At a Glance
- Tasks: Lead marketing for a groundbreaking luxury hospitality brand and shape its narrative.
- Company: Flemym, a nature-led luxury hospitality concept with a focus on emotional wellbeing.
- Benefits: Join a founding team with growth potential and a clear path to leadership.
- Other info: Opportunity to write the playbook for a new hospitality experience.
- Why this job: Be part of something unique and impactful, launching a brand that values connection with nature.
- Qualifications: 3-8 years in marketing, preferably from lifestyle brands or creative agencies.
The predicted salary is between 50000 - 65000 £ per year.
Flemym is hiring a Marketing Manager to launch a new hospitality brand opening its first site in 2027. This is a founding‑team role, working directly with the co‑founders.
The Brand: A new nature‑led luxury hospitality concept — a collection of architect‑designed cabins set within some of Britain’s most extraordinary private estates. Technology‑free by design. Built around spaciousness, presence, deep connection with nature and with one another, and emotional wellbeing — an antidote to the always‑on culture most of us are quietly exhausted by. Five sites in the pipeline, with the first opening at a historic estate in Norfolk.
The Role: A rare opportunity to shape the launch of a hospitality brand from the inside. You’ll own the day‑to‑day of marketing — distribution strategy, social, content, CRM, and brand stewardship — while coordinating closely with our retained PR agency and brand identity partners. This is not a playbook role. It’s a playbook‑writing role. The first 12 months focus on building the brand’s narrative, growing a pre‑launch audience, and laying the distribution and direct‑booking foundations. Beyond that, a clear path to Head of Marketing as the portfolio expands.
You: You almost certainly aren’t from a corporate hotel group. You might come from a challenger lifestyle brand, a creative agency, a publication, a DTC wellness or design brand, or an early‑stage independent hospitality concept. What matters: taste, a real point of view, the ability to think strategically and execute hands‑on, commercial instinct, and a genuine belief that what we’re building matters. Likely 3–8 years’ experience.
Marketing Manager in London employer: Flemyn
Flemym offers an exceptional opportunity for the Marketing Manager role, allowing you to be part of a pioneering team that is redefining luxury hospitality in some of Britain's most stunning locations. With a strong emphasis on employee growth and a collaborative work culture, you'll have the chance to shape the brand's narrative and strategy from the ground up, all while enjoying the unique advantage of working in a technology-free environment that prioritises emotional wellbeing and connection with nature. Join us in creating a meaningful and rewarding experience for our guests and yourself.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the hospitality and marketing sectors, especially those who have experience with startups. Attend industry events or webinars to make connections that could lead to opportunities.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your ideas for the brand's narrative and marketing strategies. This will demonstrate your passion and vision for the role.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out directly to Flemym or similar companies through our website, expressing your interest and sharing how you can contribute to their mission.
✨Tip Number 4
Prepare for interviews by researching the company’s values and their unique approach to hospitality. Be ready to discuss how your background aligns with their vision of creating a nature-led luxury experience.
We think you need these skills to ace Marketing Manager in London
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the role shine through. We want to see that you genuinely care about launching a new hospitality brand and connecting with nature. Share why this opportunity excites you!
Tailor Your Experience:Make sure to highlight relevant experience that aligns with our vision. Whether it's from a lifestyle brand or a creative agency, we want to know how your background can contribute to shaping our brand's narrative. Be specific!
Be Authentic:We’re looking for a real point of view, so don’t be afraid to show your personality in your application. Share your thoughts on what makes a great hospitality experience and how you can bring that to life with us.
Apply Through Our Website:To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get to know you better. We can’t wait to hear from you!
How to prepare for a job interview at Flemyn
✨Know the Brand Inside Out
Before your interview, dive deep into Flemym's vision and values. Understand their nature-led luxury concept and how it differentiates from traditional hospitality. This will not only show your genuine interest but also help you align your marketing strategies with their ethos.
✨Showcase Your Creative Thinking
Since this role is about writing the playbook, come prepared with innovative ideas on how to build a brand narrative and engage a pre-launch audience. Think outside the box and be ready to discuss how you can leverage social media and content marketing to create buzz around the new hospitality brand.
✨Demonstrate Hands-On Experience
Flemym is looking for someone who can execute as well as strategise. Be ready to share specific examples from your past roles where you've successfully implemented marketing strategies. Highlight your experience in working closely with PR agencies or brand identity partners, as collaboration will be key in this role.
✨Emphasise Your Passion for Wellbeing
Given the focus on emotional wellbeing and connection with nature, express your personal beliefs and experiences that resonate with this philosophy. Share how you can translate this passion into marketing initiatives that reflect the brand’s commitment to creating a technology-free, serene environment.
