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- Tasks: Support the team in delivering social and digital strategies for a global B2B/Health tech client.
- Company: Join FleishmanHillard, a globally recognised PR agency with multiple awards for excellence and inclusivity.
- Benefits: Enjoy flexible working options and the chance to work with a friendly, creative team.
- Why this job: Be part of an innovative agency that values collaboration and creativity while making a real impact.
- Qualifications: Must have strong social media knowledge, excellent communication skills, and experience in B2B digital comms.
- Other info: This freelance role is initially for 3 months, with potential for extension.
The predicted salary is between 48000 - 72000 ÂŁ per year.
Explorers. Question-askers. Never-settlers. We want you.
Social and Digital at Fleishman isn’t just about content calendars and “amplification”. It’s integral to everything we do as part of our integrated approach to comms. Across all sectors, social and digital strategies, content and channels are fundamental to brand and business promotion, reputation building, and safeguarding.
Our clients look to us for expertise on the opportunities and creative solutions to challenges of the landscape across social titans like Facebook, Twitter, Instagram, TikTok and LinkedIn, as well as paid promotion across search, programmatic and display, social, and beyond.
We are committed to creating an inclusive and equitable working environment for everyone. As the only PR Agency awarded EY’s National Equality Standard (twice!), all applicants will receive consideration for employment without regard to race, religion, ethnicity, gender identity, sexual orientation, national origin, disability or age. Do let us know if you need any adjustments made during the interview process.
The team is a friendly hard-working team that helps devise and deliver strategies and campaigns targeting a wide range of audiences with diverse challenges, and collaboration, creativity and flexibility are key to our success.
The role involves reporting into an Associate Director, and we are looking for an extra pair of hands to deliver integrated social and digital comms for a global B2B/Health tech client. This would suit both career freelancers and those looking for temp to perm. For those working via Ltd companies, this role would fall inside IR35 and requires an element of in office working. Duration – 3 months initially but likely to keep rolling for the foreseeable.
Day to day responsibilities include:
- Supporting the team to provide strategic counsel to internal and external stakeholders on all aspects of social and digital communications.
- Developing and implementing best in class social and digital strategies.
- Partnering with our design and production teams to oversee the creation and curation of high-quality, engaging content targeting a variety of audiences, across a range of channels and platforms.
- Scoping and managing social and digital projects based on timeframes and objectives with accuracy on hours, skillsets and deliverables.
- Analysing social media metrics to measure the effectiveness of campaigns and inform future strategies.
- Producing and analysing a variety of data driven reports on performance across organic and paid.
About you:
- You must be social first with a strong understanding of various social media platforms, algorithms, and best practices.
- Broader knowledge of the digital ecosystem i.e. websites, programmatic and display, mobile, search & SEO.
- Background in B2B/corporate social and digital comms – particularly LinkedIn.
- Excellent written and verbal communication skills, with the ability to craft compelling content and articulate ideas clearly.
- Proficiency in social media management tools and analytics platforms (e.g., Hootsuite, Sprout Social, Google Analytics).
- Exceptional organizational and multitasking abilities, with a talent for managing multiple projects simultaneously.
- Strong interpersonal skills, with the ability to build and maintain relationships with clients and team members.
Account Director, Social & Digital - Global Communications Agency (Freelance) employer: FleishmanHillard GmbH
Contact Detail:
FleishmanHillard GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Account Director, Social & Digital - Global Communications Agency (Freelance)
✨Tip Number 1
Familiarise yourself with the latest trends and updates on social media platforms like Facebook, Instagram, and LinkedIn. Being able to discuss recent changes or features during your interview will show your passion and expertise in the field.
✨Tip Number 2
Prepare examples of successful social and digital campaigns you've managed in the past. Highlighting specific metrics and outcomes will demonstrate your ability to deliver results and your understanding of analytics.
✨Tip Number 3
Network with professionals in the industry, especially those who work at FleishmanHillard or similar agencies. Engaging with them on platforms like LinkedIn can provide insights into the company culture and potentially lead to referrals.
✨Tip Number 4
Showcase your organisational skills by discussing how you manage multiple projects simultaneously. Prepare to share tools or methods you use to stay on top of deadlines and deliverables, as this is crucial for the role.
We think you need these skills to ace Account Director, Social & Digital - Global Communications Agency (Freelance)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social and digital communications, particularly in B2B and health tech sectors. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of social media platforms and your ability to develop effective strategies. Mention specific examples of past successes in similar roles to make your application stand out.
Showcase Your Skills: Include a section in your application that details your proficiency with social media management tools and analytics platforms. Highlight any relevant certifications or training that support your expertise.
Demonstrate Your Communication Skills: Since excellent written and verbal communication skills are crucial for this role, ensure your application is well-written and free of errors. Consider including a sample of your work or a link to your portfolio if applicable.
How to prepare for a job interview at FleishmanHillard GmbH
✨Showcase Your Social Media Savvy
Make sure to highlight your understanding of various social media platforms and their algorithms. Be prepared to discuss specific strategies you've implemented in the past and how they contributed to successful campaigns.
✨Demonstrate Data-Driven Decision Making
Since analysing social media metrics is crucial for this role, come equipped with examples of how you've used data to inform your strategies. Discuss any tools you’ve used, like Google Analytics or Hootsuite, to measure campaign effectiveness.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific challenges in social and digital communications. Think about potential scenarios related to B2B or health tech clients and how you would approach them creatively and strategically.
✨Emphasise Collaboration Skills
This role requires working closely with design and production teams. Be ready to share examples of how you've successfully collaborated with others in previous roles, showcasing your interpersonal skills and ability to build strong relationships.
