Overview
Flo is the world\’s #1 health app on a mission to build a better future for female health. Flo is backed by a $200M investment led by General Atlantic. We became the first product of our kind to reach a $1B valuation in 2024. With 6M paid subscribers and the highest-rated experience in the App Store\’s health category, Flo is building the next generation of digital health—AI-powered, privacy-first, clinically backed—to help users know their body better. The job Medical and scientific credibility is the foundation. Our teams engage medical experts on the medical board (120+ and counting), establish research partnerships, help developers design our intuitive AI tools, check medical accuracy, and drive medical credibility across the platform. The Medical Advisors are divided into two groups: the User Centric team and the Health team. This role sits in the User Centric team. We are looking for a fully qualified doctor with experience in women’s health, marketing and health tech to join our team.
You\’ll work alongside seven highly experienced colleagues, all experts in health-tech and passionate about improving women’s health. This is a unique opportunity to bring your expertise to promoting Flo in a medically accurate and credible way, to millions of women. Our team is collaborative and always happy to share knowledge, making it a great role for someone ready to make a real impact in this field.
Responsibilities
- Ensuring the overall medical accuracy and credibility of Flo\’s marketing and social media channels.
- Performing thorough medical reviews of English-language marketing communications, articles, videos, courses, and other health-related content.
- Collaborating with a variety of teams across Flo to brainstorm, brief, and review medical marketing comms and content for accuracy and reliability.
- Working closely with members of Flo\’s Expert Board when needed to peer-review concepts and campaigns, ensuring accuracy and adherence to the latest medical guidelines.
- Supporting the development of new onboarding flows by gathering medical research, contributing to onboarding creation.
- Providing expert input on medical risk assessments where needed and ensuring regulatory compliance of marketing materials in line with healthcare industry standards.
- Attending team meetings and regular stand-ups with both the medical team and the teams you\’ll be supporting.
- Using tools such as Figma, Jira, Miro, and Google Workspace to manage and deliver your work effectively.
- You\’ll be targeted on: Being the main medical point of contact for marketing at Flo; bringing new medically appropriate ideas to the marketing teams for consideration for implementation; aiming for 100% medical accuracy in all communications, collaborating closely with our Medical Experts board when needed and in-house medical team; and working to improve the medical review workflow in the teams you support.
Qualifications
- Medical Degree.
- Minimum 1 year of experience as a clinician.
- Former experience partnering with or in a marketing team in a health-tech/industry setting.
- Experience reviewing or creating marketing communications, social media content and user-facing promotional materials.
- Excellent command of written and spoken English (C2 level or higher in both written and spoken communication).
Nice to have
- Experience in women’s health—either as a GP with a proven interest in women’s health or as an OBGYN.
- Understanding of clinical safety, medical governance, and regulatory requirements in digital health products.
- Demonstrated experience collaborating with software product development teams for consumer technology products, particularly in the development and implementation of health-related digital tools or platforms.
Compensation
£80,500 – £100,000 GBP
Benefits / What you’ll get
- Competitive salary and annual reviews
- Opportunity to participate in Flo\’s performance incentive scheme
- Paid holiday, sick leave, and female health leave
- Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
- Accelerated professional growth through world-changing work and learning support
- Flexible office + home working, up to 2 months a year working abroad
- 5-week fully paid sabbatical at 5-year Floversary
- Flo Premium for friends & family, plus more health, pension and wellbeing perks
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Contact Detail:
Flo Health Recruiting Team