At a Glance
- Tasks: Analyse social media data and provide actionable insights for Fortune 500 clients.
- Company: Award-winning PR agency with a commitment to inclusivity and innovation.
- Benefits: Flexible working, generous holiday, health cover, and personal development opportunities.
- Other info: Engaging culture with global opportunities and a focus on work-life balance.
- Why this job: Join a dynamic team and shape the future of social media analytics.
- Qualifications: Experience in social marketing analytics and strong storytelling skills.
The predicted salary is between 63000 - 77000 £ per year.
We have been named PRWeek’s Global Agency of the Year and Best Places to Work; a “Standout Agency” on Advertising Age’s A-List; NAFE’s “Top 50 Companies for Executive Women” for six years running; and among our firm’s award-winning work we’ve taken home 5 Lions in the past two years at the Cannes International Festival of Creativity.
We are committed to creating an inclusive and equitable working environment for everyone.
As the only PR Agency awarded EY’s National Equality Standard (twice!), all applicants will receive consideration for employment without regard to race, religion, ethnicity, gender identity, sexual orientation, national origin, disability or age.
Do let us know if you need any adjustments made during the interview process.
The Team
Within TRUE Global Intelligence (TGI), we are passionate about using research, data and information to uncover insights that are critical to understanding people, sectors, the media, businesses and markets.
Our clients not only look to us to help provide them with business-critical answers for today, but to use this knowledge to innovate and plan for the future.
We’re a friendly, hard-working and curious team of researchers and analysts from a wide range of backgrounds.
We conceive and deliver both research, measurement and evaluation strategies for clients and teams across the agency.
Our mission is to put intelligence at the heart of all that the agency delivers.
We work across the agency’s entire client portfolio, providing research, analytics and intelligence services focused on corporate reputation, brand marketing, patient awareness, stakeholder engagement, tech innovation, B2B sales and product launches.
The role
We’re seeking an experienced Senior Social Analyst (Account Manager level) to join our team.
This role is ideal for someone who combines strong analytical thinking with excellent business storytelling.
You should be highly fluent in social platforms, internet culture and best-practice-measurement, with the ability to turn complex datasets into clear, actionable insights for clients.
You’ll put those skills to work with our set of Fortune 500 clients – smart social marketers and comms leaders seeking innovative partners to drive their business results.
You’ll work on social, digital and AI analytics projects and ongoing workstreams in support of these clients.
Key areas include
- Establishing the structure and set-up of research, measurement, and analysis programmes
- Implementing methodologies, writing reports and crafting final deliverables
Providing high-level strategic recommendations to clients and internal teams based on data-driven, contextualised findings and trends.
You will be a partner to clients, advising them on how to implement our findings into their team’s operations and outputs.
You will be insightful, curious and eager to share your knowledge with others.
You will be in-the-know with the latest developments from key social platforms and have an innovative mindset when it comes to leveraging these in your work.
About 80% of your time will be spent on billable work, and the remaining 20% spent on new business and agency initiatives.
- End-to-end execution of projects, managing junior analysts and reporting to the account director.
- Cultivating strong relationships with clients and cross-functional internal colleagues.
- Managing multiple project teams and clients simultaneously.
- Employing a wide range of methodologies and techniques for collecting, analysing and transforming relevant social, AI, digital and/or media data into impactful recommendations.
- Developing and maintaining process documentation and QC plans for projects.
- Escalate issues that impact the timeline, budget, or data quality in a timely manner to Directors on the account.
About you
- Experience in social marketing or comms analytics & measurement – working with B2B clients is ideal, but not essential. AI and paid media analytics a nice to have.
- Excellent business writing and reporting skills, with the ability to turn data into clear, strategic narratives.
- Experience working with earned and owned social measurement frameworks.
- Strong written and verbal communication skills with the ability to interact with all levels using both technical and non-technical verbiage.
Great at presenting findings to a diverse audience.
- Able to build strong working relationships with clients, team members and stakeholders. Previous experience in a client-service capacity is preferred.
- Comfortable with asking questions to get to the heart of issues quickly and act decisively while seeing the “bigger picture”.
- Technical & Analytical Skills
- Hands on experience using Sprinklr Marketing & Social modules (critical) and other listening & research platforms such as Talkwalker, Brandwatch, News Whip, Tubular, or Sprout Social/Tagger.
- Strong understanding of social media platforms including Linked In, Instagram, Tik Tok, You Tube and Facebook, including platform analytics, algorithms, and content performance metrics.
- Experience writing Boolean queries and extracting social, digital or media data.
- Strong analytical and problem-solving skills with attention to detail.
- Proficiency in Excel, Power Point, Google Sheets and Google Slides.
- Familiarity with LLMs and AI tools such as Chat GPT, Claude or Gemini.
- Not required, but as a bonus: Experience using paid media tools, web analytics tools (Google Analytics, Adobe), AI analytics tools like Bluefish or Profound, or audience research tools like Global Web Index.
- Ways of Working
- Comfortable managing multiple projects and deadlines simultaneously.
- Excellent Project Management skills; capable of setting priorities, meeting deadlines, and managing projects.
- Curious, proactive and confident asking questions to get to the root of business challenges.
- Coachable, highly motivated, self-starter with the ability to be flexible and precise under tight deadlines.
- Strong verbal communication skills and comfortable presenting work to varied audiences.
- Able to balance precision, speed and adaptability in a fast-moving environment.
- Interested in digital communications trends, audience behaviour and the evolving role of social platforms in brand and corporate communications.
What we offer you
- A warm and friendly team with a fantastic portfolio of global and UK clients
- A truly global network, the opportunity to be part of multi-market campaigns, regularly working with colleagues across the globe.
- Global mobility, a programme of short-term or permanent exchange opportunities, particularly in EMEA or the US.
- A strengths-based L&D framework with an in-house coach and development opportunities for career defining work.
- Flexibility. We’ve fully embraced hybrid and flexible working. We have a great office and human contact remains an important element of our culture
- Work-life balance, we all work hard but having a life outside work matters to all of us, and we support each other to achieve it.
- Culture Club – from office manicures, nutritionists, in-house massage and acupressure sessions, to Yoga on the roof terrace, quizzes, boot camps, exhibits and summer and Christmas get-togethers.
- Opportunities to join our Employee Resource Groups (global and local)
- A Career Guardian Scheme for underrepresented talent and mentorship opportunities
- Pro-bono comms, volunteer opportunities and personal charity matching
- 30 days of holiday plus a day off on your birthday (or that of your child), plus all days between Christmas and New Year and a buy-back scheme for those who want more.
- BUPA medical cover – including 24/7 virtual GP, funded eye tests, fertility, and menopause support.
- Permanent Health Insurance
- Employee Assistance Programme (EAP)
- Generous Pension contributions, personal finance clinics and Life Assurance
- Discounted gym membership and FHeel Well reimbursement
- Cycle2Work scheme and season ticket loans
- Generous parental leave and emergency childcare provision
- Passion Project Grants – funding for your passions outside of work
- Retail, dinner or spa vouchers for key milestones
- Omnicom employee discounts across a variety of high-street retail, travel and entertainment venue
We will always treat your data in the strictest confidence. For further information our Data & Privacy policy is located on our website.
Apologies in advance but due to the high volume of applications we receive we are unable to respond to every application individually.
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Senior Social Media Analyst (Account Manager Level) - True Global Intelligence employer: FleishmanHillard UK
FleishmanHillard UK is an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration in the heart of London. With a strong focus on employee growth, we provide ample opportunities for professional development and the chance to work on impactful international campaigns. Our hybrid work environment ensures flexibility while you engage with a diverse team dedicated to crafting compelling narratives and managing client reputations effectively.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Social Media Analyst (Account Manager Level) - True Global Intelligence
✨Show Your Creative Side
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We think you need these skills to ace Senior Social Media Analyst (Account Manager Level) - True Global Intelligence
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Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit FleishmanHillard UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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At FleishmanHillard UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
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As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
