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For Companies At a Glance
- Tasks: Support brand planning and execution across multiple international markets.
- Company: Fast-growing premium FMCG brand with global ambitions.
- Benefits: Gain hands-on international experience and ownership of projects.
- Why this job: Make a real impact on a globally loved consumer brand.
- Qualifications: 1 year of marketing experience and strong communication skills.
- Other info: Opportunity for international travel and career growth.
The predicted salary is between 28800 - 48000 £ per year.
We’re partnering with a fast-growing, premium FMCG brand on the search for an International Assistant Brand Manager to support expansion across DACH (Germany & Benelux), ANZ, Ireland, China, with additional exposure to France and the US. This is an exciting opportunity for an ambitious marketer looking to gain hands-on international experience and play a key role in scaling a globally loved consumer brand.
The Opportunity
As International Assistant Brand Manager, you’ll support the development and execution of brand plans across multiple markets, helping drive growth and build brand presence internationally. Key responsibilities include:
- Supporting annual brand planning and 3-year strategic marketing plans
- Executing innovation launches across existing and new markets
- Supporting go-to-market strategy and leading elements of the gate process
- Working cross-functionally with Sales, Finance, and Innovation teams
- Developing packaging, activation plans and compelling sell-in materials
- Localising global brand assets for international markets
- Managing international budgets and reporting
- Analysing performance data and competitor activity to identify growth opportunities
- Building strong distributor relationships to deliver commercial plans
- Feeding back international portfolio needs into innovation pipelines
This role offers genuine ownership, international exposure, and the opportunity to see your work land in multiple markets.
The Ideal Candidate
You’ll thrive in this role if you are:
- Energetic, optimistic, and solutions-focused
- A confident communicator able to influence internal and external stakeholders
- A proactive self-starter with strong pace and bias for action
- Comfortable making decisions without perfect information
- Creative and commercially minded
- Motivated by working in fast-paced, evolving environments
- Passionate about food and brand-building
- Open to international travel
Skills & Experience
- Minimum 1 year of marketing experience (FMCG and/or international exposure preferred)
- Fluent English (French or another European language advantageous)
- Strong commercial acumen
- Experience managing multiple projects cross-functionally
- Exposure to shopper activation and digital/social campaigns
- Packaging/artwork and project management experience
- Strong presentation skills
- Excellent attention to detail
- Curious, open-minded, and eager to grow
This is a fantastic opportunity to build international marketing experience within a premium consumer brand with ambitious growth plans. If you’re ready to take the next step in your brand career and gain real global exposure, we’d love to hear from you.
International Assistant Brand Manager employer: FMCG executive network
Contact Detail:
FMCG executive network Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land International Assistant Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its brand strategy. Be ready to discuss how your experience aligns with their goals, especially in international markets. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! You want to be able to confidently explain why you’re the perfect fit for the International Assistant Brand Manager role. Keep it concise but impactful—highlight your marketing experience and passion for brand-building.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace International Assistant Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that match the International Assistant Brand Manager role. Highlight any relevant marketing experience, especially in FMCG or international settings, to catch our eye!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for brand-building and how your energetic, solutions-focused mindset aligns with our team at StudySmarter. Don’t forget to mention why you’re excited about this specific opportunity!
Showcase Your Projects: If you've managed multiple projects or have experience with digital/social campaigns, make sure to include those details. We love seeing how you’ve made an impact in previous roles, so don’t hold back on the specifics!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting role. Plus, it’s super easy – just click that button!
How to prepare for a job interview at FMCG executive network
✨Know Your Markets
Make sure you research the DACH region, ANZ, and other markets mentioned in the job description. Understand their consumer behaviours, preferences, and any recent trends in the FMCG sector. This will show your potential employer that you're not just interested in the role, but also in the markets you'll be working with.
✨Showcase Your Creativity
As an International Assistant Brand Manager, creativity is key. Prepare examples of past projects where you've successfully executed innovative marketing strategies or campaigns. Be ready to discuss how you can bring fresh ideas to the table for brand localisation and activation plans.
✨Demonstrate Cross-Functional Collaboration
This role involves working closely with various teams like Sales, Finance, and Innovation. Think of specific instances where you've collaborated across departments to achieve a common goal. Highlight your communication skills and how you can influence stakeholders effectively.
✨Prepare for Data Analysis Questions
Since analysing performance data and competitor activity is part of the job, brush up on your analytical skills. Be prepared to discuss how you've used data to identify growth opportunities in previous roles. Showing that you can make data-driven decisions will set you apart from other candidates.
