator activations and managing relationships.