At a Glance
- Tasks: Analyse social media data to uncover insights and trends for clients.
- Company: Award-winning PR agency with a commitment to inclusivity and innovation.
- Benefits: 30 days holiday, flexible working, health cover, and personal development opportunities.
- Other info: Engaging culture with wellness initiatives and opportunities for global mobility.
- Why this job: Join a dynamic team and turn data into impactful stories for global clients.
- Qualifications: Experience in social marketing analytics and strong reporting skills.
The predicted salary is between 47250 - 57750 £ per year.
We have been named PRWeek’s Global Agency of the Year and Best Places to Work; a “Standout Agency” on Advertising Age’s A-List; NAFE’s “Top 50 Companies for Executive Women” for six years running; and among our firm’s award-winning work we’ve taken home 5 Lions in the past two years at the Cannes International Festival of Creativity.
We are committed to creating an inclusive and equitable working environment for everyone.
As the only PR Agency awarded EY’s National Equality Standard (twice!), all applicants will receive consideration for employment without regard to race, religion, ethnicity, gender identity, sexual orientation, national origin, disability or age.
Do let us know if you need any adjustments made during the interview process.
The Team
Within TRUE Global Intelligence (TGI), we are passionate about using research, data and information to uncover insights that are critical to understanding people, sectors, the media, businesses and markets.
Our clients not only look to us to help provide them with business-critical answers for today, but to use this knowledge to innovate and plan for the future.
We’re a friendly, hard-working and curious team of researchers and analysts from a wide range of backgrounds.
We conceive and deliver both research, measurement and evaluation strategies for clients and teams across the agency.
Our mission is to put intelligence at the heart of all that the agency delivers.
We work across the agency’s entire client portfolio, providing research, analytics and intelligence services focused on corporate reputation, brand marketing, patient awareness, stakeholder engagement, tech innovation, B2B sales and product launches.
The Role
This role is all about making sense of social and digital data to help clients understand what's actually happening with their audiences and content.
You'll be pulling together insights from multiple projects, cleaning data, running analysis through various social intelligence tools, and spotting trends that matter.
The job involves building reports and presentations that tell a clear story with real recommendations clients can actually use, then presenting those findings to stakeholders and eventually clients themselves.
You're managing multiple workstreams and making sure everything's consistent and accurate, while also being proactive about flagging any issues around timelines, budgets, or data quality.
Essentially, you're the bridge between raw data and actionable insights, helping teams understand audience behaviour, platform opportunities, and what's emerging in the cultural landscape that could impact their strategies.
- You'll spend your time
- Analysing social and digital data to uncover content, audience, industry and cultural insights.
- Building clear, client-ready reports and presentations with compelling narratives and actionable recommendations.
- Managing data collection, cleaning and analysis across multiple projects and workstreams.
- Using a range of social intelligence and analytics tools to support reporting and measurement.
- Applying research and measurement methodologies to answer client business questions.
- Presenting findings and trends confidently to internal stakeholders and, eventually, clients.
- Identifying emerging platform trends, audience behaviours and opportunities relevant to client challenges.
- Ensuring analytical quality, accuracy and consistency across deliverables
- Flagging timeline, budget or data quality risks proactively
About You
- Experience in social marketing analytics, digital analytics or communications measurement
- Experience working with B2B clients is ideal, but not essential.
- Excellent business writing and reporting skills, with the ability to turn data into clear, strategic narratives.
- Hands-on experience with Sprinklr Analytics (Marketing and Social modules essential).
- Experience working with earned and owned social measurement frameworks.
- Technical & Analytical Skills
- Experience using social listening, audience and measurement platforms such as Talkwalker, Brandwatch, News Whip, Tubular, Audiense, Stat Social or Tagger (Sprout Social).
- Strong understanding of social media platforms including Linked In, Instagram, Tik Tok, You Tube and Facebook, including platform analytics, algorithms, and content performance metrics.
- Experience writing Boolean queries and extracting social, digital or media data.
- Proficiency in Excel, Power Point, Google Sheets and Google Slides.
- Familiarity with LLMs and AI tools such as Chat GPT, Claude or Gemini.
If this sounds like you, we'd love to hear from you!
What We Offer You
- A warm and friendly team with a fantastic portfolio of global and UK clients
- A truly global network, the opportunity to be part of multi-market campaigns, regularly working with colleagues across the globe.
- Global mobility, a programme of short-term or permanent exchange opportunities, particularly in EMEA or the US.
- A strengths-based L&D framework with an in-house coach and development opportunities for career defining work.
- Flexibility. We’ve fully embraced hybrid and flexible working. We have a great office and human contact remains an important element of our culture
- Work-life balance, we all work hard but having a life outside work matters to all of us, and we support each other to achieve it.
- Culture Club – from office manicures, nutritionists, inhouse massage and acupressure sessions, to Yoga on the roof terrace, quizzes, boot camps, exhibits and summer and Christmas get-togethers.
- Opportunities to join our Employee Resource Groups (global and local), the Shadow Board or DE&I Steering committee.
- A Career Guardian Scheme for underrepresented talent and mentorship opportunities
- Pro-bono comms, volunteer opportunities and personal charity matching
- 30 days of holiday plus a day off on your birthday (or that of your child), plus all days between Christmas and New Year and a buy-back scheme for those who want more.
- BUPA medical cover – including 24/7 virtual GP, funded eye tests, fertility, and menopause support.
- Permanent Health Insurance
- Employee Assistance Programme (EAP)
- Generous Pension contributions, personal finance clinics and Life Assurance
- Discounted gym membership and FHeel Well reimbursement
- Cycle2Work scheme and season ticket loans
- Generous parental leave and emergency childcare provision
- Passion Project Grants – funding for your passions outside of work
- Retail, dinner or spa vouchers for key milestones
- Omnicom employee discounts across a variety of high‑street retail, travel and entertainment venue
We will always treat your data in the strictest confidence. For further information our Data & Privacy policy is located on our website.
Apologies in advance but due to the high volume of applications we receive we are unable to respond to every application individually.
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Social Media Analyst employer: FleishmanHillard UK
FleishmanHillard UK is an exceptional employer, offering a dynamic work culture that prioritises collaboration and innovation within its Crisis and Issues team. Employees benefit from extensive learning opportunities and the chance to engage with a diverse range of complex issues, all while being part of a supportive global network that values professional growth and development.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Analyst
✨Dive into Local Community Groups
Social work thrives on community connections, so get involved in local groups or forums specific to your interests. Whether it’s volunteering at local shelters or joining community action boards, these are great ways to boost your visibility and make direct contacts that could lead to opportunities like the one at FleishmanHillard UK.
✨Attend Social Work Events and Workshops
Keep an eye out for workshops, seminars, or conferences in social work. These events are fantastic for meeting professionals in the field, learning about emerging trends, and spotting job openings. Plus, you might just bump into someone from FleishmanHillard UK!
✨Showcase Your Passion and Expertise
Use platforms like Instagram or LinkedIn to share your journey and insights into the social work sector. Whether it’s writing about your experiences or sharing relevant articles, this helps to establish you as an engaged professional. Potential employers, like FleishmanHillard UK, will notice your enthusiasm!
✨Leverage Your Network
Don’t hesitate to reach out to professors, mentors, or even past colleagues who are in social work. They might have inside knowledge about openings at FleishmanHillard UK or be able to connect you with someone who’s hiring. Networking is key, especially in a full-time role where relationships matter.
We think you need these skills to ace Social Media Analyst
Some tips for your application 🫡
Show Your Passion for Social Work:In your cover letter, let us see your passion for social work shine through! Talk about the experiences that made you want to pursue this career—whether it’s volunteering, personal experiences, or academic projects. We want to know why this field matters to you.
Emphasise Relevant Qualifications:Make sure your CV highlights any relevant qualifications, like degrees in social work or certifications like a DBS check. If you've done any workshops or training, don’t forget to include those as well. We're keen to see your commitment to your professional development!
Detail Your Experience with Clients:Since this is a hands-on field, detailing any direct experience you have with clients is crucial. Whether it's internships, volunteer roles, or previous jobs, highlight those experiences in your CV to show us you've got the practical skills necessary for the job!
Tailor Your Application to FleishmanHillard UK:Before hitting send, make sure to tailor your application specifically to FleishmanHillard UK! Research our mission and values, and refer to them in your cover letter. This shows us that you understand our work and are genuinely interested in being a part of our team!
How to prepare for a job interview at FleishmanHillard UK
✨Understanding the Role of Empathy
In social work, understanding and demonstrating empathy is key. Be prepared to share personal experiences or scenarios where you effectively showed compassion and support. This helps show that you genuinely care about the well-being of others, which is crucial in social work.
✨Demonstrating Knowledge of Frameworks
Familiarise yourself with the frameworks and models used in social work, such as the Strengths-Based Approach or the Ecological Perspective. Be ready to discuss how these frameworks apply to your work, especially if you can tie them into real-world examples or case studies you've encountered.
✨Showcasing Your Multi-Disciplinary Skills
In a full-time social work role, you'll often collaborate with healthcare professionals, educators, and law enforcement. Be prepared to describe your teamwork experiences and how you've effectively communicated with other disciplines to achieve the best outcomes for clients.
✨Preparing for Scenario-Based Questions
Expect questions that put you in hypothetical social work situations, such as dealing with a crisis or managing a complex case. Think through your thought process for these scenarios beforehand, considering how you'd assess the situation and what steps you'd take, as this demonstrates your critical thinking and problem-solving abilities.
