At a Glance
- Tasks: Create engaging content on drones and robotics while collaborating across teams.
- Company: Join a top Swiss robotics scale-up with a dynamic culture.
- Benefits: Enjoy a fast-paced environment, continuous learning, and impactful projects.
- Other info: Be part of a passionate team in a recognised start-up.
- Why this job: Make a real difference in innovative tech while honing your content skills.
- Qualifications: 5 years of technical content experience and strong communication skills.
The predicted salary is between 40000 - 50000 £ per year.
Your mission
We are seeking a highly skilled Content Marketing Specialist who can translate complex technical concepts into clear, engaging content for a professional audience. In this role, you will create and optimize content related to drones, robotics, automation, and solution-based technologies. This position is ideal for someone who enjoys both content creation and working within a cutting-edge technical environment. You will have the autonomy to drive content strategy across digital channels while collaborating closely with all departments of the organisation.
Your responsibilities
- Technical Content Creation: produce high-quality written content (case studies, blogs, whitepapers, website, reports, user manual) on topics related to drones, robotics, automation, hardware/software systems, and industrial technologies. Translate complex engineering or product details into clear, compelling content accessible to technical and non-technical audiences. Create SEO-optimized articles and landing pages to increase organic traffic and technical authority.
- Digital & Social Media Content: develop technical and product-focused content for social media and other platforms. Manage and update website content using WordPress or Webflow, ensuring accuracy in technical product descriptions and specifications. Support product launches, campaigns, and webinars with relevant digital content.
- Graphic & Multimedia Production (nice to have): create clear, professional visuals using Canva or Figma, such as diagrams, infographics, and feature highlights. Edit short-form video clips, demos, product walkthroughs, or test-flight footage for social media or product pages.
- Data & Performance Optimization: monitor content performance using GA4 and platform insights to guide ongoing improvements. Optimize content based on analytics, user behavior, and SEO best practices.
Your profile
- 5 years of technical content creation experience, with a strong emphasis on Marketing.
- Background in a technical, B2B, robotics, drone, or industrial tech environment.
- Demonstrated ability to communicate complex technical concepts clearly.
- Business savvy, understanding business priorities and complexity of Sales processes.
- Mother tongue English.
- Comfortable working in a high-autonomy, high-variety role supporting multiple teams.
Nice-to-Have Technical Skills
- Understanding of UAV systems, flight controllers, sensors, robotics hardware, automation software, or industrial control systems.
- Experience writing for technical audiences (engineers, operators, industrial decision-makers).
- Experience creating content around hardware products, electrical systems, or mechanical devices.
- Ability to script or storyboard product demo videos.
Why us?
- Evolution in a dynamic, fast-growing and exciting environment.
- Have measurable impact in the innovative projects that matter.
- Work with passionate, talented and committed teammates in a reasonably sized team.
- Be part of a recognised robotics company, Swiss scale-up. Consecutively rewarded as Swiss Top 100 Start-up and no 1 robotics start-up company 23/24.
- Ensure your growth and profit from continuous learning.
- Be part of where humans are important!
- Be impactful in small team.
Marketing Content Specialist in London employer: Flybotix
As a Marketing Content Specialist at our innovative robotics company, you will thrive in a dynamic and fast-growing environment where your contributions directly impact exciting projects. We foster a collaborative work culture that values autonomy and encourages continuous learning, ensuring that you grow alongside passionate teammates in a recognised Swiss scale-up. Join us to create meaningful content that resonates with both technical and non-technical audiences while being part of a team that has been awarded as the number one robotics start-up for 2023/24.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Content Specialist in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Flybotix and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Flybotix are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Flybotix on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Flybotix. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Content Specialist in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Flybotix. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Flybotix:Show us that you’ve done your homework! In your application, briefly mention what you admire about Flybotix’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Flybotix
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Flybotix will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Flybotix, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
