National Account Manager – OOH & Wholesale in Glasgow

National Account Manager – OOH & Wholesale in Glasgow

Glasgow Full-Time 36000 - 60000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Manage national accounts and drive growth in the OOH & Wholesale sector.
  • Company: Flawsome! Drinks, a brand dedicated to sustainability and delicious juice.
  • Benefits: Ownership of key accounts, autonomy, and impact on sustainable practices.
  • Other info: Opportunity to shape the future of a growing brand with purpose.
  • Why this job: Join a mission-driven company that turns surplus fruit into tasty drinks.
  • Qualifications: 5+ years in FMCG sales, strong negotiation skills, and passion for sustainability.

The predicted salary is between 36000 - 60000 £ per year.

Company: Flawsome! Drinks

Reports to: Head of Sales

Location: UK (national travel required)

No agencies please

About Flawsome!

It all started in our nan's orchard with one wonky idea: why do we care more about how fruit looks than how it tastes? Flawsome! turns unwanted, wonky and surplus fruit into delicious, natural juice drinks. Our philosophy is simple — craft drinks, made sustainably, tasting as grandma intended. No added sugar, no nasties, just great juice with purpose.

Our Mission

To inspire people to feel brilliant about saving wonky and surplus fruit.

The Role

We’re looking for a National Account Manager to lead and grow our OOH & Wholesale channel, with a strong focus on UK foodservice wholesalers, including Bidfood, Brakes and DDC Foods. This is a hands-on commercial role, owning national accounts end-to-end: listings, pricing, JBPs, promotions, ranging, and day-to-day relationship management. You’ll work closely with our Head of Sales, Marketing and Operations teams to accelerate distribution, volume and visibility in foodservice. This is not a sales director or team-management role — it’s about owning key accounts and delivering growth.

Key Responsibilities

  • Account Management & Growth
    • Own and manage national wholesale and OOH accounts, with priority focus on Bidfood, Brakes and DDC Foods
    • Develop and deliver Joint Business Plans (JBPs) to drive sustainable, profitable growth
    • Secure new listings, expand range distribution and increase ROS across existing accounts
    • Lead pricing, promotions, rebates and commercial negotiations in line with brand positioning
  • Foodservice & OOH Execution
    • Drive Flawsome!'s presence across foodservice operators via wholesale partners
    • Support customers with tailored sampling, activations and menu integration
    • Work closely with depot teams, buyers and foodservice stakeholders to unlock growth
  • New Business Development
    • Identify and win new wholesale and OOH opportunities aligned with our strategy
    • Build strong senior-level relationships with buyers, category managers and decision-makers
    • Position Flawsome! as a must-stock premium, sustainable juice brand
  • Commercial & Sales Operations
    • Own forecasting, volume planning and account performance tracking
    • Maintain accurate CRM, pricing files and promotional plans
    • Collaborate closely with Marketing and Supply Chain to ensure flawless execution
  • Brand & Values
    • Represent Flawsome! at trade shows, customer meetings and industry events
    • Confidently communicate our sustainability mission, sourcing story and product quality
    • Be a brand ambassador — passionate, credible and commercially sharp

What We’re Looking For

  • 5+ years’ experience in FMCG sales, ideally within Wholesale, Foodservice or OOH
  • Proven experience managing national wholesale accounts (Bidfood, Brakes or similar highly desirable)
  • Strong commercial and negotiation skills, with a track record of delivering growth
  • Excellent understanding of the UK foodservice and drinks landscape
  • Organised, proactive and comfortable working at pace in a scaling business
  • Passion for sustainability and belief in Flawsome!'s mission
  • Comfortable with national travel and being out with customers regularly

Why Join Flawsome!?

Flawsome! isn’t just another drinks brand. We save perfectly good fruit from going to waste, support farmers, and create natural, great-tasting drinks people genuinely love. As NAM – OOH & Wholesale, you’ll play a key role in scaling our foodservice presence and shaping the next phase of our growth — with real ownership, autonomy and impact. If you’re commercially driven, relationship-led and excited by challenger brands with purpose, we’d love to hear from you.

National Account Manager – OOH & Wholesale in Glasgow employer: Flawsome! Drinks | B CorpTM

Flawsome! Drinks is an exceptional employer that champions sustainability and innovation in the beverage industry. With a vibrant work culture that values creativity and collaboration, employees are empowered to make a meaningful impact while enjoying opportunities for personal and professional growth. Located in the UK, this role offers the chance to engage with key national accounts, driving both your career and the mission of reducing food waste through delicious, natural juice drinks.

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Contact Details:

Flawsome! Drinks | B CorpTM Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land National Account Manager – OOH & Wholesale in Glasgow

Tip Number 1

Network like a pro! Get out there and connect with industry folks at trade shows or local events. Building relationships can open doors to opportunities that aren’t even advertised.

Tip Number 2

Be proactive in your approach! Don’t just wait for job openings; reach out directly to companies you admire, like Flawsome! Show them how you can add value to their team.

Tip Number 3

Prepare for interviews by researching the company’s mission and values. For Flawsome!, understanding their sustainability focus will help you stand out as a candidate who truly aligns with their goals.

Tip Number 4

Follow up after interviews! A quick thank-you email can leave a lasting impression and show your enthusiasm for the role. Plus, it keeps you on their radar!

We think you need these skills to ace National Account Manager – OOH & Wholesale in Glasgow

Account Management
Joint Business Planning (JBP)
Commercial Negotiation
Foodservice Knowledge
Wholesale Channel Expertise
Relationship Building
Sales Strategy Development

Some tips for your application 🫡

Show Your Passion for Sustainability:When you're writing your application, let your passion for sustainability shine through. We love candidates who resonate with our mission of saving wonky fruit and creating delicious drinks. Share any personal experiences or projects that reflect your commitment to sustainability!

Tailor Your Application:Make sure to customise your application to highlight your relevant experience in FMCG sales, especially within Wholesale and Foodservice. We want to see how your background aligns with the role of National Account Manager, so don’t hold back on those key achievements!

Be Clear and Concise:Keep your application clear and to the point. We appreciate straightforward communication, so avoid fluff and focus on what makes you a great fit for the role. Use bullet points if it helps to make your skills and experiences stand out!

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining the Flawsome! team!

How to prepare for a job interview at Flawsome! Drinks | B CorpTM

Know Your Numbers

As a National Account Manager, you'll need to demonstrate your understanding of key metrics. Brush up on your sales figures, growth percentages, and any relevant KPIs from your previous roles. Be ready to discuss how you've driven growth in past accounts, especially in the FMCG sector.

Showcase Your Relationships

Flawsome! values strong relationships with wholesalers like Bidfood and Brakes. Prepare examples of how you've built and maintained relationships with key stakeholders. Highlight any successful negotiations or partnerships that led to significant outcomes.

Emphasise Sustainability

Since Flawsome! is all about sustainability, make sure to express your passion for this mission. Share any experiences where you've promoted sustainable practices in your previous roles or how you can align with their values to drive brand awareness.

Prepare for Scenario Questions

Expect scenario-based questions that assess your problem-solving skills and commercial acumen. Think about challenges you've faced in account management and how you overcame them. This will show your ability to think on your feet and adapt in a fast-paced environment.