At a Glance
- Tasks: Lead the development of Flo's predictive growth platform across multiple platforms.
- Company: Join Flo, the world's #1 health & fitness app focused on female health.
- Benefits: Competitive salary, performance incentives, paid leave, and a 5-week sabbatical.
- Other info: Hybrid work model with opportunities for professional growth and collaboration.
- Why this job: Make a real impact in digital health with cutting-edge AI technology.
- Qualifications: Experience in machine-learning products and strong analytical skills required.
The predicted salary is between 75600 - 92400 £ per year.
A decade of building – and we're still accelerating.
Flo is the world's #1 health & fitness app worldwide on a mission to build a better future for female health.
Now, we're building the next generation of digital health – AI-powered, privacy-first, clinically backed – to help our users know their body better.
As Senior Product Manager for Predictive Growth at Flo, you'll own Flo's predicted Lifetime Value (p LTV) platform across i OS, Android, and Web. p LTV is the shared signal behind UA bidding, budget allocation, creative-testing prioritisation, finance forecasting, and roadmap decisions across the organisation — making it one of the highest-leverage PM roles in growth.
You'll work with a team of data scientists, machine learning engineers, and data engineers running Flo's production p LTV models across short-horizon (intra-day) and long-horizon (M15+) predictions.
You'll also help scale Flo's in-house agentic experimentation system — already delivering 30%+ quality gains — and contribute to the next generation of Flo's marketing measurement stack, including Marketing Mix Modeling and incrementality testing.
Proven experience owning machine-learning or data-driven products in production — predictive scoring, propensity, ranking, forecasting, or similar data-rich products.
Strong fit for current Product Managers; Hands-on delivery instincts — equally comfortable in Jira (writing specs, defining epics, refining the sprint backlog, unblocking the team) as in strategic planning and stakeholder management.
Hands-on partnership with data science and machine-learning engineering teams — partnering on model evaluation, retraining cadence, feature decisions, and release discipline.
Strong analytical fluency — SQL proficiency, comfort interpreting model evaluation metrics, and the habit of interrogating performance at segment, cohort, and campaign level rather than blended aggregates.
Demonstrated ability to influence senior cross-functional stakeholders across marketing, finance, analytics, and engineering — translating technical model behaviour into commercial decisions.
Comfortable in fast-paced, ambiguous environments — balancing platform investments against fast-cycle experimentation, with shifting priorities and competing demands.
Working knowledge of mobile and web user acquisition — how bidding, attribution, and campaign optimisation actually work, including privacy frameworks such as SKAN/ATT or Privacy Sandbox.
Exposure to Marketing Mix Modeling, incrementality testing, holdout design, or causal inference techniques.
Owning Flo's p LTV product roadmap end-to-end across i OS, Android, and Web — driving accuracy improvements, expanding feature coverage, extending prediction horizons, and pushing p LTV into new decision domains (creative testing, product roadmap, pricing, hypothesis validation) alongside its existing UA and Finance use cases.
Partnering with data scientists and engineers on feature strategy — deciding which inputs the model consumes and ensuring those features are available reliably in production.
Operating rigorous release discipline — gated rollouts, shadow-mode evaluation, drift detection, automated retraining, and post-launch calibration — so production models stay accurate as data distributions and platform policies evolve.
Working closely with data scientists and analysts to investigate model quality issues — country-level miscalibration, cohort drift, signal anomalies — and feeding findings back into the next iteration.
Helping scale Flo's agentic ML experimentation system from hundreds toward thousands of model runs — compounding quality gains back into production.
Reporting model performance and strategic recommendations into monthly leadership reviews and quarterly investment decisions.
LI-Hybrid #LI-AJ1
We care about craft, ship with purpose, and always raise the bar.
Competitive salary and annual reviews
~ Opportunity to participate in Flo's performance incentive scheme
~ Paid holiday, sick leave, and female health leave
~ Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents
~ Accelerated professional growth through world-changing work and learning support
~ In-person collaboration and work in a hybrid model, with 3 days per week spent in the office
~5-week fully paid sabbatical at 5-year Floversary
~ Flo Premium for friends & family, plus more health, pension and wellbeing perks
Diversity, equity and inclusion
We're proud to be an equal opportunity employer, and we welcome applicants from all backgrounds, communities and identities.
Senior Product Manager , Hybrid in London employer: Flo Health
Flo Health is an exceptional employer, offering a dynamic work culture in the heart of London where innovation thrives. As a Data Science Lead, you'll not only have the opportunity to shape cutting-edge ML models but also benefit from a collaborative environment that prioritises employee growth and development. With competitive compensation and a focus on work-life balance, Flo Health stands out as a place where your contributions directly impact user acquisition and marketing strategies.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Product Manager , Hybrid in London
✨Join Product Management Meetups
Get involved in local product management meetups or workshops. These events are perfect for meeting industry folks, sharing ideas, and staying updated on trends. Plus, you never know who might be hiring—it's a fantastic way to make connections that could lead to a job at places like Flo Health!
✨Show Off Your Product Sense
Create case studies or mini-projects showcasing your product management skills, and share them on platforms like Medium or LinkedIn. This not only puts your skills on display but also boosts your visibility in the product community. Imagine how impressed the hiring team at Flo Health would be by your initiative!
✨Utilise Online Communities
Dive into online product management communities like Product Coalition or Mind the Product. Engage in discussions, ask questions, and share your insights. These platforms are goldmines for networking and finding hidden job opportunities—many companies often scout talent from within these circles.
✨Leverage Your University Network
If you’ve recently graduated or are still in uni, tap into your alumni network for connections in product management. Many universities have their own job boards and affinity resources to help graduates land roles. Don't forget to keep an eye out for job openings at Flo Health through your school's career services!
We think you need these skills to ace Senior Product Manager , Hybrid in London
Some tips for your application 🫡
Show Off Your Product Passion:When applying for a product management role like Senior Product Manager , Hybrid, let your passion for developing products shine through in your cover letter. Share specific examples of products you've managed, how you solved user needs, and any successful outcomes you've achieved. This is your chance to showcase your understanding of the product lifecycle!
Highlight Your Cross-Functional Skills:Product management isn't just about understanding the product; it’s about collaborating with different teams! Make sure to emphasise your experience working with developers, designers, and marketers. Use your CV to showcase your ability to bridge gaps between these areas, and include relevant experiences that demonstrate your communication and leadership skills!
Include Your Metrics and Achievements:In a full-time product management application, data speaks volumes! Quantify your achievements wherever possible. Did you increase user retention by a certain percentage? Launch a product ahead of schedule? Include these metrics in your CV to paint a picture of your impact and effectiveness in previous roles.
Tailor Your CV to the Role:Make sure your CV is tailored for the Senior Product Manager , Hybrid position at Flo Health. Use keywords from the job description and ensure your relevant experiences are front and centre. Highlight any certifications or relevant training you’ve completed that will make you stand out as a strong candidate for the role. And remember, we’re excited to see your application on our website!
How to prepare for a job interview at Flo Health
✨Understand the Product Life Cycle
As a product management candidate, we need to get our head around the complete product life cycle. Be prepared to discuss real-world examples of how you’ve managed product development from ideation to launch. Bring specific insights on tools like JIRA or Trello that can help streamline these processes.
✨Showcase Your Cross-Functional Skills
Product management is all about collaboration. We should be ready to highlight how we’ve worked across teams—think marketing, engineering, and design. Prepare to discuss scenarios where you had to mediate differing opinions and how you got everyone on board with a shared vision.
✨Prepare for Case Studies
In a full-time role, we can expect to encounter case study questions during our interviews. Practise solving hypothetical product problems on the spot, such as prioritising features for a new app or improving user engagement metrics. This will show our analytical thinking and decision-making skills.
✨Know Your Metrics
Let’s face it, numbers are our best friends in product management. We should prepare to discuss key performance indicators (KPIs) and how we've used analytics to inform product decisions. Dive into examples where data has driven our strategy for improvements or justified product changes.