At a Glance
- Tasks: Lead product strategy for innovative retail media solutions and drive growth.
- Company: Join Flywheel, a dynamic digital commerce leader with a global presence.
- Benefits: Enjoy flexible vacation, competitive rewards, and career development opportunities.
- Why this job: Make a real impact in eCommerce and collaborate with top retail executives.
- Qualifications: Proven experience in B2B product leadership and strong analytical skills.
- Other info: Inclusive culture that values diverse backgrounds and perspectives.
The predicted salary is between 43200 - 72000 ÂŁ per year.
About Flywheel
Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real‑time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.
The Opportunity
As our Director, Retail Media Product Acceleration, you’ll lead the commercial and product strategy for our retailer‑facing retail media offering, from business case and product design, through go‑to‑market, pricing, and growth of live programs. You’ll be the person who has seen it from the vendor/retailer side and now wants to design, package, and sell comprehensive retail media solutions with retailers, not just pushing a single platform/offering. You’ll partner with retail C‑suite executives and internal cross‑functional teams to build business cases, design go‑to‑market strategies and unlock new revenue opportunities. You’ll act as the bridge between retailers and technology platforms, translating complex ad‑tech capabilities into simple, sellable propositions that work across different retail verticals.
What You Will Do:
- Own the commercial and product strategy for retailer‑facing retail media solutions, from discovery through scaling.
- Define and continuously refine retail media offerings including onsite, offsite, and in‑store ad products; data/audience solutions; and measurement and reporting capabilities.
- Translate complex ad‑tech and data capabilities into clear, commercially viable packages.
- Own commercial models including money flows, rate cards, pricing, revenue‑share structures, and tiered offerings.
- Evaluate and tailor solution approaches for different retail verticals.
- Build playbooks, transition plans, templates, and toolkits that enable repeatable, scalable solutions across retailer clients.
Retailer Growth & Business Development
- Lead strategic conversations with retailer C‑suite executives on media, commercial, and digital priorities.
- Build retail media business cases including revenue forecasts, P&L scenarios, and investment requirements.
- Design and present go‑to‑market plans and supplier onboarding strategies.
- Partner with account leads to convert new clients and expand revenue with existing partners.
- Leverage your platform experience to advise retailers on tech stack choices and shape joint propositions with key partners.
- Remain at the forefront of industry trends and (re)evaluate and (re)define proposition structure, scope & technical set up to ensure optimal client delivery.
Execution & Optimization
- Set KPIs and guardrails for new retail media programs.
- Monitor performance metrics including ad revenue, yield, fill rates, and campaign outcomes.
- Identify and drive new product opportunities and revenue optimization strategies.
- Coach internal teams on retail media mechanics and commercial models.
Who You Are:
- A strategic and customer‑obsessed product leader with experience driving product vision and execution in the B2B space.
- A strong analytical thinker with a deep understanding of market trends, competitive landscapes, and data‑driven decision‑making.
- Industry expert with multi‑year background across either client, agency or technology provider side.
- An exceptional communicator with the ability to influence and inspire teams across various functions and levels.
- Excellent at bridging the gap between tech and business outcomes.
- A seasoned leader with experience managing and mentoring high‑performing product teams (either directly or indirectly).
- A self‑starter with a growth mindset who thrives in a fast‑paced, entrepreneurial environment.
- You’ll be happy to roll up your sleeves and get things done.
- Passionate about eCommerce, digital advertising, retail media and leveraging technology to drive business impact.
- Bonus: Experience launching and managing features within a B2B SaaS / retail media product.
- Bonus: Extensive knowledge across Amazon Ads ecosystem (AMC, DSP, Retail Ads).
- Bonus: Extensive knowledge across industry retail media networks, agencies and tech (Skai, Pacvue, Criteo, CitrusAd etc).
Working at Flywheel
We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture. We have office hubs across the globe where team members can go to feel productive, inspired, and connected to others - team members go into Hub Offices 3x a week. Flexible vacation time. Great learning and development opportunities. Benefits that help you live your best life. Parental leave and benefits. Volunteering opportunities. ERG for inclusion and identity topics. Background check required.
Inclusive Workforce
Flywheel Commerce Network’s goal is to create a culture where all individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all people to feel included and empowered to contribute fully to our vision and goals. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E‑Verify. All applicants will receive fair consideration for employment. We do not discriminate based upon race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying. If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know at recruitment@flywheeldigital.com so that we can support you.
Director, Product Acceleration Retail/Media in London employer: Flywheel Digital
Contact Detail:
Flywheel Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Product Acceleration Retail/Media in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who might know someone at Flywheel. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching Flywheel's products and recent projects. Show us you’re not just another candidate; demonstrate your passion for retail media and how you can contribute to our growth.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience aligns with the role of Director, Product Acceleration. We want to hear how you can bridge the gap between tech and business outcomes.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets the attention it deserves. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Director, Product Acceleration Retail/Media in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Director, Product Acceleration role. Highlight your experience in retail media and product strategy, and show us how your skills align with what we're looking for.
Showcase Your Achievements: Don’t just list your responsibilities; we want to see your impact! Use numbers and specific examples to demonstrate how you've driven growth or improved processes in previous roles.
Be Authentic: Let your personality shine through in your application. We value authenticity, so don’t be afraid to share your passion for eCommerce and digital advertising. Show us why you’re excited about this opportunity!
Apply Through Our Website: For the best chance of getting noticed, make sure to apply directly through our website. It helps us keep track of applications and ensures you’re considered for the role you’re interested in.
How to prepare for a job interview at Flywheel Digital
✨Know Your Product Inside Out
As a Director of Product Acceleration, you need to demonstrate a deep understanding of retail media solutions. Familiarise yourself with the latest trends in eCommerce and digital advertising, and be ready to discuss how these can impact Flywheel's offerings.
✨Prepare for Strategic Conversations
You'll be leading discussions with C-suite executives, so practice articulating your vision clearly. Prepare examples of how you've successfully influenced stakeholders in the past, and think about how you can bridge the gap between technology and business outcomes.
✨Showcase Your Analytical Skills
Be ready to discuss your experience with data-driven decision-making. Bring examples of how you've used market analysis to shape product strategies or optimise revenue models, as this will resonate well with the role's requirements.
✨Demonstrate Your Leadership Style
As a seasoned leader, it's crucial to convey your approach to managing and mentoring high-performing teams. Share specific instances where you've coached teams to success, and highlight your ability to inspire collaboration across functions.