Head of Sales- Premium Drinks-Interim

Head of Sales- Premium Drinks-Interim

Full-Time 60000 - 80000 Β£ / year (est.) No working from home possible
Fluid Fusion - Beer, Wine & Spirits Recruitment

At a Glance

  • Tasks: Lead national accounts for a vibrant premium drinks brand and drive commercial momentum.
  • Company: Fast-growing premium drinks brand with strong market presence and consumer appeal.
  • Benefits: Competitive salary, dynamic work environment, and opportunity to make an immediate impact.
  • Other info: Immediate start with excellent leadership opportunities in a thriving industry.
  • Why this job: Join a passionate team and shape the future of a sought-after drinks brand.
  • Qualifications: Proven experience in branded drinks or FMCG and strong national account management skills.

The predicted salary is between 60000 - 80000 Β£ per year.

An experienced Interim Head of Sales is needed to lead the national accounts function for a vibrant, fast-growing premium drinks brand. The priority for this appointment is to ensure commercial momentum is maintained, key relationships are expertly managed, and the business continues to trade with the discipline and pace its growth trajectory demands.

You will take day-to-day ownership of the national account base across both On and Off Trade, ensuring trading terms, joint business plans and promotional programmes are actively managed and commercially optimised. You will work closely with internal stakeholders across Sales, Finance and Marketing to maintain performance visibility, address trading gaps, and keep the commercial engine running at full capacity.

You will be expected to bring a clear commercial point of view β€” surfacing market dynamics, customer risks and growth opportunities as they arise β€” and provide visible, confident leadership to the sales team from day one.

You will bring:

  • Proven senior commercial experience within branded drinks or FMCG
  • Strong hands-on national account management credentials across On and Off Trade
  • The ability to land quickly, build trust with customers and internal teams, and deliver immediate impact
  • Rigorous commercial and performance management capability across trading terms, JBPs and promotional investment
  • A steady, credible leadership presence that inspires confidence in both the team and the customer base
  • Previous interim experience is an advantage, though not a prerequisite

All candidates must be based in and eligible to work in the UK. VISA sponsorship is not available for this opportunity. Candidates who meet the brief will be contacted within 2 weeks. This role is being recruited exclusively through Fluid Fusion Ltd.

Head of Sales- Premium Drinks-Interim employer: Fluid Fusion - Beer, Wine & Spirits Recruitment

Join a dynamic and rapidly expanding premium drinks brand that values innovation and collaboration. With a strong focus on employee development, this company offers a vibrant work culture where your contributions are recognised and rewarded. Located in the UK, you will have the opportunity to lead a passionate team, drive commercial success, and be part of a brand that resonates with consumers and customers alike.

Fluid Fusion - Beer, Wine & Spirits Recruitment

Contact Details:

Fluid Fusion - Beer, Wine & Spirits Recruitment Recruitment Team

We think you need these skills to ace Head of Sales- Premium Drinks-Interim

National Account Management
Commercial Acumen
Relationship Management
Performance Management
Joint Business Planning (JBP)
Promotional Strategy
Leadership Skills