At a Glance
- Tasks: Lead mixed methods research to shape monetisation strategies and enhance user experiences.
- Company: Join Flo, the world’s #1 health app, on a mission for better female health.
- Benefits: Competitive salary, performance incentives, generous leave, and professional growth opportunities.
- Other info: Flexible, dynamic work culture with a focus on collaboration and innovation.
- Why this job: Make a real impact in digital health while working with cutting-edge technology.
- Qualifications: 5+ years in UX research, strong analytical skills, and experience in B2C environments.
The predicted salary is between 68000 - 81000 £ per year.
Flo is the world’s #1 health & fitness app on a mission to build a better future for female health. With 7M paid subscribers and the highest-rated experience in the App Store’s health category, we’ve spent 10 years earning trust at scale. Now, we’re building the next generation of digital health – AI-powered, privacy-first, clinically backed – to help our users know their body better.
Flo Health is looking for a Senior Mixed Methods UX Researcher to work on its core monetisation products and features. This role will have a place defining the future of acquisition, activation, engagement, conversion, pricing, packaging, retention, and revenue-related experiences at Flo.
Your Experience Must have:
- At least 5+ years of hands-on research experience in a fast-paced B2C product environment.
- Proven ability to independently lead research projects from conception to completion.
- Strong qualitative experience including in-depth interviews, usability testing, diary studies, concept testing, and journey-based research.
- Quantitative experience including designing and analysing surveys to validate hypotheses and size opportunities.
- Proven track record of supporting growth, commercial, or monetisation initiatives in digital products.
- Experience working closely with Product Managers and Data Analysts.
- Proactive mindset with a track record of identifying new opportunities for product development through research.
- Strong understanding of the end-to-end product development lifecycle.
- Strong analytical thinking and comfort working with product metrics and experiment outcomes.
- Strong communication and storytelling skills, with the ability to advocate for research and influence decision-making across teams.
- Comfortable working in a flexible environment with changing priorities.
Nice to have:
- Experience in consumer subscription businesses, healthtech, fintech, SaaS, or mobile-first products.
- Experience optimising web funnels, checkout flows and subscription-based products.
- Experience with segmentation, driver analysis, and measurement frameworks where relevant.
- Experience using analytical languages such as SQL, Python, or R.
- Experience working with stakeholders of varying research maturity, effectively educating them on the value of UX research in their workflows.
What you'll be doing:
- Lead, scope and execute end-to-end mixed methods research across commercial and monetisation problem spaces.
- Work with the Research Manager to build research roadmaps aligned to product and business priorities.
- Create quantitative and qualitative frameworks to help commercial stakeholders understand insights needs and inform product roadmaps.
- Produce high-quality research reports and deliverables that incorporate storytelling and the user’s voice.
- Connect attitudinal and behavioral insights to commercial outcomes.
- Partner with PMs, Designers, Data Analysts, Product Marketing, and Commercial teams to shape hypotheses and prioritisation.
- Inform experiment design with user insight before launch.
- Planning and facilitating workshops to embed findings and ensure they’re acted on.
- Upskill the UXR function on survey design and overall quantitative and analytic savvy.
How we work:
We’re a mission-led, product-driven team. We move fast, stay focused and take ownership – from brief to build to impact. Debate is encouraged. Decisions are shared. We care about craft, ship with purpose, and always raise the bar. You’ll be working with people who take their work seriously, not themselves.
What you'll get:
- Competitive salary and annual reviews.
- Opportunity to participate in Flo’s performance incentive scheme.
- Paid holiday, sick leave, and female health leave.
- Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents.
- Accelerated professional growth through world-changing work and learning support.
- In-person collaboration and work in a hybrid model, with 3 days per week spent in the office.
- 5-week fully paid sabbatical at 5-year Floversary.
- Flo Premium for friends & family, plus more health, pension and wellbeing perks.
Diversity, equity and inclusion:
Our strength is in our differences. At Flo, hiring is based on merit, skill and what you bring to the role – nothing else. We’re proud to be an equal opportunity employer, and we welcome applicants from all backgrounds, communities and identities.
Senior Mixed Methods UX Researcher in London employer: Flo Health
Flo Health is an exceptional employer, offering a dynamic and mission-driven work environment where innovation thrives. With a strong focus on employee growth, competitive salaries, and generous benefits such as enhanced parental leave and a fully paid sabbatical, we empower our team to make a meaningful impact in the health and fitness sector. Our inclusive culture values diverse perspectives, ensuring that every voice is heard as we work together to revolutionise female health.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Mixed Methods UX Researcher in London
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend meetups, and connect with current Flo employees on LinkedIn. A friendly chat can sometimes lead to opportunities that aren’t even advertised!
✨Tip Number 2
Show off your skills! Prepare a portfolio that highlights your best research projects, especially those that align with monetisation and user engagement. Make sure it tells a story about how your work has driven results.
✨Tip Number 3
Practice your pitch! When you get that interview, be ready to discuss not just your experience but also how you can contribute to Flo’s mission. Tailor your answers to reflect our values and goals.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Flo team.
We think you need these skills to ace Senior Mixed Methods UX Researcher in London
Some tips for your application 🫡
Show Off Your Experience:Make sure to highlight your 5+ years of hands-on research experience. We want to see how you've led projects from start to finish, so don’t hold back on those details!
Be a Storyteller:When you write your application, think about how you can weave in storytelling. We love seeing how your insights have influenced decisions and shaped products, so share those stories!
Tailor Your Application:Don’t just send a generic application! Tailor it to our mission and the role. Show us how your skills in mixed methods research can help us build the next generation of digital health.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at Flo Health
✨Know Your Research Inside Out
Make sure you’re well-versed in both qualitative and quantitative research methods. Be ready to discuss your past projects, especially those that align with commercial and monetisation initiatives. Highlight how your insights have driven product decisions.
✨Showcase Your Storytelling Skills
Prepare to present your research findings in a compelling way. Use storytelling techniques to connect the user’s voice with commercial outcomes. This will demonstrate your ability to influence decision-making across teams.
✨Familiarise Yourself with the Product
Dive deep into Flo's app and understand its features, especially those related to monetisation. Think about potential areas for improvement or new opportunities based on your research experience. This shows your proactive mindset and genuine interest in the role.
✨Engage with Stakeholders
Be prepared to discuss how you’ve worked with Product Managers, Designers, and Data Analysts in the past. Share examples of how you’ve educated stakeholders on the value of UX research and how you’ve collaborated to shape hypotheses and prioritise research efforts.
