At a Glance
- Tasks: Plan and execute marketing strategies to drive growth for our innovative SaaS platform.
- Company: Join a high-growth global business with a fun and collaborative culture.
- Benefits: Competitive salary, 25 days leave, wellness programmes, and career progression opportunities.
- Other info: Be part of a diverse team that values creativity and innovation.
- Why this job: Make a real impact in a dynamic environment while developing your marketing skills.
- Qualifications: 5+ years in B2B marketing with a focus on demand generation and data-driven strategies.
The predicted salary is between 40500 - 49500 £ per year.
Overview
Growth Marketing Manager CPC – responsible for planning and executing strategic sales and marketing activities to achieve growth targets for Corpay Complete, our corporate payments and accounts payable automation Saa S platform.
The role drives brand awareness and new customer acquisition across the full marketing mix with an integrated, omnichannel focus, collaborating closely with sales and supporting market expansion in the UK and beyond.
Responsibilities
- Help define overarching marketing plans aligned with business objectives and growth targets.
- Identify priority markets, segments and channels to maximize brand impact and demand/lead generation.
- Develop marketing activities and campaigns that differentiate Corpay Complete products in a competitive landscape.
- Define campaign KPIs and success measurement frameworks with a focus on ROI and revenue generation.
- Manage prospect segmentation to support targeted marketing campaigns.
- Collaborate with sales teams to track, maintain and optimise marketing’s contribution to the sales pipeline.
- Lead end‑to‑end planning and delivery of full‑funnel outbound marketing campaigns.
- Ensure all campaigns, creatives and channel plans align with the strategic vision.
- Produce campaign assets, ensuring brand consistency and high‑quality output across all formats.
- Coordinate internal marketing teams for campaign alignment and brand consistency.
- Manage relationships with wider marketing teams and agencies, optimizing use of internal and external resources.
- Work with Brand & PR teams to develop press releases, secure media opportunities and manage corporate communications.
- Oversee paid advertising campaigns, budgets and performance optimisation.
- Use Marketing Automation to conduct nurture journeys and triggered campaign execution.
- Partner with the data team to support procurement and onboarding of purchased data, and execute data enhancement projects.
- Brief Data and Salesforce teams to ensure smooth execution of data‑driven initiatives, CRM integrations and accurate pipeline reporting.
- Own and manage the allocated marketing budget, ensuring optimal allocation across channels and campaigns.
- Provide insights from marketing activities to inform product development and market positioning.
- Own campaign performance reporting, producing weekly, monthly and quarterly reports.
- Test new initiatives and bring new ideas to the table.
- Work effectively with other marketing team members, shaping and executing plans.
- Key Skills & Experience
- Strategic thinker and hands‑on operator with experience building and executing multi‑channel growth strategies.
- Proven track record in demand generation and pipeline acceleration.
- Data‑driven, experimental mindset to unlock scalable growth.
- Confidence in engaging mid‑market and large enterprise audiences.
- Experience leading B2B marketing programmes in a continuous optimisation multi‑channel environment.
- Strong knowledge of direct channels – digital & non‑digital.
- Competence in Marketing Automation, CRM (Salesforce or similar) and digital media including SEO, paid and social.
- Deep understanding of lead generation, warming and nurturing techniques.
- Excellent project management skills with ability to manage competing priorities.
Qualifications
- 5+ years in a senior B2B marketing role with demonstrable business impact and growth.
- Commercial, outcome‑focused, KPI‑and data‑driven mindset.
- Strategic and creative approach with thorough understanding of prospect and customer journeys.
- Ability to build strong sales and GTM relationships across the organisation.
- Personal resilience and customer‑centric approach.
- Excellent interpersonal, cross‑collaborator and stakeholder management skills.
- Motivated, proactive and results‑oriented.
Benefits & Perks
- Competitive salary based on experience.
- 25 days annual leave plus public holidays (with holiday buy‑back scheme).
- Pension scheme.
- Health and wellness programmes.
- Significant career progression opportunities, potential for wider role.
- Opportunity to join a high‑growth global business.
- Fun culture with company‑wide contests and prizes.
- Equal Opportunity/Affirmative Action
Corpay is an Equal Opportunity Employer.
We provide equal employment opportunities to all employees and applicants without regard to race, color, gender, religion, national origin, ancestry, disability, age, sexual orientation, gender identity or expression, marital status, language, genetic information, veteran or military status or any other protected group status.
Reasonable accommodation requests for the application and interview process should be directed to the Human Resources Department.
For more information about our commitment to equal employment opportunity and pay transparency, please consult our EEO and Pay Transparency resources.
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Growth Marketing Manager CPC employer: Fleetcor Europe LTD
Corpay is an exceptional employer, offering a dynamic work environment that fosters creativity and collaboration. With a strong focus on employee growth, we provide significant career progression opportunities within our high-growth global business, alongside competitive benefits such as 25 days of annual leave and wellness programmes. Our fun culture, marked by company-wide contests and prizes, ensures that every team member feels valued and engaged in their work.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Manager CPC
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Fleetcor Europe LTD and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Fleetcor Europe LTD are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Fleetcor Europe LTD on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Growth Marketing Manager CPC
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Fleetcor Europe LTD. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Fleetcor Europe LTD:Show us that you’ve done your homework! In your application, briefly mention what you admire about Fleetcor Europe LTD’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Fleetcor Europe LTD
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Fleetcor Europe LTD will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Fleetcor Europe LTD, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.