Flo Health is a femtech company and the world's #1 period and ovulation tracking app, with over 500 million downloads and 80 million monthly active users. Backed by a $200M investment led by General Atlantic, it reached a $1B valuation in 2024. The company employs over 100 medical experts and is committed to privacy-first, clinically backed digital health for women, covering menstruation, conception, pregnancy, and menopause.
The role
The Senior/Staff Product Designer sits within the User Centric stream and focuses on a 0-to-1 product initiative called the Virtual Clinic. The Virtual Clinic aims to close the loop of care in female health by connecting tracking, insights, consultations, and follow-ups into one experience within the Flo app. As a senior individual contributor, you set the quality bar for the team, tackle the most challenging design problems, and contribute to Flo's overarching design vision. You collaborate across product, engineering, research, and content disciplines.
What you would do
- Lead complex 0-to-1 design projects, creating scalable frameworks and systems that support growth and innovation.
- Translate ambiguous product and data challenges into clear, user-centred experiences and end-to-end flows.
- Design features, flows, and experiments that align with user needs and business goals such as engagement and retention.
- Produce prototypes and high-fidelity mock-ups using Figma and other prototyping tools such as ProtoPie.
- Collaborate closely with product managers, engineers, researchers, and content designers to deliver cohesive solutions.
- Mentor and support other designers through feedback, craft guidance, and knowledge sharing.
- Advocate for accessible, ethical, and emotionally intelligent design at every stage of the process.
What they are looking for
- 7+ years of professional experience designing mobile applications.
- A portfolio demonstrating systemic design, advanced interaction design, motion and micro-interaction expertise, and measurable product impact.
- Experience creating scalable frameworks, contributing to design systems, and building interaction models.
- Proficiency in Figma and advanced prototyping tools (e.g. ProtoPie).
- Strong communication and presentation skills, with the ability to distil complex ideas and influence stakeholders.
- Experience mentoring designers and raising craft standards within a team.
- Commitment to accessibility, inclusion, and ethical design practices.
- Nice to have: experience with AI/LLM-powered design exploration, or a background in health tech or regulated industries.
Working arrangements
The role is based in London on a hybrid basis, with 3 days per week in the office.
Pay and benefits
Annual salary range of £85,000 - £115,000 (ranges may vary based on skills and experience). Additional benefits include: annual salary reviews, participation in Flo's performance incentive scheme, paid holiday and sick leave, female health leave, enhanced parental leave and pay, a 5-week fully paid sabbatical at the 5-year mark, Flo Premium for friends and family, and health, pension, and wellbeing perks.
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Senior/Staff Product Designer employer: Flo Health Inc.
Flo is an exceptional employer, offering a dynamic and mission-driven work environment where creativity meets impactful health solutions. With competitive salaries, generous leave policies, and a strong focus on professional growth, employees are empowered to innovate and contribute to the future of female health. The collaborative culture encourages bold ideas and fosters diversity, making it a rewarding place for creative leaders to thrive.
