At a Glance
- Tasks: Lead global marketing strategies and drive demand generation for a fast-growing SaaS company.
- Company: Join a dynamic enterprise SaaS company with a strong product-market fit.
- Benefits: Competitive salary, equity, and tailored benefits for your region.
- Other info: Remote/hybrid work environment with opportunities for creativity and ownership.
- Why this job: Shape the brand and go-to-market strategy while working with a talented team.
- Qualifications: 8+ years in B2B SaaS marketing and proven leadership experience.
The predicted salary is between 80000 - 100000 € per year.
Location: Remote / Hybrid (open to candidates in the US, UK, EU, other global regions)
Department: Marketing
Reports to: CEO
About the Role
We're looking for a creative, resourceful, and commercially minded Head of Marketing to lead our global marketing function. This is a high-impact role for a builder who thrives in a fast-paced environment, knows how to generate demand at the enterprise level, and can do more with less in an era where AI is reshaping how marketing is done. You will own the full marketing engine, from brand and messaging to demand generation, pipeline acceleration, and modern visibility across search, LLMs, and social.
What You'll Do
- Own demand generation strategy and execution, with a clear mandate to drive qualified pipeline from enterprise accounts.
- Build and scale integrated campaigns across digital, ABM, events, email, partner, and content channels.
- Lead product marketing, including positioning, messaging, launches, competitive intelligence, and sales enablement.
- Ensure brand and messaging consistency from the website through every customer touchpoint.
- Drive SEO and next-generation visibility, including optimization for LLMs and AI-powered search, to grow organic discovery and share of voice.
- Elevate brand presence on LinkedIn, X, YouTube, and other social platforms with bold, creative storytelling.
- Partner closely with Sales, Customer Success, and Product to align on pipeline goals, ICP, and GTM motion.
- Build, mentor, and optimize a lean, high-output marketing team that leverages AI and automation to multiply impact.
- Own marketing analytics: pipeline contribution, CAC, funnel conversion, campaign ROI, and brand metrics.
Requirements
What We're Looking For
- 8+ years of B2B SaaS marketing experience, with 3+ years leading marketing teams, ideally selling into enterprise accounts.
- Proven track record of driving enterprise pipeline and measurable revenue impact.
- Strong product marketing chops: you can sharpen messaging, write crisp copy, and translate technical value into buyer-ready narratives.
- Deep expertise in SEO and emerging experience with LLM/AI search optimization (GEO, AEO).
- Creative operator who can launch campaigns quickly, test fast, and scale what works.
- Fluent in modern martech, AI tools, and marketing automation; comfortable building efficient systems that do more with less.
- Excellent communicator and cross-functional leader who partners naturally with Sales and Product.
- Comfortable operating in a global, distributed environment across time zones.
Benefits
Why Join Us
- Lead marketing for a fast-growing enterprise SaaS company with strong product-market fit.
- Shape the brand, the message, and the go-to-market motion from the top.
- Work with a lean, talented team that values creativity, ownership, and speed.
- Competitive compensation, equity, and benefits tailored to your region.
To Apply
Submit your resume along with a short note (or loom) describing a campaign you led that drove enterprise pipeline, one creative marketing idea you'd test in your first 90 days, how marketing should be in 2026.
Head of Marketing (UK) employer: Flosum
Join a dynamic and innovative team as the Head of Marketing, where you'll have the opportunity to shape the marketing strategy for a fast-growing enterprise SaaS company. With a remote/hybrid work culture that embraces creativity and ownership, you will collaborate with a talented team while enjoying competitive compensation and tailored benefits. This role not only offers the chance to lead impactful campaigns but also provides ample opportunities for professional growth in a supportive environment that values agility and forward-thinking.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing (UK)
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A personal connection can often get you further than just sending in your CV.
✨Tip Number 2
Showcase your skills! Create a portfolio or a personal website that highlights your marketing campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can elevate their brand and drive demand generation, just like we do at StudySmarter!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Head of Marketing (UK)
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine through! We want to see how you think outside the box, especially when it comes to marketing strategies. Share a unique idea or campaign that showcases your innovative approach.
Be Specific About Your Achievements:Don't just list your responsibilities; highlight your achievements! Use numbers and specific examples to demonstrate how you've driven enterprise pipeline and made a measurable impact in your previous roles. We love seeing concrete results!
Tailor Your Message:Make sure your application speaks directly to us at StudySmarter. Tailor your resume and cover letter to reflect our values and the job description. Show us that you understand what we're looking for and how you can contribute to our mission.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss any important details. Plus, it’s super easy – just follow the prompts and submit your materials!
How to prepare for a job interview at Flosum
✨Know Your Marketing Metrics
Before the interview, brush up on key marketing metrics like CAC, ROI, and pipeline contribution. Be ready to discuss how you've used these metrics in past roles to drive enterprise pipeline and revenue impact.
✨Showcase Your Creative Campaigns
Prepare to share specific examples of successful campaigns you've led. Highlight your creative approach and how you quickly tested and scaled what worked, especially in a B2B SaaS context.
✨Understand AI's Role in Marketing
Since AI is reshaping marketing, be prepared to discuss your experience with AI tools and how you've leveraged them for SEO and campaign optimisation. This will show that you're forward-thinking and adaptable.
✨Align with Cross-Functional Teams
Demonstrate your ability to collaborate with Sales, Product, and Customer Success teams. Share examples of how you've partnered with these departments to align on goals and drive marketing success.
