Senior Paid Marketing Manager

Zymix is the definitive lifestyle ecosystem for the digital generation-bridging the gap between social connection and real-world experience.

Transcending the \"Super App\" model, Zymix fuses hyper-social interaction with a seamless service layer, empowering global youth to integrate a wide range of services beyond social networking, discover Al-curated experiences, and unlock essential services in one fluid motion.

We are redefining the platform economy by prioritising authenticity, community, and friction-free living.

About the role

We are looking for a Senior Paid Media Manager to support the Marketing Director (Growth) in building and scaling paid acquisition across key performance marketing channels.

This is a key hire for the Growth department with direct responsibility for campaign set up, optimisation, reporting, measurement quality and day to day performance delivery.

You should be deeply hands-on, highly data-driven and commercially sharp.

You should be able to set up campaigns independently, manage budgets, read performance signals, identify what is working, and deliver against clear acquisition and efficiency targets.

Over time, this person should also bring enough leadership maturity to help manage future paid channel specialists and establish stronger ways of working across the paid marketing function.

What you'll do

• Support the Marketing Director (Growth) on paid channel strategy, budget planning and performance priorities.
• Set up, launch and optimise paid campaigns across channels such as Meta, Tik Tok, Google, Apple Search Ads and other relevant platforms.
• Own day-to-day campaign execution, including account structure, targeting, budget pacing, creative rotation, QA and troubleshooting.
• Deliver against performance targets such as CPA, conversion rate, spend efficiency and user quality.
• Build clear reporting across spend, performance, creative learnings, audience signals and channel level opportunities.
• Improve measurement, tracking, data quality and signal integrity so the team can make better decisions.
• Work closely with creative, content, product and analytics stakeholders to turn campaign learnings into stronger assets, landing flows and product feedback.
• Identify when additional paid channel specialists are needed and help shape how future hires should be managed.

What we're looking for

• Strong hands-on experience in performance marketing and paid acquisition, ideally for app install campaign experience.
• Ability to set up, manage and optimise campaigns independently without heavy supervision.
• Strong analytical mindset, with confidence reading data and translating it into clear action.
• Experience working toward commercial targets such as CPA, CPI, cohort value, payback or growth efficiency.
• Good understanding of tracking, attribution, pixel/event setup, reporting hygiene and performance signal quality.
• Strong campaign discipline: naming conventions, QA, budget controls, testing structure and weekly reporting.
• Ability to balance hands-on execution with broader leadership and management potential.
• Clear communication style and confidence reporting directly to senior marketing leadership.
• Nice to have
• Experience with mobile apps, consumer products, social platforms, entertainment or Gen Z audiences.
• Experience managing or mentoring junior paid media specialists.
• Familiarity with MMPs, app store conversion, landing page testing or incrementality measurement.
• Strong creative testing instincts, especially for paid social performance.
• Mandarin language skills are a bonus for collaborating with global stakeholders, but are not a requirement for success in this role.
• Why Zymix
• Build a category-defining product for UK and European Gen-Z from day one.
• Small senior team, direct access to leadership, fast decision-making.
• Private healthcare through AXA from day 1. Including group income protection and group life cover.
• Vibrant Soho office with free breakfast and afternoon snacks, weekly happy hour & more.
• Competitive salary (DOE) + benefits package.
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