At a Glance
- Tasks: Lead exciting employer brand campaigns and engage with future talent for Flutter.
- Company: Join a dynamic team at Flutter, a top employer in the entertainment industry.
- Benefits: Enjoy a competitive salary, flexible working, and opportunities for personal growth.
- Why this job: Make a real impact by shaping Flutter's employer brand and attracting top talent.
- Qualifications: Experience in employer branding and recruitment marketing is essential.
- Other info: Fast-paced environment with creative freedom and career advancement opportunities.
The predicted salary is between 36000 - 60000 Β£ per year.
Overview
The Employer Brand Manager is responsible for all employer brand activity; bringing to life the Colleague Deal for all colleague and candidate audiences for Flutter Functions & UKI Region. This role aims to increase awareness, engagement and consideration of Flutter as a leading employer of choice, and to build quality future-ready talent pipelines to support Flutter\βs business growth. The role is based in Leeds, England, United Kingdom.
Responsibilities
- Manage the application of the Flutter employer brand; ensuring it is used consistently and effectively internally across the colleague lifecycle and externally across candidate touchpoints
- Design, develop and implement a range of employer brand campaigns (e.g. always-on, nurture, strategic hiring) with clear objectives to increase awareness and engagement of the Flutter brand
- In conjunction with the Employer Brand & Attraction Lead, build tailored propositions for priority brands & functions that align to the core Colleague Deal; personalised to reflect key talent pool requirements
- Develop a content strategy that brings the employer brand to life across various platforms and channels in collaboration with suppliers and internal functions
- Manage the careers site platform (and other employer branding platforms); continuously evolving it to ensure an intuitive, personalised candidate experience
- Manage all Flutter social media channels; including LinkedIn, Instagram, Facebook and YouTube. Responsible for posting, monitoring and optimising content for each platform to engage potential candidates and amplify employer brand awareness
- In conjunction with the Employer Brand & Attraction Lead, manage the employer brand guidelines as the guardian of how Flutter\βs employer identity is expressed and experienced consistently across all channels and audiences
- Manage and optimise key relationships with suppliers and in-house creative support; provide clear briefs and ensure they demonstrate clear value-add and service excellence
- Regularly review data insights across employer brand channels, content and campaign activity to monitor performance, track engagement and optimise future strategies
- Stay up to date on market trends, competitor intelligence and third-party innovation in employer branding to ensure the offering is relevant, appealing and differentiated
Experience Required
- Background in Employer Branding and Recruitment Marketing
- Experience of developing and executing effective employer brand strategies and campaigns aligned with business objectives
- Proficiency in managing digital channels, preferably employer brand channels (e.g. careers websites and social media) and understanding of high-quality content required to amplify Employer Brand messaging
- Proven experience of embedding employer brand throughout the colleague lifecycle; collaborating with and influencing different teams to showcase the Colleague Deal
- Proven track-record in delivery of employer brand and attraction performance metrics
Capabilities & Behaviours
- Strong organisational and project management skills, with the ability to work at speed across multiple campaigns, projects and deadlines
- Excellent collaborator with peers, suppliers, stakeholders and wider colleague population
- Creative skills and ability to come up with innovative ideas and strategies
- Excellent communication and storytelling skills
- Ability to analyse a range of information/data to deliver insights and build creative and business focused solutions
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Management and Manufacturing
Industries
- Entertainment Providers
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Employer Brand Manager employer: Flutter entertainment
Contact Detail:
Flutter entertainment Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Employer Brand Manager
β¨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and donβt be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
β¨Tip Number 2
Show off your personal brand! Create a standout online presence that reflects your skills and personality. Use platforms like LinkedIn to share your insights on employer branding and recruitment marketing. This will help you get noticed by potential employers.
β¨Tip Number 3
Prepare for interviews like itβs game day! Research the company, understand their employer brand, and come armed with questions that show youβre genuinely interested. Practice your storytelling skills to convey your experience effectively.
β¨Tip Number 4
Donβt forget to apply through our website! Weβve got some fantastic opportunities waiting for you. Tailor your application to highlight how your experience aligns with the role of Employer Brand Manager at Flutter. Letβs get you that dream job!
We think you need these skills to ace Employer Brand Manager
Some tips for your application π«‘
Show Your Passion: When you're writing your application, let your enthusiasm for employer branding shine through! We want to see how much you care about creating a fantastic candidate experience and building a strong employer brand.
Tailor Your Application: Make sure to customise your CV and cover letter for the Employer Brand Manager role. Highlight your relevant experience in employer branding and recruitment marketing, and show us how your skills align with our goals at Flutter.
Be Data-Driven: We love numbers! If you've got experience analysing data insights to improve employer branding strategies, make sure to include that in your application. Show us how you've used data to drive engagement and performance in past roles.
Apply Through Our Website: Don't forget to submit your application through our website! Itβs the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you're serious about joining our team!
How to prepare for a job interview at Flutter entertainment
β¨Know Your Employer Brand
Before the interview, dive deep into Flutter's employer brand. Understand their core values, the Colleague Deal, and how they position themselves in the market. This knowledge will help you articulate how your experience aligns with their brand strategy.
β¨Showcase Your Campaign Experience
Be ready to discuss specific employer branding campaigns you've managed. Highlight your role in developing strategies, measuring success, and optimising content across digital channels. Use concrete examples to demonstrate your impact on engagement and awareness.
β¨Prepare for Collaboration Questions
Since this role involves working with various teams and stakeholders, think of examples where you've successfully collaborated. Be prepared to discuss how you influenced others and ensured alignment with brand objectives, showcasing your excellent communication skills.
β¨Stay Ahead of Trends
Research current trends in employer branding and recruitment marketing. Bring insights to the interview about what competitors are doing and how Flutter can differentiate itself. This shows your proactive approach and genuine interest in the industry.