At a Glance
- Tasks: Lead financial strategy for marketing, optimising spend and measuring performance across UK&I brands.
- Company: Join Flutter, a global leader in online sports betting and iGaming.
- Benefits: Flexible working, £1,000 learning fund, unlimited holiday, and private healthcare.
- Why this job: Make a real impact on marketing investment strategies in a dynamic environment.
- Qualifications: Experience in finance, strong analytical skills, and a passion for marketing performance.
- Other info: Inclusive culture encouraging diverse perspectives and career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Finance Manager – Central Marketing. Your team: reporting into the Head of Finance, the experienced and commercially minded Finance Manager will be our lead business partner with the Marketing Services MD and Leadership Team. This role will further develop our understanding of marketing performance across our UK&I brands, making pro-active recommendations on how to improve our return on investment. You\’ll lead the brand finance managers in creating aligned understanding and reporting of our marketing spend across all areas (including digital, brand and media). You’ll be our finance authority and our point of contact for UK&I level commentary and explanation.
Responsibilities
- Further develop and implement a consistent framework for marketing return on investment measurement and spend allocation across all UK&I brands — becoming the go-to guide on total UK&I marketing investment.
- Work closely with marketing services teams (i.e. digital acquisition) to understand trends and performance across division and identify risks and opportunities.
- Develop and advise on marketing investment strategy in partnership with the CFO and CCO, making strategic recommendations on spend optimisation and resource allocation.
- Support the consolidation and insight of brand‑level financial performance in key forums such as Monthly Business Reviews, Quarterly Forecasts, and Long-Term Planning process.
- Complete monthly reporting within the UK&I cost pack, highlighting key trends and providing commentary on performance across UK&I.
- Develop and report key marketing performance measurements, ensuring alignment and consistency across all brands.
- Support the definition and implementation of best practices across the Commercial Finance function for marketing costs.
- Act as a business partner to the Marketing Services MD & LT to deliver headcount and cost budgets by understanding the cost base, making recommendations and modelling options.
- Ideally, have experience leading marketing cost budgets and modelling return on investment.
- Be curious, commercially astute, and results driven.
- Bring strong financial and analytical skills, with the ability to distil complex data into actionable insight.
- Apply commercial judgment and storytelling ability to articulate financial performance and influence decision-making.
- Navigate and influence within a matrixed, cross-functional environment, leading a broad range of senior internal partners with credibility and clarity.
- Bring together peers in brand finance teams to create a \’virtual\’ UK&I marketing finance team.
About Flutter
Flutter is the world\’s leading online sports betting and iGaming operator, with a market leading position in the US and across the world. Our ambition is to change our industry for the better, making use of our significant scale and challenger mentality. We\’re working to be an inclusive employer, and we encourage people from all backgrounds, ways of thinking and working to apply. Everyone brings different perspectives and experiences; you don\’t have to meet all the requirements listed to apply for this role. If you need any adjustments to make this role work for you let us know, and we\’ll see how we can accommodate them.
What’s in it for you
- Flexible ways of working – home or office, it’s your choice!
- £1,000 learning fund
- Unlimited holiday
- Twice-yearly bonus (with part of it guaranteed!)
- Pension contribution scheme
- Private healthcare
- Access to thousands of Udemy courses
- Invest via the Company Sharesave Scheme
- 16 hours paid volunteering time per year
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Finance Manager - Central Marketing employer: Flutter entertainment
Contact Detail:
Flutter entertainment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Finance Manager - Central Marketing
✨Tip Number 1
Network like a pro! Reach out to people in the finance and marketing sectors, especially those at Flutter. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by diving deep into Flutter's marketing strategies. Show us you understand how to measure ROI and optimise spend – we love candidates who come with ideas!
✨Tip Number 3
Practice your storytelling skills. We want to see how you can distil complex financial data into clear insights. Make it relatable and engaging – that's how you'll influence decision-making!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Finance Manager - Central Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Finance Manager role. Highlight your experience with marketing budgets and ROI measurement, as these are key aspects of the job. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've influenced financial performance in previous roles, especially in marketing contexts.
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, highlight instances where you've used financial analysis to drive business results. This will show us that you can distil complex data into actionable insights, which is crucial for this position.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values.
How to prepare for a job interview at Flutter entertainment
✨Know Your Numbers
As a Finance Manager, you'll need to demonstrate your financial acumen. Brush up on key metrics related to marketing ROI and be ready to discuss how you would measure and optimise these figures. Show that you can translate complex data into actionable insights.
✨Understand the Marketing Landscape
Familiarise yourself with the latest trends in marketing, especially digital acquisition strategies. Be prepared to discuss how these trends impact financial performance and how you can partner with marketing teams to drive better results.
✨Showcase Your Strategic Thinking
This role requires a strategic mindset. Think about how you would approach developing a marketing investment strategy. Prepare examples of past experiences where you've made recommendations that improved ROI or optimised spend allocation.
✨Build Rapport with Stakeholders
Since you'll be working closely with senior leaders, practice articulating your thoughts clearly and confidently. Prepare to discuss how you would navigate a matrixed environment and influence decision-making among various stakeholders.