At a Glance
- Tasks: Lead and scale the Go-To-Market team, turning data and automation into revenue.
- Company: Join Flowd, one of the UK's fastest-growing marketing services businesses.
- Benefits: Flexible hours, remote work, travel opportunities, and a handsome commission structure.
- Other info: Dynamic role with opportunities for international travel and career advancement.
- Why this job: Make a real impact by shaping GTM strategies for exciting global brands.
- Qualifications: Experience in technical leadership and building growth teams in a B2B environment.
The predicted salary is between 80000 - 100000 £ per year.
This role can be remote or based in the UK. You would need to work BST or CEST hours.
Who are we? Meet Flowd. We're looking for an ambitious Head of GTM to lead and scale our Go-To-Market function at Flowd. As one of the UK's fastest-growing marketing services businesses, we work with some of the world's most exciting brands and have big ambitions to become the leader in our space. With a team of 35 across Manchester and Europe, we're growing quickly and expanding globally.
The Role: We’re hiring a Head of GTM to lead and scale our team of GTM Engineers. This is a technical leadership role for someone who thinks in systems, builds in tools, and can turn data, automation, and AI into repeatable revenue for Flowd and for our clients. You’ll own the GTM strategy end-to-end while staying hands-on in the stack. You’ll set the technical standard for how we build outbound email infrastructure, Clay enrichment pipelines, and Claude Code–powered automation, and you’ll coach a team of engineers to execute it flawlessly across a portfolio of clients. The right person is as comfortable reviewing a Claude Code script or auditing a Clay workflow as they are presenting a strategy to a client’s CRO. Crucially, you’ll own how our service is delivered to clients, defining the delivery model, productising our methodology, and shaping the experience from onboarding through to reporting. As we scale, you’ll be the person who turns ad-hoc client work into a repeatable, high-quality service.
What You'll Be Doing:
- Leadership comfortable reading and writing code.
- Team leadership: track record of building, coaching, and managing technical or GTM/growth teams in a B2B environment.
- Systems thinking: strong grasp of data architecture, enrichment logic, ICP development, and qualification frameworks.
- Client‑facing skill: able to influence and present at both strategic and operational levels.
- Service mindset: experience designing or productising how a service is delivered to clients, building playbooks, processes, and quality standards that scale.
Nice‑to‑haves:
- Experience in a lead‑gen, demand‑gen, outbound, or GTM agency environment.
- Familiarity with APIs, webhooks, and tools like n8n, Make, or Zapier for orchestration.
- Working knowledge of Apollo, LinkedIn Sales Navigator, Smartlead/Instantly, and CRM platforms (e.g. HubSpot, Close).
- A genuine passion for emerging GTM, AI, and RevOps trends.
Why us? Working in our city centre office or remotely, flexy hours, opportunities to work in different countries with travel paid for, handsome commission structure, Christmas shutdown period on top of your annual leave allowance.
Head of GTM Engineering employer: Flowd
At Flowd, we pride ourselves on being one of the UK's fastest-growing marketing services businesses, offering a dynamic work environment that fosters innovation and collaboration. Our flexible working options, including remote opportunities and the chance to travel internationally, ensure that our employees can achieve a healthy work-life balance while pursuing their professional growth. With a strong emphasis on coaching and development, we empower our team members to excel in their roles and contribute to shaping the future of our Go-To-Market function.
