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- Tasks: Lead and shape strategic communications for a national organisation, engaging diverse audiences.
- Company: Join a national organisation with a clear mission and impactful reach.
- Benefits: Enjoy a competitive salary, hybrid working, and a chance to lead a dynamic team.
- Other info: Opportunity to influence and rebuild a vital communications function.
- Why this job: Make a real difference by transforming complex ideas into clear, engaging messages.
- Qualifications: Proven experience in senior communications roles and strong stakeholder management skills.
The predicted salary is between 60000 - 80000 £ per year.
We are seeking an experienced and confident Head of Marketing Communications to lead engagement, messaging and stakeholder communications for a national organisation with a clearly defined audience and remit. This is a senior, hands-on role combining strategic leadership with operational delivery. You will be responsible for turning complex subject matter into clear, compelling and practical communication that drives understanding, engagement and measurable value.
The Role
- Reporting to the Managing Director and sitting on the senior leadership team, you will:
- Develop and deliver a communications and engagement strategy aligned to organisational objectives
- Translate complex information into clear, accessible and actionable messaging
- Plan and deliver a year-round programme of engagement activity, including events, meetings, digital channels and publications
- Build strong, trusted relationships with members, stakeholders, partners and influencers
- Act as a senior representative for the organisation at external meetings and events
- Monitor reach, engagement and impact, using insight to continuously refine approach
- Lead, mentor and develop a small communications team, setting priorities and standards
- Manage budgets and ensure delivery against agreed plans, timelines and quality expectations
This role requires someone who is equally comfortable shaping strategy, representing an organisation publicly and delivering practical outputs themselves.
About You
You will be a credible, assured communicator with the ability to engage diverse audiences and simplify complex ideas.
Essential experience:
- Senior-level communications or engagement leadership experience
- Proven ability to communicate complex or technical subject matter clearly and effectively
- Experience designing and delivering multi-channel communications programmes
- Strong stakeholder management and relationship-building skills
- Experience leading people and managing budgets
- A practical, solutions-focused mindset and willingness to be hands-on
Desirable experience:
- Experience working with defined membership, customer or stakeholder groups
- Background in organisations where clarity, trust and credibility are critical
- Experience delivering communications through a mix of in-person and digital channels
What You’ll Bring
- Authority and confidence when representing an organisation externally
- Strategic thinking balanced with pragmatic delivery
- Strong judgement and calm leadership
- Excellent interpersonal and influencing skills
- A collaborative, down-to-earth approach
Working Pattern & Package
Hybrid working model combining office-based collaboration and home working. Competitive senior salary and benefits package. Opportunity to shape, rebuild and lead a communications function with real influence.
Head of Marketing Communications employer: FMCG Exec
Contact Detail:
FMCG Exec Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing Communications
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on social media, and don’t be shy about reaching out to potential contacts. You never know who might help you land that dream job!
✨Tip Number 2
Showcase your skills! Create a personal website or portfolio that highlights your achievements and projects. This is your chance to turn complex ideas into clear, compelling content that demonstrates your expertise in marketing communications.
✨Tip Number 3
Prepare for interviews by practising your storytelling. Be ready to share examples of how you've successfully engaged stakeholders and simplified complex information. Remember, it’s all about making a connection and showing your strategic thinking!
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our organisation. Tailor your application to reflect your understanding of our objectives and how you can contribute to our communications strategy.
We think you need these skills to ace Head of Marketing Communications
Some tips for your application 🫡
Show Your Strategic Side: When writing your application, make sure to highlight your experience in developing and delivering communication strategies. We want to see how you've turned complex ideas into clear messages that engage audiences.
Keep It Clear and Compelling: Remember, clarity is key! Use straightforward language to explain your past roles and achievements. We love seeing how you’ve simplified complex information in your previous positions.
Demonstrate Relationship-Building Skills: Share examples of how you've built strong relationships with stakeholders and partners. We’re looking for someone who can connect with diverse audiences, so let us know how you’ve done this in the past!
Be Hands-On and Practical: We appreciate a solutions-focused mindset! In your application, mention specific instances where you’ve taken a hands-on approach to deliver results. Show us how you balance strategic thinking with practical execution.
How to prepare for a job interview at FMCG Exec
✨Know Your Audience
Before the interview, research the organisation's audience and stakeholders. Understand their needs and how the role of Head of Marketing Communications can address them. This will help you tailor your responses and demonstrate your strategic thinking.
✨Simplify Complex Ideas
Prepare to showcase your ability to translate complex information into clear messaging. Bring examples of past communications where you've successfully simplified technical subject matter. This will highlight your credibility as a communicator.
✨Showcase Your Leadership Style
Be ready to discuss your experience in leading teams and managing budgets. Share specific instances where you've mentored team members or driven engagement strategies. This will illustrate your hands-on approach and leadership capabilities.
✨Engagement Strategy Insights
Think about how you would develop and deliver a communications strategy for the organisation. Be prepared to discuss your ideas on multi-channel communication programmes and how you would measure their impact. This shows your proactive mindset and solutions-focused approach.