Senior Digital Strategist London, England, United Kingdom

At Flipside, we don’t just preach about the transformational power of technology within healthcare. We make it a reality. We get what seems like the impossible, done. Whether that means building wellbeing apps for one of the UK’s biggest influencers, helping the country lose weight through augmented reality or building cutting-edge tech for some of the world’s biggest pharmaceutical companies.
As part of The Weber Shandwick Collective, we enjoy the best of both worlds – a small, closely-knit team supported by a vast global network. We’re recognised for punching far above our weight both in terms of the quality of our output and our contribution to Weber Shandwick’s growth. As we look to expand our team, we’re seeking like-minded believers and achievers that are excited to greet a wealth of fantastic opportunities with energy and enthusiasm.

The Role

We are on the hunt for an experienced Senior Digital Strategist to work closely with our clients to understand what it is they need, and identify how we can solve their problems with innovative digital tech. If you have a background in consulting, product management or digital agencies in the health sector, we want to speak to you. We’re looking for a self-starter with an independent streak who can take on today’s bewildering digital landscape and make sense of it for companies big and small.

Day to day:

• Building a strong relationship with key clients, becoming a trusted advisor and source of digital and product expertise.
• Interpretation and interrogation of client briefs to ensure the ‘brief behind the brief’ is uncovered.
• Developing compelling pitch and proposal documents in response to client briefs
• Research and analysis as part of the formulation of digital strategies to solve real world health problems
• Unpick an idea and craft the strategic thinking on shaping the concept into a feature or product that could be designed and built
• Preparation of creative briefs for our creative team comprising UX, design and art directors
• Advising clients day-to-day across a broad range of projects spanning websites, mobile apps, generative AI, and voice skills
• Creating and running client-facing strategic workshops with the relevant Flipside experts
• Liaising with other teams to identify new business opportunities and opportunities for innovation.

What we’re looking for:

• Extensive experience in a client facing digital strategy, product or consulting role
• Excellent presentation skills (both in terms of crafting a compelling written narrative and verbal presentation skills).
• Solid UX knowledge; knows what a good user journey/experience looks like.
• Ideally some research skills, gathering insights to help form strategies Knowledge of digital health and healthcare technology, in particular key trends, market standards and regulatory constraints
• Experience with the development of new business proposals and responses to RFPs

Even better if you have:

• Experience in the implementation of technology within Government
• GDS Service Standard is a nice to have, but not a must
• Experience with the use of behavioural change techniques (like COM-B) to inform the development of digital products

Core Benefits:

• Group life assurance
• Group income protection
• Employee Assistance Programme
• Unlimited annual leave
• Private Medical Insurance
• Additional life assurance cover
• Critical illness insurance
• Travel insurance
• Health screening
• Cycle to work scheme
• Health cash plan
• Sweets and snacks in the office
• Exclusive shopping discounts and perks
• Headspace membership
• Season ticket loan
• Enhanced family leave
• Inclusive and invisible health policies

Diversity & Inclusion
Flipside is an Equal Opportunities Employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.

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