At a Glance
- Tasks: Create stunning brand visuals for top sports betting brands across various platforms.
- Company: Join Flutter UK&I, a leader in online sports betting and iGaming.
- Benefits: Enjoy flexible working, a £1,000 learning fund, and unlimited holiday.
- Other info: Collaborative team culture with opportunities for personal and professional growth.
- Why this job: Make your mark on iconic brands while growing your design skills.
- Qualifications: Strong portfolio, attention to detail, and proficiency in Figma required.
The predicted salary is between 60000 - 80000 £ per year.
Job Description hackajob is collaborating with Flutter UK&I to connect them with exceptional professionals for this role.
Digital Brand Designer
We have three of the biggest names in sports betting, Betfair, Sky Bet, and Paddy Power.
Each has a fiercely distinct identity, a loyal audience, and a presence that spans apps, TV, social, campaigns, and everything in between.
We're looking for a Brand Designer to help bring one of those brands to life across every surface it touches.
You'll work within a close-knit Brand Design team, each designer dedicated to a single brand.
Day to day, you'll be producing high-quality visual work across product, campaigns, motion, and social, always making sure the brand shows up consistently, distinctly, and with real craft behind it.
This is a role for someone who takes craft seriously, wants to understand brand at a deeper level, and is ready to grow their skills across both digital and marketing contexts.
- What you’ll do
- Brand Differentiation & Identity
- Define and continuously evolve clear visual territories for each brand, making them immediately recognisable and meaningfully distinct from one another
- Protect each brand's personality, tone, and positioning across every output
- Actively identify and prevent brand convergence across products and touchpoints
- Turn brand strategy into tangible, differentiated design direction
- Brand Expression in Product
- Define the principles and guardrails for how each brand identity translates into digital UI and in-app experience
- Create guidelines that Product Designers can act on, practical, opinionated, and rooted in each brand's visual DNA
- Partner with Product Design to embed brand effectively into interfaces without compromising usability
- Cross-Team Alignment
- Act as the bridge between Brand, Commercial, Studio, and Product, ensuring brand expression is joined up across all functions
- Align with Content Designers so visual language and tone of voice work as one
- Visual Systems & Scalability
- Partner with Design Systems teams to encode brand expression into scalable, reusable components
- Define the right balance between shared foundations and brand-specific expression
- Ensure brand updates can roll out efficiently and consistently across all platforms
- Execution & Quality
- Oversee and contribute to high-impact visual work spanning product, campaigns, and brand communications
- Hold a high bar for craft, consistency, and detail and bring others up to it through review and critique
- Be the quality filter for brand alignment across all team outputs
How you’ll do it
- A portfolio demonstrating brand systems across multiple touchpoints, digital, campaigns, motion, and beyond
- A strong attention to detail in typography, layout, colour, and visual composition
- Some experience working cross-functionally with Brand, Marketing/Commercial, and Studio teams
- Proficiency in Figma and collaborative design tools
- Open to feedback and collaborative by nature
Desirable
- Exposure to brand work in both product and campaign contexts
- Background in online gaming, sports betting, or entertainment
- Working knowledge of AI-powered design tools
- Interest in or experience with motion design or animation
- Familiarity with design systems or component-based thinking
- What We Value
- A genuine love of craft and a desire to keep getting better
- Curiosity about brand, about the industry, about how design shapes perception
- A team player who shares work early and takes feedback well
- Attention to detail without losing sight of the bigger picture
- A belief that strong brands are both consistent and unmistakably distinct
- Enthusiasm for working across disciplines and learning from those around you
What’s in it for you
• Flexible ways of working – home or office, it’s your choice!
- £1,000 learning fund
- Twice-yearly bonus (with part of it guaranteed!)
- Pension contribution scheme
- Private healthcare
- Access to thousands of Udemy courses
- Invest via the Company Sharesave Scheme
- 16 hours paid volunteering time per year
- Unlimited holiday
- About Flutter
Flutter is the world’s leading online sports betting and i Gaming operator, with a market leading position in the US and across the world.
Our ambition is to change our industry for the better, making use of our significant scale and challenger mentality.
By Changing the Game, we believe we can deliver long-term growth while promoting a positive, sustainable future for the industry.
We are well-placed to do so through the distinctive, global advantages of the Flutter Edge, which gives our brands access to group-wide benefits to stay ahead of the competition, as well as our clear vision for sustainability through our Positive Impact Plan.
Flutter operates a diverse portfolio of leading online sports betting and i Gaming brands including Fan Duel, Sky Betting & Gaming, Sportsbet, Poker Stars, Paddy Power, Sisal, tombola, Betfair, Max Bet, Junglee Games and Adjarabet.
About Flutter UK & Ireland
The UK & Ireland region of Flutter unites some of the biggest brands in the betting and gaming industry; Betfair, Paddy Power, Poker Stars, Sky Betting & Gaming and tombola.
At Flutter UK & Ireland, we strive for the next level and drive innovation to set the pace as leaders, putting our customers first, always.
We win together through team spirit and unparalleled dedication.
When we’re free to be ourselves, we thrive and unleash our unique talents —creating a culture that empowers our people to change the game.
We see opportunity everywhere and there is always more to discover...
We’re working to be an inclusive employer.
We encourage people from all backgrounds, ways of thinking and working to apply.
Everyone brings different perspectives and experiences; you don't have to meet all the requirements listed to apply for this role.
If you need any adjustments to make this role work for you let us know, and we’ll see how we can accommodate them.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Brand Designer (Leeds)
✨Show Off Your Portfolio
In the world of UX/UI design, your portfolio speaks volumes! Make sure it's packed with your best work and showcases your process, not just the final product. We want to see how you tackle design challenges, so consider adding case studies that reflect your thought process and user-centric approach.
✨Get Involved in Design Communities
Jump into local or online design meetups and workshops! Places like UXPA or local design events can be goldmines for networking and learning. Plus, mingling with fellow designers can introduce you to potential job openings that might not be listed elsewhere.
✨Tailor Your Applications
When you find a role that excites you, like the one at Flutter UK&I for a Digital Brand Designer (Leeds), make your application count! Highlight specific projects and skills that directly relate to the job description. Hiring managers are looking for candidates who fit into their specific team, so show them you’re the one!
✨Leverage Social Media
Don't underestimate the power of social media in finding a UX/UI design job! Follow design leaders on platforms like Twitter or Instagram, share your work, and engage in conversations. It’s a great way to get noticed by recruiters and even catch wind of openings at companies like Flutter UK&I before they go live!
We think you need these skills to ace Digital Brand Designer (Leeds)
Some tips for your application 🫡
Showcase Your Design Process:When you're applying for a UX/UI Design role like Digital Brand Designer (Leeds) at Flutter UK&I, make sure to include examples that clearly highlight your design process. We want to see not just the final product but also the journey that led you there—wireframes, user personas, and iterations demonstrate your thought process and user-centric approach!
Tailor Your Portfolio:A tailor-made portfolio is crucial for a full-time design role! Curate your best projects that align with the kind of work Flutter UK&I does. We suggest including 3-5 case studies that showcase a variety of skills such as wireframing, prototyping, and user testing to really make your application pop.
Craft a Compelling Cover Letter:Your cover letter should not just be a summary of your CV. Use it to express why you’re excited about UX/UI Design and what draws you specifically to Flutter UK&I. Mention any relevant experience, tools you’re proficient in (like Sketch or Figma), and how you can contribute to their projects.
Highlight Collaboration Skills:In the world of UX/UI Design, teamwork is crucial. Make sure to highlight any past experiences where you worked in cross-functional teams. Illustrate how you communicated design decisions and listened to feedback, as this will resonate well with the culture at Flutter UK&I.
How to prepare for a job interview at Flutter UK&I
✨Show Off Your Portfolio
When you're gunning for a full-time UX/UI design role, your portfolio is your best friend! Make sure you've got a solid selection of your work, showcasing not just the final designs, but the process behind them—think wireframes, user flows, and any user research you've conducted. During the interview with Flutter UK&I, be prepared to discuss your design decisions and how they solve specific user problems.
✨Prepare for Design Challenges
Expect to face some practical design tasks during your interview. Flutter UK&I might ask you to tackle a quick design challenge or critique an existing interface. Brush up on your problem-solving skills and try to articulate your thought process as you work through these scenarios. Showing how you approach a design problem is just as important as the final output!
✨Know the Tools of the Trade
Familiarise yourself with the tools commonly used in the industry—figma, Adobe XD, or Sketch should be second nature to you. Be ready to discuss your preferred tools during the interview and how they've shaped your design process at previous positions. This knowledge could give you an edge at Flutter UK&I!
✨Show Passion for User Experience
In a full-time UX/UI design role, having a genuine passion for improving user interactions can set you apart. Be prepared to share instances when you went above and beyond to ensure a great user experience in your previous projects. This will demonstrate that you’re not just a designer, but a user advocate, which is exactly what Flutter UK&I is looking for.
